He's a PR in a Car.
Rich Leigh, founder of the award-winning Radioactive PR, talks business and PR tips in what has been described as 'one part Tom Hardy in Locke, one part Alan Partridge'.
PR in a Car - Episode 11 - How Covid-19 has Changed PR
It's been two months since the last podcast, which addressed the impact at the very beginning of Covid-19.
There's a lot to say about how it's changed the agency for the time-being, as well as the industry and how clients are buying services. Rich also gets into what it feels like to run an agency right now, how to motivate ALL staff, both working and furloughed and more.
=== If you prefer video podcasts, watch this episode on YouTube here: https://youtu.be/gla1yDZqRqA (https://youtu.be/gla1yDZqRqA)
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23 Mar 2020
PR in a Car - Episode 10 - The impact of Covid-19
In episode 10, we talk about the impact of Covid-19 on our agency and the wider industry to this point, as well as talking about resources to support businesses and staff.
=== If you prefer video podcasts - watch and subscribe on YouTube here: https://youtu.be/Udg7mfYedPg ===
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Visit our agency site at https://www.radioactivepr.com
1 Mar 2020
Episode 9 - What is 'digital PR' and is it something you need?
This week, we're talking about 'digital PR' - what it is, how and why it's beneficial to brands and why we're hearing so much about it right now in and around the marketing and PR world.
=== If you'd prefer to watch this episode, head to YouTube and watch here: https://www.youtube.com/watch?v=S2bUIwtV8U0&feature=youtu.be (https://www.youtube.com/watch?v=S2bUIwtV8U0&feature=youtu.be) ===
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Visit our agency site at https://www.radioactivepr.com (https://www.youtube.com/redirect?redir_token=A4j7poqmcK-sAKEFE7gefgPWP6d8MTU4MzE0Njk4MUAxNTgzMDYwNTgx&v=S2bUIwtV8U0&q=https%3A%2F%2Fwww.radioactivepr.com&event=video_description)
19 Feb 2020
Episode 8 - Why Influencer Marketing Needs to Grow Up - and How it Can
This week, Rich talks about influencer marketing - and about how brands keep throwing good money after bad on brand awareness plays that might or might not return a penny. There is an alternative - and he gets into that, and how Radioactive Talent is helping influencer marketing grow up.
=== Watch this and every other episode on YouTube here: https://www.youtube.com/watch?v=RxwN2vVTmbU (https://www.youtube.com/watch?v=RxwN2vVTmbU&feature=youtu.be)
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Visit our agency site at https://www.radioactivepr.com (https://www.youtube.com/redirect?event=video_description&q=https%3A%2F%2Fwww.radioactivepr.com&redir_token=xsCP9Psox04aVA-Rf1yjsOX-8Nd8MTU4MjIyNjk3MEAxNTgyMTQwNTcw&v=RxwN2vVTmbU)
11 Feb 2020
Episode 7 - Four Things Every Amazing Creative PR Idea Needs
He’s a PR in a Car, so... you get the idea.
This week, Rich talks about the 4 things every great creative PR campaign has in common.
=== If you prefer video podcasts - watch on YouTube using this playlist: https://www.youtube.com/playlist?list=PLeBt4rBP4xfD4wiPZJPs90v8esd5aCwPU (https://www.youtube.com/playlist?list=PLeBt4rBP4xfD4wiPZJPs90v8esd5aCwPU)
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Visit our agency site at https://www.radioactivepr.com (https://www.youtube.com/redirect?v=3Pwz7--hOB8&redir_token=jFshCXo1ZPY5zuDGgAalQfjS2HF8MTU4MTUzNzcxMEAxNTgxNDUxMzEw&event=video_description&q=https%3A%2F%2Fwww.radioactivepr.com)
5 Feb 2020
PR in a Car - Episode 6 - Building a Team
He’s a PR in a Car, so... you get the idea.
Rich talks about building a team - what to prioritise when recruiting, red flags, missteps, what it looks like when things go well and other thoughts and tips.
Subscribe and leave a 5 star rating if you like the episode, pretty please!
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21 Jan 2020
PR in a Car - Episode Five - New to PR?
He’s a PR in a Car. In this episode - in response to a Reddit request (OH HAI https://www.reddit.com/r/PublicRelations/ (https://www.reddit.com/r/PublicRelations/)) - founder Rich Leigh talks about what students and people wanting to work in PR can expect, and what they can do to put their best foot forward in the industry.
Don't forget to subscribe and review if you like this west country waffle.
Chat to us on Twitter:
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9 Jan 2020
PR in a Car - Episode 4 - That Thing We Never Talk About
He’s a PR in a Car.
In this episode, founder Rich Leigh talks about something we rarely hear much about - losing clients, and client retention in general. As the new year comes and gos, it's one of the busiest times for new business - but it's also a time clients evaluate their requirements and, if not handled well, you can end up plugging gaps and chasing your tail.
Watch this episode on YouTube if you prefer faces and all that: https://www.youtube.com/watch?v=GdERuJw5Rl8&feature=youtu.be (https://www.youtube.com/watch?v=GdERuJw5Rl8&feature=youtu.be)
Chat to us on Twitter:
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20 Dec 2019
PR in a Car - Episode Three - New Year, New Structure
He’s a PR in a Car!
In this episode, founder Rich Leigh continues on from the candid first episode of PR in a Car - 'Day Zero', having talked about the problems a business encounters as it grows.
In episode two, Rich gave tips on being the best client you can be.
In this third episode, Rich moves away from PR specifics and returns to his stream-of-consciousness, business-focused style. He talks about restructuring for growth, focus areas and a renewed excitement for the year ahead as a result.
29 Nov 2019
PR in a Car - Episode Two - ‘Being the Best Client’
He’s a PR in a Car.
After the very kind reception for the first episode of PR in a Car (https://youtu.be/dUEn_F3dOtI), Rich Leigh, founder of Radioactive PR, was asked to talk about what makes for the best client-agency relationships.
For these tips and more in WORDSPAFF form, read this blog: https://www.radioactivepr.com/10-tips-best-relationship-results-pr-agency/
29 Nov 2019
PR in a Car - Episode One - 'Day Zero'
He's a PR in a car.
Rich Leigh, founder and owner of Radioactive PR, on getting trapped in the idea of what you could be, and learning how to mentally reset.
Tweet with thoughts, questions and ideas to https://www.twitter.com/richleighpr (https://www.youtube.com/redirect?q=https%3A%2F%2Fwww.twitter.com%2Frichleighpr&redir_token=pO7e_ITIeAB8YF03fjUUeDLHi_N8MTU3NTE1MDU1NEAxNTc1MDY0MTU0&event=video_description&v=dUEn_F3dOtI)
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