The Outliers Project was started to highlight individuals, outliers, and dreamers who dared to create and to innovate. From artists and musicians, to action sports athletes and entrepreneurs these individuals are the driving force behind the movements that will inspire and change the way we interact with the world around us. The Outliers Project is about seeing what you see in the world that excites all of us, and diving into issues and topics relevant to our lives. The ideas behind the people, the community—it’s all a part of our culture and that’s what this podcast and blog digs into.

Outliers Project
Claim This Podcastby Molly Hawkins
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Podcast Overview
The Outliers Project was started to highlight individuals, outliers, and dreamers who dared to create and to innovate. From artists and musicians, to action sports athletes and entrepreneurs these individuals are the driving force behind the movements that will inspire and change the way we interact with the world around us. The Outliers Project is about seeing what you see in the world that excites all of us, and diving into issues and topics relevant to our lives. The ideas behind the people, the community—it’s all a part of our culture and that’s what this podcast and blog digs into.
Language
🇺🇲
Publishing Since
1/12/2018
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Recent Episodes

June 18, 2026
Ep. 40 Molly Avrin: Building Better Adventure Dogs (and Better Humans)
<p>What happens when you leave a successful marketing career behind to chase a passion that most people don't even realize exists?</p><p>In this episode of the Outliers Project, I sit down with dog trainer, entrepreneur, and outdoor adventurer Molly Avrin, founder of <a href="https://www.petesadventurepack.com/about?utm_source=chatgpt.com" target="_blank" rel="noopener">Pete's Adventure Pack</a> and the <a href="https://www.petesadventurepack.com/about?utm_source=chatgpt.com" target="_blank" rel="noopener">Adventure Dog Channel</a>.</p><p>Molly has built a unique business helping people and their dogs safely explore the outdoors together through hiking, mountain biking, skiing, horseback riding, and other adventure sports. What began with fostering rescue dogs and volunteering in shelters evolved into a completely new niche in dog training centered around fulfillment, relationship building, and understanding what dogs were actually bred to do.</p>

May 28, 2026
Ep. 39 Action Sports Filmmaking to Building a Creative Agency | Darren Rayner on Reinvention, AI & Human Storytelling
<p>In this episode of The Outliers Project, I sit down with Darren Rayner, founder of Vancouver BC based creative agency Magnifire and a filmmaker whose career grew out of the action sports world long before social media content became a marketing industry obsession.</p><p>What started with Darren picking up a camera after a serious skiing injury eventually evolved into building films, creating a grassroots apparel brand, and later helping shape modern content strategy for some of the biggest brands in outdoor sports and beyond.</p><p>We talk about how the internet and social media completely changed storytelling, why short-form content became such a powerful tool for brands, and what many companies still misunderstand about creating content that actually connects with people.</p><p>Darren also shares his perspective on AI in the creative industry, how his team approaches social-first storytelling today, and why audiences are increasingly craving authenticity, emotion, and real human experiences over traditional advertising.</p><p>This conversation covers creativity, entrepreneurship, filmmaking, marketing, reinvention, and the future of storytelling from someone who has spent the last two decades evolving alongside the media landscape itself.</p><p><br></p>

May 12, 2026
Ep. 38 King 5's Kelly Hanson on Reinvention, Ambition, and Creating Her Own Lane
<p>Most people know Kelly Hanson as the familiar face of KING 5’s New Day Northwest and Local Lens Seattle.</p><p>What they may not see is how much persistence it took to get there.</p><p>In this episode, Kelly shares the less polished side of building a career in media ...working behind the scenes, hearing “no” more than once, moving through smaller markets, and realizing no one was going to hand her the exact opportunity she wanted.</p><p>So she built it herself.</p><p>We talk about launching Local Lens Seattle, creating opportunities when traditional paths felt limited, staying authentic in a highly visible industry, and learning how to protect your personal life while building a career you love.</p><p>It’s a conversation about ambition, resilience, and trusting yourself enough to keep going..even when the path looks different than you expected....aaaaannd Kelly’s advice is refreshingly simple.... just start.</p>
40 total episodes available
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Frequently asked questions
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- What is Outliers Project?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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