In this episode, we continue to discuss the magic of storytelling in different domains such as products, brands and games. We talk about how businesses use storytelling as a tool to bring products and services to consumers by changing how they perceive them. Also, we share our experiences on how digital experiences and games use interesting storytelling techniques to keep user engagement at a higher level.
Overgrid on the web:
www.overgrid.space (https://www.overgrid.space/)
instagram.com/overgrid.space (https://www.instagram.com/overgrid.space/)
youtube.com/@Overgrid-podcast (https://www.youtube.com/@Overgrid-podcast)
19 Sept 2024
S01E05: Storytelling - Part I
In this episode, we talk about the magic of storytelling — the most fundamental human activity we've been practising since the beginning. We discuss how storytelling techniques have evolved throughout history via mediums like cinema and literature. Also, we share our take on how literature has been silently moulding societies.
Stay tuned for the part II!
End music: Fever Ray - Keep the Streets Empty for Me
Overgrid on the web:
www.overgrid.space (https://www.overgrid.space/)
instagram.com/overgrid.space (https://www.instagram.com/overgrid.space/)
youtube.com/@Overgrid-podcast (https://www.youtube.com/@Overgrid-podcast)
12 Sept 2024
S01E04: The Power of Branding
In this episode, we talk about everything branding. We discuss what is defined as a brand, the process of branding and the psychology behind creating a brand. Also, we stroll through brand archetypes and storytelling, and how successful brands conquered that success - in a global market and also in the Sri Lankan context.
JFK Clip: Published on Youtube (https://www.youtube.com/watch?v=3YWIIV19U70&t=79s)
End Music: Coca-Cola Celebration Mix (Wavin' Flag - K'naan)
Overgrid on the web:
www.overgrid.space (https://www.overgrid.space/)
instagram.com/overgrid.space (https://www.instagram.com/overgrid.space/)
youtube.com/@Overgrid-podcast (https://www.youtube.com/@Overgrid-podcast)
29 Aug 2024
S01E03: Don’t Be Another Brick in the Wall
In this episode, we talk about the importance of finding your passion and being passionate about what you do. We discuss how to capitalize on your interests vs. walking through paths and frameworks someone else created. Also, we share insights about understanding what being successful means without restricting yourself to societal norms.
End music: Pink Floyd - Another Brick In The Wall, Part Two
Overgrid on the web:
www.overgrid.space
instagram.com/overgrid.space
youtube.com/@Overgrid-podcast
14 Aug 2024
S01E02: The Good, the Bad and the Ugly of AI
In this episode, we're saying the quiet part out loud about the current AI dynamic. We discuss the state of Generative AI, how it has affected the creative industry, ethical and unethical usage of data, and what's on the road ahead for creative professionals.
Overgrid on the web:
www.overgrid.space (https://www.overgrid.space)
instagram.com/overgrid.space (https://www.instagram.com/overgrid.space/)
youtube.com/@Overgrid-podcast (https://www.youtube.com/@Overgrid-podcast)
2 Aug 2024
S01E01: Hello World!
Welcome to the Overgrid podcast! In this first episode, we talk about why we formed the podcast, what is defined as design and the state of design in Sri Lanka.
Overgrid on the web:
www.overgrid.space (https://www.overgrid.space/)
instagram.com/overgrid.space (https://www.instagram.com/overgrid.space/)
Send us your comments, suggestions and thoughts: hello@overgrid.space
Steve Jobs clip: https://tinyurl.com/overgrid (https://tinyurl.com/overgrid)
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