Bridgestone EMIA’s PIONEERS explores how our business is evolving at a moment of unprecedented change in technology, consumer behaviour, and society. Through short, compelling conversations, we’ll share everything you need to know about how Bridgestone is shaping a sustainable future of mobility.
Meet the new Guinness World Record Holders of longest distance ever driven in an e-van on a single charge.A plucky Webfleet team overcame range challenges and tricky driving conditions to smash the old record using some trusty Webfleet Telematics data. Presenter Ginny Buckley is joined by Sam Clarke, Chief Vehicle Officer at GridServe, Alain Castle, Webfleet Marketing Manager - UK and Ireland and James Odell, Webfleet Key Account Manager.
11 Oct 2023
Bridgestone World Solar Challenge: the world's toughest solar car race
Take a look under the bonnet of hardest solar car challenge on the planet with those taking part in this spectacular race.Bridgestone Corporation is the title sponsor of the World Solar Challenge 2023, a competition for teams to design, build, and compete with solar-powered vehicles in the world’s foremost solar technology and advanced engineering challenge. The event taking place at the end of October takes contestants over 3,000 kilometres from Darwin to Adelaide – experiencing differi...
20 Mar 2023
Why are EVs so expensive?
Sales of electric vehicles have been increasing steadily, with one in ten new cars sold now powered by electricity. However, the price of electric vehicles means the market currently is not currently accessible to all. With the EU proposing a ban on sales of new petrol and diesel cars by 2030, then new car buyers will have no choice but to switch to electric. But with limited options in the ‘affordable car range’ – under €30k – will consumers be able to meet these demands? In ...
6 Mar 2023
How data can lead a mobility revolution
In-vehicle data contains multitudes of information: advising on when the vehicle needs servicing, brakes checking, and tyres need changing. This data has an enormous impact on road safety – reducing the need for manual checks and keeping drivers safe, along with providing critical information to city and transport planners to use when developing infrastructure solutions. Data will play even more of a leading role in the future. Connected vehicles will be able to inform other drivers of a...
20 Feb 2023
Do we really have enough energy for a full EV rollout?
An energy crisis has been building in Europe and beyond over the past year; as increased demand post Covid, the impact of the war in Ukraine have sent costs spiralling. Simultaneously, there are government moves in Europe to ban the sale of new petrol and diesel cars with only electric vehicles to be available for domestic customers to buy from 2035 respectively – and the UK even earlier by 2030. Concerns about affordability and the right infrastructure have meant, until now, ...
6 Feb 2023
What impact could a recession have on mobility and innovation?
With parts of Europe predicted to be in recession in 2023, this episode of the Pioneers podcast will explore what happened the last time recession hit to the automotive industry and what we can learn to help navigate this one. How will this impact on emerging forms of mobility and newcomers to the industry? Will some markets do better, and others fare worse? And will how a financial crisis impact the shift to electric cars? Joining our host, Ginny Buckley (Founder and CEO of Elect...
22 Aug 2022
EV adoption - the global race
Sales of electric cars doubled globally in 2021 to a new record of 6.6 million, with Europe and China driving most of that growth.But the situation is very different from region to region.Different terrains, market challenges, and approaches to legislation and charging infrastructure mean that uptake varies greatly depending on where you are in the world.In this episode, our host Ginny Buckley discusses global rates of EV adoption with Mariska Matadin, Global Business Development Manager EV, ...
8 May 2022
Women in automotive and developing future leaders
Just under a quarter of employees in Europe's automotive sector are women. Yet, as our experience within Bridgestone shows, when female talent is empowered, it makes a real difference to our business.In this episode, our host, Ginny Buckley, Founder of Electrifying.com, spoke to: Melinda Topolcsik, Plant Manager, President & Managing Director at Bridgestone’s factory in Hungary, An Vergauwen, HR Business Partner Sales and Marketing for Bridgestone in Europe, and Kim Dorr, Centre Manager f...
31 Mar 2022
Automotive start-ups: A new era
Incredible advancements in technology, changing customer needs, huge data availability and evolving regulations are all driving change across the spectrum from personal cars to shared mobility and micro-mobility. A wave of new automotive start-ups are entering the market working at rapid pace to bring new products and solutions to the market - and challenging traditional business models as they go!Our host, Ginny Buckley, CEO of Electrifying, spoke to Adrien Thormann, Head of Total Solution P...
4 Feb 2022
Electric and alternative-energy vehicles
Mobility is undergoing a rapid shift towards electric vehicles on a global scale. In the first episode of PIONEERS, our host Ginny Buckley is joined by Christophe de Valroger (Vice President Retail), Simone Rando (Head of Consumer Tyre Development) and Taco van der Leij (Vice President, Webfleet Solutions Europe) at Bridgestone EMIA. Learn how Bridgestone is supporting the adoption of electric vehicles by through tyre technology, fleet solutions and an EV-ready retail and service network.
28 Jan 2022
An introduction to the new podcast with Ginny Buckley
A teaser for the first episode of PIONEERS by Bridgestone EMIA from our host Ginny Buckley.
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