PriceSpider is the world's leading eCommerce and conversion platform integrating buy anywhere, pricing policy monitoring and enforcement, and brand content management across the digital channel and brick and mortar stores. This podcast is dedicated to ecommerce best practices to win in the digital space.
What is an ASIN on Amazon? What is a Rogue ASIN on Amazon? Are Rogue ASINs harming your brand? What are they doing to your AMS spend? What are Rogue ASINs doing to your digital footprint? In today's eCommerce Connected Episode we discuss what Rogue ASINs are and what to do about them. Email us at mapminute@pricespider.com with questions or comments. Please book time for a deeper dive 1:1 discussion here: https://go.pricespider.com/map-minute-monday
26 Aug 2020
How Brands Can Win as Amazon’s Third Party Seller Database Goes Public
In this episode of PriceSpider Ecommerce Connected we’ll talk about the Big news from Amazon and how your brand will be affected and benefit from it as they make all third party sellers on their marketplace public. There are three challenges outlined below…listen to the Podcast as we explore these challenges and discuss key strategies […] The post How Brands Can Win as Amazon’s Third Party Seller Database Goes Public appeared first on .
11 Mar 2020
Why This Retailer Fights for Their Brands
Relationships between retailers and manufacturers can often become tense. As they each try to protect their margins and do what’s best for their customers, they can start to feel more like competitors than partners. But it doesn’t have to be that way. In this episode of Ecommerce Connected, host Anthony Capozzoli talks with Sean Dawes, […] The post Why This Retailer Fights for Their Brands appeared first on .
4 Mar 2020
The First Pillar of a Successful Pricing Policy
What does a good pricing policy look like? Unfortunately, many manufacturers simply turn to Google or their competitors’ policies to answer this question, and what they find often creates a new problem, rather than a solution to their pricing issues. Michael Murphy, an attorney from K&L Gates and our latest guest on the Ecommerce Connected […] The post The First Pillar of a Successful Pricing Policy appeared first on .
6 Feb 2020
Why a Pricing Policy Can Make or Break Your Brand Integrity
A lot of brands see a minimum advertised pricing (MAP) or unilateral pricing (UP) policy as the best way to correct price discrepancies and protect their margins. But creating a pricing policy is only part of the solution. And if you execute it poorly, a pricing policy can actually do more harm than good for […] The post Why a Pricing Policy Can Make or Break Your Brand Integrity appeared first on .
11 Dec 2019
Brand Equity in the Digital Age: How to Fight for Your Brand Online
When consumers think of your brand, what kind of experience, quality, and value do they associate with your name? When your store or website is the only point of sale, you have a lot of control over your customers’ experiences. But when you work with retailers, that’s not always the case. Every retailer you work […] The post Brand Equity in the Digital Age: How to Fight for Your Brand Online appeared first on .
28 Aug 2019
3 Things Brands Need to Know About Ratings and Reviews
Ratings & Reviews are a key source of information that help drive purchase decisions. They are two of the main signals consumers use to determine the quality of a product they see online. Since they can’t physically hold your products or test them out (and returning something they bought online usually isn’t as convenient as […] The post 3 Things Brands Need to Know About Ratings and Reviews appeared first on .
19 Jun 2019
Are You Making the “Locals Only” Ecommerce Mistake?
Where to buy (WTB) solutions highlight popular online and local retailers that sell your products, allowing your customers to choose the retailers they prefer. The whole point of these widgets is to streamline the path to purchase, so your customers can buy in the way that’s most convenient for them. But a lot of brands […] The post Are You Making the “Locals Only” Ecommerce Mistake? appeared first on .
24 Apr 2019
5 Common Ecommerce Mistakes
In the world of ecommerce, you should always strive to create the clearest, most convenient path to your products. Consumers want to shop online at specific retailers, so you sell your products in those stores and include more purchasing options on your website. But any time you send potential customers to an online retailer, there’s […] The post 5 Common Ecommerce Mistakes appeared first on .
12 Feb 2019
Monitoring and Enforcing your Pricing Policy
Pricing Policy: Part Two – Monitoring and Enforcement In the second part of a three-part series of PriceSpider’s podcast, E-Commerce Connected, our global sales executive Anthony Capozzoli discusses pricing policy with Eugene ‘Gene’ Zelek of Taft Law. Gene is a member of the Professional Pricing Society (PPS) and specializes in antitrust and commercial litigation. He […] The post Monitoring and Enforcing your Pricing Policy appeared first on .
16 Jan 2019
Protect Your Brand: How Counterfeit, Gray Market and Unauthorized Asian Market Sellers Can Cause Disruption
In this episode of PriceSpider’s podcast, E-Commerce Connected, How Counterfeit, Gray Market and Unauthorized Asian Market Sellers Can Cause Disruption, our Global Sales Executive, Anthony Capozzoli, sat down with David G. Howell to discuss counterfeits, the gray market and unauthorized sellers in the Asian market. (If you haven’t read the blog recap of our Tracking […] The post Protect Your Brand: How Counterfeit, Gray Market and Unauthorized Asian Market Sellers Can Cause Disruption appeare...
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