Paradigm Playbook

About Paradigm Playbook

Welcome to Paradigm Playbook—the one company dedicated to teaching you the practices and habits of successful sports businesses. We aim to help motivated entrepreneurs merge their passion for sports with the mission of optimizing their business.

Publisher

Steve Cook

Category

business

Language

en

Explicit

No

First episode

24 Jan 2022

Latest episode

5 Oct 2026

Latest episodes

1 of 139 episodes have a transcript.

1. 

   5 Oct 2026

   Ep 131: Building Stronger Teams & Systems with Scott Roth

   Host Steve Cook sits down with longtime colleague Scott Roth of Mancino Manufacturing to talk about the systems, communication, and leadership habits that keep businesses moving when challenges hit. With 40 years in manufacturing and a background as both a gymnast and Division I women’s gymnastics coach, Scott brings a unique perspective on building teams that can perform under pressure. From replacing “tribal knowledge” with documented SOPs and cross-training employees to catching problems e...

2. 

   21 Sept 2026

   Ep 130: How to Build a Profitable Ninja Gym with Ally Johnson

   Host Steve Cook sits down with Ally Johnson, COO of The Lab (Learn.Adapt.Build) and CEO of Ninja Gym Academy, to break down the business behind building a successful ninja program. With experience helping open more than 40 facilities, Ally shares the differences between standalone ninja gyms and bolt-on programs, including startup costs, space, curriculum, pricing, and long-term profitability. They also discuss why open play matters, how parkour fundamentals build safer athletes, and when gym...

3. 

   1 Sept 2026

   Ep 129: Your Brand Is More Than a Logo: How to Stand Out with Galen Broido

   Host Steve Cook sits down with Galen Broido, founder of Galenda Media Group, to talk about what truly makes a brand stand out in the youth sports and child activity industry. Drawing from her background in marketing, web design, and the swim and gymnastics industries, Galen explains why your brand is much more than a logo or color palette—it’s the feeling customers take away from every interaction with your business. Steve and Galen discuss how messaging, design, staff, social media, reviews,...

Inside a recent episode

Ep 110: Growing Businesses Through Curiosity & Leadership with John Mitchell

Published 25 Oct 2025 · Transcript excerpt

[…] So if I'm running my own business, I've got zero. If I've got employee one coach, I've got a one relationship. I go to a second coach, it's a multiplying thing because now there are multiple relationships. If I go to four and five and six and there's actually, there's a favor to research about this, which talks about the size of teams. And it's up to about eight where you can run a team after you go past eight is it becomes really complicated and you need to put in some middle management. There's a book by Mandy Johnson called Family Village Tribe and it talks about, there's a company in Australia called Flight Center and it talks about how you can move into groups of eight and then you move into groups of eight and then you can move in eight groups of eight. […]

Who has been a guest on Paradigm Playbook

Names identified in recent episode analyses. Showing up to five guests.

• Christie Copeland
• Jason Bush
• Timothy Horan
• Lisa Mitzel

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

YouTube views

3,567

Score snapshot 15 Sept 2025

Apple Podcasts (US)

5.0 / 5

6 ratings

Spotify

5.0 / 5

1 ratings

Podcast Authority Score: 63 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

75

Social presence

0

YouTube

68

Engagement

60

Contact Paradigm Playbook

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about Paradigm Playbook