Pretty Hard

About Pretty Hard

Pretty Hard is all about discussing what we feel when we think about our relationship to beauty - how it's changed over time, what we've been and are currently influenced by, what we're trying to change, and of course, how hard it is to run (and consume) a beauty brand in today's digital age. A podcast by Fluff, a beauty brand that believes it’s ok to feel more with makeup, so long as you don’t feel less without it. A series of honest conversations: thoughts and feelings with founder, Erika Geraerts.

Publisher

Erika Geraerts

Category

arts · business · education

Language

en

Explicit

No

First episode

23 Nov 2022

Latest episode

11 Oct 2026

Latest episodes

58 episodes in the feed.

1. 

   11 Oct 2026

   Episode 58: Erika Geraerts and Poppy King. Live in conversation.

   This episode is with one of beauty's true pioneers, Poppy King. With over 30 years shaping the global beauty industry, Poppy has seen trends come and go, built iconic brands, and challenged the status quo. In this intimate, live recording, we explored the current state of beauty, what it really takes to build a brand in 2026, and how founders can create something genuinely different in an increasingly crowded market. From finding your voice and building a brand with conviction, to balan...

2. 

   6 Oct 2026

   Episode 57: Comfort. Poppy Lissiman's Relationship to Beauty.

   Poppy Lissiman has spent nearly two decades building one of Australia's most recognisable independent fashion brands, doing it entirely on her own terms. Known for creating accessories with personality and cultivating a fiercely loyal global following, I had been wanting to catch up with Poppy for years since we first met, and am grateful that she made the time to share her relationship to beauty with me. Poppy and I talk about so many things - her relationship to hair, cosmetic t...

3. 

   13 Sept 2026

   Episode 56: Thoughtful. Rosie Popa's Relationship to Beauty.

   After a 15-year rowing career, Rosie Popa retired as an Olympic Champion and Olympic Record Holder following the Tokyo 2020 Olympic Games. She quickly transitioned into the corporate world, where deeper questions about her identity, ambition, the hidden costs of success, and purpose reared their head. These questions now shape Rosie’s writing, speaking, and work with individuals and organisations. Her passion is helping individuals and teams perform at their best while staying connected...

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

YouTube views

556,682

Score snapshot 15 Sept 2025

Spotify

4.8 / 5

40 ratings

Podcast Authority Score: 48 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

32

Social presence

0

YouTube

82

Engagement

77

Contact Pretty Hard

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

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