This is a show for status quo busters inside enterprises who are ready to make change happen. We: ask people who have transformed big businesses how they’ve done it through three lenses: technology, mindset, and strategy. You: get the roadmap to creating change inside your own enterprise.
Meet Tim and Harrison, the tech leaders behind LADbible Group's relentless innovation. They discuss how the company has repeatedly reinvented itself to stay ahead in the ever-changing world of social media. Recorded live in LADbible's Manchester offices, the episode captures the energy of a team committed to embracing change, shedding technological debt and creating a culture of continuous improvement.
5 May 2024
Startup spirit in a traditional industry: Unleashing innovation at Banco Itaú with Priscila Bezerra
Creating change is hard. Creating change inside a traditional bank? That's a whole other level of hard. Today's guest is Priscila Bezerra (https://www.linkedin.com/in/pribr/), Head of Martech and Digital Acquisition at Banco Itaú (https://www.itau.com.br/). In this episode, she unveils the secrets behind instituting change inside a century-old banking institution with over 100,000 employees.
Priscila shares invaluable lessons on embracing a startup mindset, taking calculated risks, and identifying strategic starting points in a composable transformation journey. Hear her advice from a four-year transformative journey that is helping to redefine traditional banking. This episode is a masterclass in innovation and change management.
Timestamps:
01:16 The challenges of innovation in a century-old bank
04:25 Building the martech foundation at Banco Itaú
06:03 Deciding where to start with composable: Overcoming cultural and operational hurdles
11:37 The Importance of "the people part" in technology transformation
18:00 Creating a startup mentality in a traditional bank
21:24 How the perception of martech has shifted inside the business, four years later
24:49 The importance of preserving the "startup" mindset after initial successes
28:52 Advice on maintaining personal motivation and choosing your battles
14 Apr 2024
The future of retail is digital, with VIA Outlets' Jasper de Jong
Outlet shopping centers aren't the first industry you'd think of for being on the forefront of digital transformation. But Jasper de Jong (https://www.linkedin.com/in/jasperdj/), Group Director for Digital and Media at VIA Outlets, shares why it's more important than you'd think for this business to switch to a composable ecosystem. Learn how Jasper set the strategy for transformation within VIA Outlets, how he got buy-in, and what he sees as the key drivers of digital growth for the retail industry as a whole, and for the outlet shopping business specifically, to maintain a competitive edge.
01:02 Introduction to VIA Outlets
02:02 The (digital) customer journey of an outlet shopping center visitor
03:01 Digital differentiation strategy for VIA Outlets
06:55 The role of data
08:00 Key drivers for going composable
12:58 What does Jasper wish he'd known before he started?
15:40 Selling in composable to stakeholders
21:20 Advice for others starting a digital transformation
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
5.0 / 5
4 ratings
Spotify
5.0 / 5
3 ratings
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