POP BIZ is the podcast that keeps it real on celebrity business ventures. I break down the newest moves by your favourite stars, analyze market trends to question the motives behind each venture, and ask the million-dollar question: Why are they doing this in the first place?
From luxury branding to turbulence in the skies, we explore how the President's foray into aviation soared - and crashed. Buckle up for a first-class journey through business risks, bold moves, and lessons learned. Boarding now!
6 Jan 2025TRANSCRIPT
Casamigos to 818: Behind the Tequila Trend
In this episode, I dive into the glitzy world of celebrity tequila brands, exploring how A-listers like Kendall Jenner with 818 and George Clooney with Casamigos have shaken up the liquor industry.
2 Aug 2023
The Adidas Affect: Beyoncé, Ye, and Manchester United
Adidas (ADS ETR) is outperforming their peers YTD, but have had a number of sour celebrity collaborations that have hurt their profits. Is their new extension with Manchester United (MANU NYSE) the pull they need to rise above the rest?
15 Jun 2023
Dylan Mulvaney, Kellogg's, and Starbucks, Oh My!
This week, shares of Kellogg (K NYSE) slipped after a photo of TikTok influencer Dylan Mulvaney with Tony the Tiger at the Tony Awards surfaced. Starbucks (SBUX NASD) is also under fire for allegedly banning employees from decorating stores with Pride decorations. Is the 'go woke, go broke' campaign in full swing?
6 Jun 2023
Welcome to POP BIZ
Get ready for an exclusive front-row seat to the dynamic convergence of pop culture and the financial markets. In POP BIZ, I bring you up to speed on the latest celebrity business ventures that are making waves on Wall Street. Join me as I dissect the intriguing strategies, analyze the risks and rewards, and examine the impact of these high-profile celebrity-driven investments on the global economy. Stay ahead of the curve with my expert interviews, and deep dives into the latest trends shaping the intersection of pop culture and the financial world.
New Episodes Weekly.
Follow me on Twitter: @NicoleCorreale
Inside a recent episode
Trump Airlines: A Glitzy Takeoff, A Hard Landing
Published 14 Jan 2025 · Transcript excerpt
[…] It operated as a no -reservation service, meaning passengers could simply show up, buy a ticket, and board the next available flight. This convenience made it widely popular with business travelers who needed to commute quickly and efficiently between the Northeast's major cities. […]
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