About Plant Powered Business: Strategies to Grow Your Positive Impact
Welcome to Plant Powered Business: Strategies to Grow Your Positive Impact, a podcast to help you build your dream vegan business. Join hosts Brieanah Schwartz and Johanna Koskinen, plant-based marketing experts, as they:
🌱 Share marketing and copywriting advice to help you connect with your audience and amplify your message
🌱 Interview vegan business owners, industry experts, movement leaders, and changemakers to inspire you and provide fresh strategies for your business.
🌱 Discuss news and current events in the global plant-based movement to keep you updated on the latest trends.
What Are You Building Towards? Fall Reflections & End-of-Year Business Planning
What are you building towards as we head into the final months of the year?
In this episode of Plant Powered Business, Johanna and Brieanah catch up after the summer, reflect on how their plans and priorities have shifted, and look ahead to the busy end-of-year season for purpose-driven businesses.
They talk about:
reassessing the goals you set at the beginning of the year
deciding what’s still worth pursuing — and what you can let go of
preparing for Black Friday, Cyber Monday, Giving Tuesday, and end-of-year campaigns
what freelancers can do now to prepare for what their clients will need
building campaigns around your mission, values, and the story behind your business
navigating the tension between Black Friday and overconsumption
how purpose-driven brands can approach Black Friday differently
Whether you’re a vegan entrepreneur, freelancer, or purpose-driven business owner, this episode is an invitation to take stock of where you are, think about what you want from the rest of the year, and prepare for the months ahead in a way that makes sense for you and your business.
Enjoying the show? Subscribe, leave a review, and share this episode with another purpose-driven entrepreneur.
We’d love to hear from you: What are you building towards as we head into the final months of the year?
20 Aug 2026
Can Plant-Based Cowboy Boots Compete With Leather? With Kristen Decker of Desert Bloom
What happens when you take on a product category that has relied on the same material for generations, and decide to reinvent it?
Kristen Decker, Founder and CEO of Desert Bloom, is doing exactly that with one of the most iconic pieces of western wear: the cowboy boot. But Kristen isn't interested in creating an alternative that consumers choose simply because it aligns with their values. She's building a boot designed to compete on comfort, durability, performance, and style, too.
In this episode, Kristen joins Brieanah and Johanna to talk about what it actually takes to bring an innovative physical product to market and challenge the expectations of a deeply traditional industry.
Together, they dig into the realities of developing a product that didn't exist, finding and working with new materials, identifying the right customer, and navigating skepticism. Kristen even shares what she's learned about wearing all the hats as a startup founder, the moments that made her question whether to keep going, and how her definition of success has evolved as Desert Bloom has grown.
Whether you're developing a physical product, building a purpose-driven brand, or trying to change the way business is done, this conversation is a look behind the scenes at what it takes to turn a better idea into a real company.
Enjoying the show? Subscribe, leave a review, and share this episode with another vegan entrepreneur who has an idea for doing things differently. Sometimes innovation starts with simply asking, Why does it have to be done this way?
Want to be interviewed? Send us an email, plantpoweredbusiness@gmail.com (mailto:plantpoweredbusiness@gmail.com)! We’d love to chat with you.
18 Jun 2026
From Kitchen Startup to Award-Winning Vegan Brand with Tasha Orumbie, The Vegan Patty Lady
We’ve all been there, wishing something existed to make our experience better, easier, or even more delicious.
Fast forward and, more often than not, we’re left kicking ourselves…wishing we would’ve built the solution first.
Not Tasha Orumbie.
She saw a massive hole in the vegan patty market, and the answer was simple: she needed to make something better herself.
In this episode, Johanna and Brieanah chat with Tasha about how her solution quickly became The Vegan Patty Lady, an award-winning food brand bringing authentic Jamaican-inspired vegan patties to customers across the UK.
Tasha shares the story behind building a business rooted in culture, community, and flavour. They talk about creating products that stand out in a crowded market, balancing entrepreneurship with a full-time career, growing from a home kitchen to a production facility, and why understanding your customers can change everything.
She also opens up about the challenges of building a food business, the role faith plays in her journey, and how her community has helped turn an ambitious dream into a thriving brand.
Whether you're building a plant-based business, launching a food product, or simply looking for inspiration from someone who kept showing up when things got hard, this conversation is packed with practical lessons and heartfelt insights.
You’ll leave this episode energized and ready to charge ahead with your own amazing business idea!
Connect with Tasha Orumbie and The Vegan Patty Lady:
Website: http://theveganpattylady.co.uk/ (http://theveganpattylady.co.uk/)
Instagram: @theveganpattylady
Enjoying the show? Subscribe, leave a review, and share this episode with another vegan entrepreneur who needs a reminder that sometimes the best businesses start by solving your own problem. You never know who is wishing for the same solution!
Want to be interviewed? Send us an email, plantpoweredbusiness@gmail.com (mailto:plantpoweredbusiness@gmail.com)! We’d love to chat with you.
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
5.0 / 5
4 ratings
Spotify
5.0 / 5
3 ratings
Podcast Authority Score: 30 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
46
Social presence
0
YouTube
0
Engagement
32
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