About Podcast Guesting Strategy: Tips for Coaches, Entrepreneurs, Authors and Online Businesses
Welcome to "Podcast Guest Strategy," a limited series podcast where Podcast Growth Coach and Producer Rayna Rokicki will guide you through five powerful strategies to create a 90-day action plan to land podcast appearances without resorting to spammy emails or breaking the bank with high-priced PR firms.
This podcast guest strategy series is designed for entrepreneurs, coaches, authors, thought leaders and online businesses who want to elevate their expertise, grow their brand and connect with new audiences using the power of podcast guesting. Get ready to grow your business with proven tips!
Using my 90-day podcast guest strategy plan is one sure fire way to land more podcast guesting spots.
If direct outreach to podcast hosts is not your thing or you are crunched for time (new book coming out? new course launching soon?), then check out these other podcast connection options.
Facebook Groups - there are a plethora of them out there for every niche and genre. Find your people and then find who has a platform. This is a great space for making quick meaningful connections.
Podmatch is my favorite. Pay by the month and get tailored podcast connections. Learn more here: https://podmatch.com/ (https://podmatch.com/)
If you enjoyed these tips, check out my other podcast: Podcast Growth Club (coming summer 2024).
Questions - reach out to Rayna Rokicki at rayna@ladiesfirstdigitalmedia.com or find me on Instagram @podcastgrowthcoaching
13 May 2024
Start Here | RoadMap to Podcast Guesting Success
Ready to get on more podcasts? You Betcha You Are! Tune in as I take you on a quick tour of the RoadMap to Podcast Guesting Success.
This limited series podcast can be binged or listened to each day for 5 days. I'd recommend listening once per day so you have time to take action on each episode's assignment.
At the end of the 5 days, you will have a detailed 90-day plan to land you more podcasting guest spots based on your goal of 2, 3, 4, or more podcast guest spots per month.
Questions - reach out to Rayna Rokicki at rayna@ladiesfirstdigitalmedia.com or find me on Instagram @podcastgrowthcoaching
13 May 2024
1 | Define Your Expertise
It's time to define your podcast guest expertise by choosing and crafting 3 key topics that you could speak about on any podcast.
Each topic should be worthy of a 20-minute podcast episode and include 2-3 actionable tips that the audience could enact today!
Topic Tips:
What have you spoken on before and had great success?
What topics lend themselves to tips the audience can use today?
What topics make you stand out from others?
After you have your 3 well-defined topics with 2-3 actionable tips for each, create a 1-page press kit.
The press kit should include:
Professional photo that shows your personality
Your Business Title
2-3 sentence elevator pitch that talks about the problem you solve for others (use power words, no "help" or "assist"
Your 3 speaking topics with actionable tips
List of past speaking engagements or testimonials from clients.
Download Your Free Press Kit Example Here: https://drive.google.com/file/d/1D1M-DB8_kaZkvEw4Hut1wmLYcprEAVHx/view?usp=sharing (https://drive.google.com/file/d/1D1M-DB8_kaZkvEw4Hut1wmLYcprEAVHx/view?usp=sharing)
Questions - reach out to Rayna Rokicki at rayna@ladiesfirstdigitalmedia.com or find me on Instagram @podcastgrowthcoaching
13 May 2024
3 | Add Value First Strategy
Would you rather do business for free or do business where you gain something in the process? I think we all know the answer to this question.
With the Add Value First Guesting Strategy, you are offering the podcast host a way to connect with your network in the hopes of also landing a spot on their show through collaboration.
Tune into this episode to hear the intricacies of HOW and WHY this approach works.
Questions - reach out to Rayna Rokicki at rayna@ladiesfirstdigitalmedia.com or find me on Instagram @podcastgrowthcoaching
13 May 2024
2 | Do The Research
Time is valuable. Valuable for you, for podcast hosts, and podcast audiences. The more time you put in now researching podcasts that fit your speaking topic niches, the more likely you will land podcast guesting spots.
Your podcast research shows:
You've invested time into creating a great connection
You're invested in the quality of the podcast interview
You're ready to provide a top-notch interview to your ideal audience.
Aim for Podcasts that are NOT in the top 100 charts for Apple or Chartable. Unless you are a big name speaker, it will be very hard to land guest spots here.
The good news is that there are 100s of other fantastic podcast shows out there with strong loyal audiences just waiting to hear from you.
Download your Free Podcast Tracker for Guesting Opportunities. (https://docs.google.com/document/d/1ijWBvHKfEBBricrzgeGblNiQHcqR8slEcYkirTlNwj4/edit?usp=sharing)
Aim for double the number of shows you want to be on.
Questions - reach out to Rayna Rokicki at rayna@ladiesfirstdigitalmedia.com or find me on Instagram @podcastgrowthcoaching
13 May 2024
4 | Podcast Host Approach 101
Like an exotic species, podcast hosts can be rare to come in contact with. Approaching them takes a certain finesse.
Tune into this episode as I list the dos and don'ts for successfully networking with podcast hosts.
Questions - reach out to Rayna Rokicki at rayna@ladiesfirstdigitalmedia.com or find me on Instagram @podcastgrowthcoaching
18 Apr 2024
Podcast Guest Strategy Trailer
Welcome to Podcast Guest Strategy! You are in the right place, if you are looking for tips and strategies to land podcast guest spots with spammy emails or paying high priced PR firms. This limited series podcast is designed for entrepreneurs, coaches, authors, thought leaders and online businesses.
Questions - reach out to Rayna Rokicki at rayna@ladiesfirstdigitalmedia.com or find me on Instagram @podcastgrowthcoaching
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