PetBiz Podcast for Pet Business Owners

About PetBiz Podcast for Pet Business Owners

The PetBiz Podcast is the perfect place for pet business owners to learn, connect, and grow. Hosted by pet business expert Janie Budnick, this podcast features interviews with industry leaders, as well as actionable tips and strategies for building a successful pet business. Whether you're a groomer, a dog walker, a pet sitter, or any other type of pet business owner, you'll find valuable insights and inspiration in every episode. With a fun and engaging style, Janie brings her years of experience and expertise to the table, helping listeners navigate the challenges of running a pet business and achieve their goals. So if you're ready to take your pet business to the next level, join Janie and her guests on the PetBiz Podcast today!

Publisher

Janie Budnick

Category

business

Language

en

Explicit

No

First episode

9 Oct 2021

Latest episode

15 May 2025

Latest episodes

124 episodes in the feed.

1. 

   15 May 2025

   #124 Growing Groomers with Joe Zuccarello

   In this episode of the PetBiz Podcast, hosted by Janie Budnick, founder and CEO of multiple successful pet businesses, Janie interviews Joe Zuccarello from the Paragon School of Pet Grooming. They discuss the state of the pet grooming industry, strategies for scaling pet services businesses, and the future of mobile grooming. Joe shares his vast experience in the industry, highlighting the importance of training and mentoring, and provides actionable advice for recruiting and retaining skilled staff. The episode also covers effective marketing tactics and innovative ways to integrate grooming services into pet care facilities. Joe offers insights into the significant growth of mobile grooming and how businesses can leverage this trend. Additionally, recommended readings for business and personal development are shared, providing listeners with resources to improve their leadership and business management skills. 00:00 Introduction to the Pet Biz Podcast 00:48 Meet Joe Zuccarello from Paragon School of Pet Grooming 02:15 Joe's Journey in the Pet Industry 03:53 The Evolution of Paragon Pet Grooming School 04:43 Impact of the Pandemic on Pet Grooming Education 08:58 Paragon's Mentorship and Training Programs 13:34 The Future of the Pet Grooming Industry 16:42 The Rise of Mobile and In-Home Pet Services 21:23 Investing in People and Growing Leaders 28:12 Impact of the Gig Economy on Employment 28:51 Embracing Change in the Job Market 29:23 Strategies for Hiring in the Pet Industry 30:47 Fishing vs. Hunting for Talent 32:01 Targeting High Schools and Job Fairs 35:22 Exploring 4-H, FFA, and Scouting for Talent 38:52 Building a Farm Team for Grooming 41:13 The Doodle Grooming Niche 44:04 Retaining Employees and Building Culture 46:54 Recommended Business Books 50:35 Conclusion and Resources LINKS National Cat Groomers Institute (https://nationalcatgroomers.com/) JOE'S BOOK PICKS Start With Why by Simon Sinek Traction by Gino Wickman Predictably Irrational by Dan Ariely Misbehaving by Richard H. Thaler CONNECT WITH JOE Paragon School of Pet Grooming (https://paragonpetschool.com/?gad_source=1&gbraid=0AAAAAC0I4ggBAYzp_Hv045l-07gwHRbkA&gclid=CjwKCAjwq7fABhB2EiwAwk-YbCTP-Gy5X831qQ1B_5NkMxNxyLLD0vsf9oqoMLtIAyIXio456h5xkhoCv7MQAvD_BwE) Hey Joe! Podcast (https://heyjoepetpro.com/) Hey there 👋 I’m Janie Budnick - Host of the PetBiz Podcast and founder of the P (https://www.facebook.com/groups/petbizhive)etBiz University™, including the PetBizMBA (https://petbizguru.com/petbizmba/)® Business Accelerator and the PetBizCRM (https://petbizcrm.com/site)™ Relationship Manager solution. No matter how far you are down the pet business path from START to FREEDOM I we are here to help! Friend, your entrepreneurial dreams can 100% be a reality – but, let me tell you, it’s so easy to get discouraged when you’re starting out or in the messy middle. There are so many things to learn. PetBiz University is the one place where you can get the support and education you need for your stage of entrepreneurship! “I love finding out about the strategies, tips, and cool people in our industry at the PetBiz Podcast!” <– If that sounds like you, please consider rating and reviewing this show (https://podcasts.apple.com/us/podcast/petbizhive-pet-business-podcast/id1623421534)! This helps us support the amazing pet industry and provide more education and resources to pet business owners. Click here (https://podcasts.apple.com/us/podcast/petbizhive-pet-business-podcast/id1623421534), scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let us know what you loved most about the episode you heard! Also, if you haven’t done so already, follow the podcast. we add new interviews weekly, and if you’re not following, there’s a good chance you’ll miss out. Follow now (https://podcasts.apple.com/us/podcast/petbizhive-pet-business-podcast/id1623421534)! (https://podcasts.apple.com/us/podcast/petbizhive/id1623421534)

2. 

   8 May 2025

   #123 The 70-20-10 Rule in Your Pet Business

   Diversification and Innovation: Balancing Your Pet Business Focus In this episode of the Pet Biz Podcast, Janie draws inspiration from an interesting Facebook discussion about diversification, focusing specifically on starting a pet waste removal service. Janie reflects on personal experiences in the pet industry since 1997, emphasizing the importance of diversification, without diluting core business offerings. She introduces the 70-20-10 rule for managing resources: 70% on optimizing core services, 20% on adjacent improvements, and 10% on bold new ideas. The episode concludes with guidance on sustaining focus while exploring innovations and a call to action for listeners to apply the 70-20-10 rule to their own businesses. Listeners are invited to share topic ideas and industry contacts via email at janie@petbizu.com 00:00 Introduction and Episode Inspiration 00:41 Diversification in Your Pet Business 01:43 Personal Experience and Business Focus 08:54 The 70-20-10 Rule for Time Management 14:13 Applying the 70-20-10 Rule to Your Pet Business 20:24 Homework and Final Thoughts In case you want to reference Alex Hermozi's education head on over HERE (https://www.acquisition.com/about-alex?gc_id=22134565622&h_ga_id=174557959658&h_ad_id=729440693213&h_keyword_id=kwd-387814447101&h_keyword=alex%20hormozi&h_placement=&gad_source=1&gad_campaignid=22134565622&gbraid=0AAAAAp9vi_iPIW7CyqyKJVZ9k2bNyDVIc&gclid=CjwKCAjw_pDBBhBMEiwAmY02NhofaFa7jJT7m4l_V6Xb_esUplTfkNxAEW_9KE3PKdA5gHxmkHJs_RoCkDAQAvD_BwE) Hey there 👋 I’m Janie Budnick - Host of the PetBiz Podcast and founder of the P (https://www.facebook.com/groups/petbizhive)etBiz University™, including the PetBizMBA (https://petbizguru.com/petbizmba/)® Business Accelerator and the PetBizCRM (https://petbizcrm.com/site)™ Relationship Manager solution. No matter how far you are down the pet business path from START to FREEDOM I we are here to help! Friend, your entrepreneurial dreams can 100% be a reality – but, let me tell you, it’s so easy to get discouraged when you’re starting out or in the messy middle. There are so many things to learn. PetBiz University is the one place where you can get the support and education you need for your stage of entrepreneurship! “I love finding out about the strategies, tips, and cool people in our industry at the PetBiz Podcast!” <– If that sounds like you, please consider rating and reviewing this show (https://podcasts.apple.com/us/podcast/petbizhive-pet-business-podcast/id1623421534)! This helps us support the amazing pet industry and provide more education and resources to pet business owners. Click here (https://podcasts.apple.com/us/podcast/petbizhive-pet-business-podcast/id1623421534), scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let us know what you loved most about the episode you heard! Also, if you haven’t done so already, follow the podcast. we add new interviews weekly, and if you’re not following, there’s a good chance you’ll miss out. Follow now (https://podcasts.apple.com/us/podcast/petbizhive-pet-business-podcast/id1623421534)! (https://podcasts.apple.com/us/podcast/petbizhive/id1623421534)

3. 

   1 May 2025

   #122 Email Marketing with Liz Wilcox

   In this episode of the PetBiz Podcast, host Janie welcomes Liz Wilcox, a renowned email strategist and keynote speaker. Known as the 'Fresh Princess of email marketing,' Liz shares her journey from being an RV travel blogger to becoming a multi-six-figure email marketer. She dives into her signature framework, 'The Email Staircase,' which helps turn followers into friends and then customers. Liz discusses the importance of being relatable, invested, and staying top of mind in email marketing. She also debunks myths about email campaigns and offers valuable tips on building relationships through email. Whether you're a seasoned business owner or just starting, Liz's practical advice on how to leverage email marketing is invaluable. 00:00 Welcome to the Pet Biz Podcast 00:14 Meet Liz Wilcox: The Fresh Princess of Email Marketing 01:07 Embracing the Nineties Vibe 01:49 From RV Blogger to Email Marketing Expert 03:41 The Importance of Email Lists 05:24 Email Marketing Strategies for Pet Businesses 08:14 Building Relationships Through Email 17:39 Frequency and Value in Email Marketing 19:26 Starting from Scratch: Building Your Email List 22:55 Emphasizing Your Business Story 24:08 Setting Email Expectations 25:31 Newsletter Formats and Spam Filters 31:34 Understanding Email Metrics 35:04 Personal Growth and Unique Stories 39:07 Email Marketing Membership BOOK MENTIONED Real Artists Don't Starve by Jeff Goins HOW TO CONNECT WITH LIZ WILCOX www.lizwilcox.com (https://lizwilcox.com/) FOR MORE LISTENING The Email Sound Booth with Liz Wilcox (podcast) (https://open.spotify.com/show/5nBDBNO9RRmkRuScwQBySG?si=83283f53a56f498b) Hey there 👋 I’m Janie Budnick - Host of the PetBiz Podcast and founder of the P (https://www.facebook.com/groups/petbizhive)etBiz University™, including the PetBizMBA (https://petbizguru.com/petbizmba/)® Business Accelerator and the PetBizCRM (https://petbizcrm.com/site)™ Relationship Manager solution. No matter how far you are down the pet business path from START to FREEDOM I we are here to help! Friend, your entrepreneurial dreams can 100% be a reality – but, let me tell you, it’s so easy to get discouraged when you’re starting out or in the messy middle. There are so many things to learn. PetBiz University is the one place where you can get the support and education you need for your stage of entrepreneurship! “I love finding out about the strategies, tips, and cool people in our industry at the PetBiz Podcast!” <– If that sounds like you, please consider rating and reviewing this show (https://podcasts.apple.com/us/podcast/petbizhive-pet-business-podcast/id1623421534)! This helps us support the amazing pet industry and provide more education and resources to pet business owners. Click here (https://podcasts.apple.com/us/podcast/petbizhive-pet-business-podcast/id1623421534), scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let us know what you loved most about the episode you heard! Also, if you haven’t done so already, follow the podcast. we add new interviews weekly, and if you’re not following, there’s a good chance you’ll miss out. Follow now (https://podcasts.apple.com/us/podcast/petbizhive-pet-business-podcast/id1623421534)! (https://podcasts.apple.com/us/podcast/petbizhive/id1623421534)

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

4.3 / 5

6 ratings

Spotify

5.0 / 5

2 ratings

Podcast Authority Score: 50 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

88

Social presence

0

YouTube

0

Engagement

31

Contact PetBiz Podcast for Pet Business Owners

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.