Professional Speaking: Known, Booked & Paid is the definitive business podcast for keynote speakers, subject matter experts, and corporate consultants who are serious about building a commercially viable business, not just getting better at public speaking.
Each week, host and speaker coach John A Ball cuts through the noise on what actually drives client bookings, inbound referrals, and premium fees.
Solo episodes tackle high-ticket positioning, pricing strategy, and the critical business mistakes keeping good speakers underpaid.
Guest episodes bring in working speakers, event planners, bureau insiders, and industry experts with the kind of candid insight you won't find in generic public speaking advice.
If you're ready to move from inconsistent gigs and underpriced keynotes to a scalable speaking business that commands market attention—this is the show.
Present Influence
Claim This Podcastby John Ball | Speaker Coach for Paid Keynotes & Professional Positioning
Podcast Authority
Beta
Podcast Overview
Professional Speaking: Known, Booked & Paid is the definitive business podcast for keynote speakers, subject matter experts, and corporate consultants who are serious about building a commercially viable business, not just getting better at public speaking. Each week, host and speaker coach John A Ball cuts through the noise on what actually drives client bookings, inbound referrals, and premium fees. Solo episodes tackle high-ticket positioning, pricing strategy, and the critical business mistakes keeping good speakers underpaid. Guest episodes bring in working speakers, event planners, bureau insiders, and industry experts with the kind of candid insight you won't find in generic public speaking advice. If you're ready to move from inconsistent gigs and underpriced keynotes to a scalable speaking business that commands market attention—this is the show.
Language
🇺🇲
Publishing Since
10/23/2019
Unlock The Full Podcast Authority Score Report
See how your podcast performs across key metrics
Podcast Authority
BetaRecommendations available
Unlock the full report to see detailed tips
Recommendations available
Unlock the full report to see detailed tips
Unlock comprehensive insights including:
- • YouTube presence analysis
- • Social media reach metrics
- • RSS compliance scoring
- • Podcast 2.0 features
- • Technical standards
Detailed Analytics
- Complete breakdown of all 19 authority metrics
- Personalized recommendations for each metric
- Industry benchmarks and comparisons
- Technical RSS feed analysis and compliance scoring
Growth Strategies
- Step-by-step action plans for improvement
- Quick wins to boost your score immediately
- Pro tips from successful podcasters
See how your show performs across every key metric
High authority scores make your podcast more attractive to industry leaders and influencers who want to appear on credible shows.
Sponsors look for podcasts with proven authority and engagement. Your score demonstrates your podcast's value to potential partners.
Understanding your strengths and weaknesses helps you make data-driven decisions to expand your listener base effectively.
2 verified contact emails on file for Present Influence
Pitch yourself as a guest, propose sponsorships, or reach out directly to the host.
Recent Episodes
July 29, 2026
Charisma Isn't Innate, It's Built: Owen Fitzpatrick on the Psychology of Influence
<p>Most speakers assume their audience is persuadable by good evidence. Psychologist Owen Fitzpatrick, who trained under NLP co-creator Richard Bandler and has travelled to over a hundred countries, including North Korea, Afghanistan and Iran, studying how belief actually forms, argues that's backwards. People believe what feels right, fits their identity, and keeps them inside their tribe. Evidence comes after, as justification.</p><p>Owen built his reputation on charisma work (his book The Charismatic Edge argued charisma is an impression you create, not something you're born with) before moving into belief and propaganda with his new book Inner Propaganda, out 4 August. In this conversation, he lays out his DELP model (an expansion of Aristotle's ethos, logos, pathos to include demos — understanding your specific audience), explains why intelligent, critical-thinking people are often the most convincing propagandists to themselves, and draws a sharp line between persuasion, manipulation and propaganda that every speaker standing on a stage should sit with.</p><p>We also get into why spontaneous, unscripted delivery reads as more truthful than polished delivery (with Martin Luther King's "I Have a Dream" as the example), and why AI's tendency to flatter you is quietly making this problem worse, not better.</p><p><strong>In this episode:</strong></p><ul><li>Why charisma is built, not innate, and why it matters more now than when Owen wrote The Charismatic Edge in 2013</li><li>The DELP model: demos, ethos, logos, pathos</li><li>Why perceived authenticity beats actual authenticity, and why spontaneity reads as truth</li><li>Why critical thinking doesn't protect you from bad beliefs (argumentation vs investigation)</li><li>Motivated reasoning, naive realism, and sacred values: why smart people hold ridiculous beliefs</li><li>The difference between persuasion, manipulation and propaganda, and why every speaker is, to a degree, a propagandist</li><li>Owen's practical tools: the belief audit, the feels right/fits in/makes sense framework, and E-Prime language</li></ul><br/><p>Connect with Owen on LinkedIn: <a href="https://www.linkedin.com/in/owenfitzp/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/owenfitzp/</a></p><p>The book and the special workshop are available at <a href="https://innerpropaganda.com" rel="noopener noreferrer" target="_blank">https://innerpropaganda.com</a>, and you can discover more about Owen and his work at <a href="https://owenfitzpatrick.com" rel="noopener noreferrer" target="_blank">https://owenfitzpatrick.com</a></p><h3>FAQ</h3><p><strong>What is Owen Fitzpatrick's DELP model?</strong></p><p>The DELP model is Owen Fitzpatrick's expansion of Aristotle's rhetorical triad of ethos, logos and pathos. Owen adds demos, the requirement to understand the specific audience being addressed, alongside ethos (credibility and positioning), logos (logical structure and evidence) and pathos (emotional impact).</p><p><strong>What is Owen Fitzpatrick's book Inner Propaganda about?</strong></p><p>Inner Propaganda is Owen Fitzpatrick's book, to be released on 4th of August 2026, about how individuals generate their own propaganda internally through feelings, self-narratives and motivated reasoning. It argues that people convince themselves of beliefs the same way state propaganda convinces populations, through internal versions of state media, indoctrination and truth engineering.</p><p><strong>What is the difference between persuasion, manipulation and propaganda, according to Owen Fitzpatrick?</strong></p><p>Persuasion is the ethical attempt to change beliefs, attitudes or behaviour while genuinely caring about what the other person wants. Manipulation uses deception and serves only the persuader's own interests. Propaganda combines both, using every available tool of persuasion and manipulation to construct an entire reality for the audience.</p><p><strong>Why doesn't critical thinking protect people from believing false things?</strong></p><p>According to Owen Fitzpatrick, critical thinking and intelligence make people better at constructing airtight arguments (argumentation) rather than at genuinely investigating what is true (investigation). Motivated reasoning, a concept from psychologist Ziva Kunda, refers to people reasoning toward conclusions they already want to be true.</p><p><strong>What is naive realism?</strong></p><p>Naive realism is the belief that one's own perception of reality is objectively accurate and shared by anyone reasonable. Owen Fitzpatrick argues this prevents people from applying the same critical scrutiny to their own beliefs that they readily apply to beliefs they disagree with.</p><p><strong>What is E-Prime language and why does Owen Fitzpatrick use it?</strong></p><p>E-Prime is a form of English that eliminates the verb "to be," originally developed by David Bourland based on Alfred Korzybski's work on language and semantics. Owen Fitzpatrick uses it as a belief-flexibility tool: replacing "this is true" with "this seems true to me" builds in the possibility of revision.</p><p>Visit <a href="https://strategic-speaker.scoreapp.com" rel="noopener noreferrer" target="_blank">https://strategic-speaker.scoreapp.com</a> to take the 2-minute Strategic Speaking Business Audit and find out what's blocking you from getting more bookings, re-bookings, referrals and bigger fees. There's a special surprise gift for everyone who completes the quiz.</p><p>Want to get coached for free on the show? Fill in the form <a href="https://forms.gle/mo4xYkEiCjqtz9yP6" rel="noopener noreferrer" target="_blank">https://forms.gle/mo4xYkEiCjqtz9yP6</a>, and if we think your challenge could help others, we'll invite you on.</p><p>For speaking enquiries or to connect with me, you can email <a href="mailto:john@presentinfluence.com" rel="noopener noreferrer" target="_blank">john@presentinfluence.com</a> or find me on <a href="https://www.linkedin.com/in/johnaball/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><p>You can find all our clips, episodes and more on the Present Influence YouTube channel: <a href="https://www.youtube.com/@PresentInfluence" rel="noopener noreferrer" target="_blank">https://www.youtube.com/@PresentInfluence</a></p><p>Thanks for listening. Rating the show 5* on Spotify helps their algo recommend the show, so please take a moment to follow the show and leave a rating.</p><p>Mentioned in this episode:</p><p><strong>Do you want to join the Known, Booked & Paid Blueprint September Case Study group?</strong></p><p>This September I'll be working with a group of 5 speakers who are already speaking but not getting the level of bookings and speaker fees that they really want. We'll work on the 3 key areas that will allow your speaking business to flourish. Since it's the founding group, there's an extra special deal on the price for joining that will never be repeated. Go to https://presentinfluence.com/kbpb for full details.</p>
July 22, 2026
Why Getting Booked Is So Hard When You Have Real Experience and Expertise
John Aball explains how experienced speakers bridge the gap between expertise and bookings by avoiding common traps and transforming content into a must-have experience.
July 15, 2026
What Speaker Bureaus Actually Do (And Why Joining One Won't Get You Booked) | Dominic Eldred-Earl from London Speaker Bureau
Host John Ball interviews Dominic Eldred-Earl from London Speaker Bureau about how speaker bureaus truly operate and how speakers can gain visibility beyond just joining a roster.
281 total episodes available with 32 transcripts
Recent guests on Present Influence
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Dominic Eldred-Earl
Guest
Ryan Botner
Guest
Brian Miller
Guest
Bernadette Marciniak
Guest
David Newman
Guest
Elliot Kay
Guest
Beth Sherman
Guest
Clinton Young
Guest
Sapna Pieroux
Guest
Rob Noel
Guest
Jackson Ogunyemi
Guest
Similar Podcasts
Discover related shows you might enjoy
Deep-dive analytics for Present Influence
Frequently asked questions
Have a different question and can't find the answer you're looking for? Reach out to our support team by sending us an email and we'll get back to you as soon as we can.
- What is Present Influence?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
Legal Disclaimer
Pod Engine is not affiliated with, endorsed by, or officially connected with any of the podcasts displayed on this platform. We operate independently as a podcast discovery and analytics service.
All podcast artwork, thumbnails, and content displayed on this page are the property of their respective owners and are protected by applicable copyright laws. This includes, but is not limited to, podcast cover art, episode artwork, show descriptions, episode titles, transcripts, audio snippets, and any other content originating from the podcast creators or their licensors.
We display this content under fair use principles and/or implied license for the purpose of podcast discovery, information, and commentary. We make no claim of ownership over any podcast content, artwork, or related materials shown on this platform. All trademarks, service marks, and trade names are the property of their respective owners.
While we strive to ensure all content usage is properly authorized, if you are a rights holder and believe your content is being used inappropriately or without proper authorization, please contact us immediately at hey@podengine.ai for prompt review and appropriate action, which may include content removal or proper attribution.
By accessing and using this platform, you acknowledge and agree to respect all applicable copyright laws and intellectual property rights of content owners. Any unauthorized reproduction, distribution, or commercial use of the content displayed on this platform is strictly prohibited.