If you want help figuring out how to build your business, you're in the right place.
I share the true, unfiltered stuff here for service providers who have big goals and want to make a big impact with their work.
Every week you'll get insights, coaching concepts and tools as well as no-nonsense strategies to help you grow. You'll learn how to sell authentically, manage your entrepreneur mindset, decide on what to sell and how to charge, and how to reach your best clients by having connection at the core of what you do.
You'll learn-
What it takes to create steady sales
Simple, effective marketing philosophy
Strategies for growth online
CEO growth mindset tools
How to build a healthy business that makes money
I share the common mistakes and what to do (in what order) so you can make money faster and with less stress. Listen in every week to get strategic help as well as inspiration and the beliefs to build a business you love that is simple, profitable and calm.
Staying in your Lane; Why most business advice is just noise
Ever had someone suggest something to you about how to grow your business? Or offer unsolicited advice on what you're doing and how? Here are my tips on how to stay focused on what matters to you and filter out the stuff that isn't useful for where you are.
1. Use a two-question filter for any opinion. Ask: is this person my best client? If not, have they already reached the goal I’m working towards? If neither, their opinion doesn’t need to come in and you don't need to spend any mental energy or time on it whatsoever. There’s no single right way to build a business, it’s all experimentation, and only you can work out the way that suits you and your clients.
2. Your earning potential is limitless. Only two things cap your income: how you think about money and the goals you set, and your ability to create value and sell it. Many people who leave corporate careers set a target like “replace my salary” without ever asking “why not more?”
3. Where you are now is already your worst-case scenario. You already have the skills and beliefs that created your current income, so there's no possibility of 'going backwards' if you choose a higher goal and go for it. The worst that can happen is feeling uncomfortable, disappointed or rejected. And the upside is growing your skills and ending up miles ahead, even if you miss the goal you set - you'll be so much closer to it.
4. Only take pricing advice from people earning more than you. Pricing starts with how you feel about your price, because you have to feel confident to sell it well. If you think your price is too low and you’re struggling to sell it, that’s a sales skills issue. If it’s low but selling, keep selling until you’re ready to raise it.
Listen to the episode to hear my thoughts on staying the course, keeping focused on what you can control and managing your mind. In my experience, around 90% of the work of growing your business is keeping your mind and beliefs on track. Trust yourself, listen to your best clients and to yourself. To follow along with me on social media head to Instagram
Or follow along on LinkedIn here
To sign up for free classes, resources and tips on how to sell more of your offers, join my mailing list. New workshops coming soon!
20 Oct 2026
The simple truth to making more money
I’ve noticed something really simple and profound that is helping me and all my clients. The more you show up, make offers and have conversations, the more you sell, and not always the thing I’m selling.
Basically - The more you sell, the more you SELL.
In this episode you'll hear me unpick the two things that really stop you from selling - decisions you haven’t made yet, and emotions you’re trying to avoid feeling.
We all have doubt, uncertainty, fear, embarrassment and disappointment as we grow our businesses. They aren’t signs that something’s gone wrong. They are the entry fee for being a business owner. I share my 100 offers challenge and invite you to join me as I go through it! I also give you three questions to ask yourself every day that will change your business within a week.
If you want more help with your business and a personalised perspective on what you need to change to sign more clients, book a consultation here. I'd love to help you.
And follow along on Instagram and LinkedIn. See you soon!
8 Oct 2026
You don't have a selling problem. You have a thought problem
Every sales myth you've heard (and probably repeated) is just a thought. None are facts. But they're hurting your ability to make money.
In this episode, I walk through 20 of the most common myths I hear every week. "I'm just not good at sales." "Selling is pushy." "People hate being sold to." "I need more leads." "They would have (or should have!) bought by now."
They feel like facts, but each one changes what you do and ultimately how people respond to you. They're the reason your marketing and sales actions aren't turning into money.
I share how to approach each one, and why the fix is simpler than you think. It comes down to seeing your best clients clearly, loving what you sell and taking bolder actions. I also break down the seven skills that make selling feel better to you and have more impact with your customers - and none of them requires you having a different personality or energy level!
If you're working hard and your income isn't reflecting it, this episode is going to be like turning on the lights! l show you what's been standing in the way. The doors to the Conscious Sales Collective close this Friday, 9th October, and the link to book a conversation is here. Make sure to find time before we close the doors.To receive all the information about future free classes and for weekly sales motivation and inspiration, join my mailing list here
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