Welcome to Pay Attention, where Attention's CEO and Founder, Anis Bennaceur, interviews some of the smartest minds in sales, growth, and product leadership.
Ep. 10: Adapting to Market Dynamics with Sam Levan
In this episode, we speak to Sam Levan, the Co-founder and CEO of MadKudu.
Sam shares his insights on;
Building and Scaling a Sales-Driven Startup
Signal-Based Selling and Automation
Key Insights for his team’s Success
And more...
9 Oct 2024
Ep. 9 - Leadership and Team Dynamics with Adam Jay
In this episode, we speak to Adam Jay, the Co-founder and CEO of Revenue Reimagined.
Adam shares his insights on;
Sales leadership and team building
Evaluating product-market fit
The importance of transparency and accountability in sales
And more...
21 Aug 2024
Ep. 8: Bootstrapping with Adam Robinson
In this episode, we speak to Adam Robinson, the CEO of Retention.com and R!B2B.
Adam shares his insights on;
Bootstrapping versus fundraising for growing a business
Content creation and UGC
The challenges of growth and churn in SaaS
And more...
7 Aug 2024
Ep. 7: Mastering Top-of-Funnel with Alex Vacca
In this week’s episode, we talk to Alex Vacca, the Co-founder & COO of ColdIQ. Alex shares his insights on;
The future of AI in sales
Sales automation best practices
Tips for a successful outbound strategy
And more...
11 Jun 2024
Ep. 6: Breaking Down Silos with Jane Van Sickle
In this episode, Anis interviews Jane Van Sickle, the VP of Sales at Bucketlist.
Before Bucketlist, Jane led sales at Trulioo and Unbounce. She shares insights on;
The value of cross-functional teams
Data-driven decision making
Comprehensive training for outbound sales
And more...
4 Jun 2024
Ep. 5: Scaling Revenue Operations with Mickael Jordan
In this episode, Anis interviews Mickael Jordan, the Chief Revenue Officer at AgiCap.
Before AgiCap, Mickael founded Augment SAS and grew it to a multinational brand. He shares insights on;
Adapting to international markets
Building effective sales incentives
Selling into the C-Suite
And more...
28 May 2024
Ep. 4: The Future of Business Development with Saad Khan
In this episode, Anis interviews Saad Khan, the Director of Sales and Business Development at Aligned.
Before Aligned, Saad was instrumental in growing Business Development teams at Enable, Dooly, and Vendr. He shares insights on;
The importance of initial manual efforts when developing sales skills
signal-led sales
the future of the BDR role
And more...
20 May 2024
Ep. 3: Going from Zero to One with Austin Hughes
In this episode, Anis interviews Austin Huges, Founder at UnifyGTM.
Before UnifyGTM, Austin was instrumental in helping Ramp scale to $100M ARR. He shares insights on;
Going from Zero to One
The importance of resilience for founders
Hiring for growth
And more...
13 May 2024
Ep. 2: How to Win in Outbound Sales with Florin Tatulea
In this episode, Anis interviews Florin Tatulea, Founder at Sales Flo.
Florin is one of the most respected voices in the start-up world when it comes to sales. He shares insights on;
His start in the start-up & sales worlds
Outbound strategies
The benefits and potential pitfalls of automation
Cold-calling techniques
7 May 2024
Ep. 1: Key Strategies for Successful Go-to-Market Execution (with David Barron)
In this episode Anis interviews David Barron, Director of Product Strategy & GTM at HubSpot.
David has been instrumental in taking HubSpot to its status as a global brand. In this episode he shares insights on;
The early days at HubSpot and key growth strategies
Effective implementation of intent data
Transitioning between sales and product roles
Retaining top talent
Launching new products
2 May 2024
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