Overflow Funnels is the podcast for creative entrepreneurs who are done with hustle and ready for sustainable sales. Hosted by Pinterest and funnel strategist Stine Andersson, each episode breaks down how to simplify your content, build a freedom-first funnel, and grow a business that actually fits your life.
Expect spicy takes, practical strategies, and content that keeps working, long after you log off.
In this conversation, Stine discusses the importance of funnel alignment in marketing strategies. She shares a case study of a client whose sales improved dramatically after restructuring her funnel to align with buyer psychology. Stine emphasizes that many entrepreneurs struggle not due to lack of content or visibility, but because their funnels are misaligned with their audience's needs and decision-making processes. She provides insights into what buyers need before making a purchase and o...
11 Nov 2025
26. Part 3. Connect It All Into an Evergreen Funnel That Actually Converts
GRAB THE WELCOME SEQUENCE Summary In this conversation, Stine discusses the common pitfalls of evergreen funnels, emphasizing that many fail due to their complexity and lack of a coherent customer journey. She highlights the importance of storytelling in marketing and how a well-structured funnel can lead to higher conversion rates. Takeaways Most evergreen funnels fail due to overcomplication. A successful funnel requires a coherent customer journey. It's not just about the tech setup; it's ...
4 Nov 2025
25. Part 2. How to Write a Welcome Sequence That Quietly Sells Your Course
GRAB THE WELCOME SEQUENCE In this episode of the Overflow Funnel podcast, Stine discusses the critical role of a welcome sequence in email marketing. She emphasizes that a well-crafted welcome sequence serves as a bridge between initial interest and deeper investment from potential customers. Stine outlines a five-day email sequence designed to engage new subscribers, build trust, and subtly guide them toward making a purchase. Each email has a specific purpose, from setting the stage to in...
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