Planet Amazon Podcast

About Planet Amazon Podcast

The Planet Amazon podcast addresses all things Amazon and other eCommerce marketplaces. In each episode, we talk with Brands, Agencies, and Sellers about Amazon news, new features, policies, brand policies, logistics, marketing, issues, and challenges, among other topics. All the discussions in this podcast will be from our and our guests' perspectives, always considering how to successfully manage brands on the $600+ Billion Amazon marketplace and the other eCommerce platforms. This podcast is a must for all brands selling or looking to sell on eCommerce marketplaces. Adam Shaffer, eCommerce Marketplace Evangelist and a veteran/leader in the eCommerce industry, hosts Planet Amazon.

Publisher

Adam Shaffer

Category

business

Language

en

Explicit

No

First episode

22 Dec 2022

Latest episode

9 Apr 2025

Latest episodes

29 episodes in the feed.

1. 

   9 Apr 2025

   The PRFAQ Framework: How Amazon’s Secret Weapon Can Power Your E-Commerce Strategy

   In this episode, we sit down with Marcelo Calbucci—serial entrepreneur and author of The PRFAQ Framework—to unveil a game-changing approach to product development and strategic clarity. Originally created at Amazon, the PRFAQ (Press Release and Frequently Asked Questions) is not just another planning tool—it's a vision-shaping, risk-reducing framework that helped Amazon launch some of its most successful initiatives. Marcelo shares how Amazon sellers, private label creators, and brand builder...

2. 

   28 Jan 2025

   Building Business Resilience through Financial Strategy

   In this episode, Matt Putra, a seasoned fractional CFO whose expertise has transformed over 60 brands worldwide, shares secrets to e-commerce financial success. Matt masterfully navigates the financial labyrinth of Amazon and other e-commerce platforms, turning complex financial challenges into opportunities for growth and profitability. From his beginnings in corporate finance to co-owning Keep Nature Wild, Matt shares his personal journey and the strategies that have made him a sought-after...

3. 

   7 Jan 2025

   From 1P to 3P: Navigating Amazon's Selling Paths

   Navigating the complexities of transitioning from Vendor Central to Seller Central can be daunting, but it's a journey many brands must take for better margins. In this episode, Noah Wickham, our expert guest and Sales Director at My Amazon Guy, explores the Amazon Vendor Central and Seller Central platforms and analyzes what makes each one a fit for different businesses. Whether you're a large brand looking for streamlined operations through 1P or a smaller player craving control and flexibi...

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

YouTube views

24,234

Score snapshot 15 Sept 2025

Apple Podcasts (US)

5.0 / 5

5 ratings

Spotify

5.0 / 5

1 ratings

Podcast Authority Score: 53 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

63

Social presence

0

YouTube

76

Engagement

32

Contact Planet Amazon Podcast

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.