#Pricing_Heroes

About #Pricing_Heroes

Pricing Heroes: The Best Retail Pricing Podcast for Practitioners and Executives Your go-to pricing podcast for transforming strategy, boosting margins, and leading with confidence. Pricing Heroes is the leading retail pricing podcast for pricing practitioners and retail executives focused on building smarter strategies, protecting margins, and earning customer trust. Each month, we feature exclusive interviews, case studies, and practical insights to help you implement the most effective pricing strategies for today’s retail environment. Whether you're managing promotional calendars, navigating price perception, or scaling AI-powered pricing systems, Pricing Heroes offers the expert guidance and real-world perspective you need to lead with confidence. 🎙 Each episode includes: - Expert Interviews: Candid conversations with top pricing professionals and retail innovators - Case Study Analysis: Behind-the-scenes strategy breakdowns from across the industry - Actionable Takeaways: Practical insights you can apply immediately in your organization We explore the full landscape of pricing in retail — spanning e-commerce and in-store, global brands and regional players, and categories from fashion and grocery to electronics and beyond. Topics include: - Innovative pricing technologies and emerging trends, like AI-powered pricing platforms - Data-driven consumer behavior analysis - Strategic solutions to complex pricing challenges - Tactics to boost profit margins and market share - Pricing topics making headline news - Building and transforming pricing functions Join a growing community of pricing professionals and industry leaders who tune into Pricing Heroes — the trusted pricing podcast for anyone shaping the future of retail strategy. 🗓 New episodes drop the last week of every month. 📲 Listen on Spotify, Apple Podcasts, Google Podcasts, or your favorite platform. Sponsored by Competera — the leading pricing platform empowering retailers with AI-driven, customer-centric pricing solutions that maximize profitability while strengthening customer loyalty.

Publisher

Aaron Thomasson

Category

business · business · news

Language

en

Explicit

No

First episode

11 Oct 2022

Latest episode

28 May 2026

Latest episodes

46 episodes in the feed.

1. 

   28 May 2026

   The Pricing Execution Gap: Why Strategies Fail and How to Build Pricing That Works with Andreas Stauber

   In this episode of Pricing Heroes, we speak with Andreas Stauber, Founder and Managing Director of Resilient Value, a pricing consultancy focused on value-based pricing strategy and implementation. Andreas shares how his background at the intersection of business and IT shaped his approach to pricing, and explains why effective pricing depends not only on strategy and systems, but also on governance, data quality, change management, and execution discipline. Key Topics: Why pricing remains on...

2. 

   29 Apr 2026

   Revenue Growth Management in Practice: Capturing Hidden Value Across Price, Promo, and AI with Danilo Zatta

   In this episode of Pricing Heroes, we speak with Danilo Zatta, one of the world's leading pricing minds — as described by the Financial Times — and a LinkedIn top five pricing thought leader. Danilo is a global pricing and top-line growth advisor to blue-chip companies and private equity investors, and the author of more than 20 books. He joins us to discuss his latest, Revenue Growth Management: How to Capture Hidden Value in FMCG and Retail, a practical playbook for commercial teams navigat...

3. 

   26 Mar 2026

   The Future of AI Pricing: From Human-in-the-Loop to Fully Automated Decisions with Alex Halkin

   In this episode of Pricing Heroes, we speak with Alex Halkin, Founder and CEO of Competera, returning to the show two years after his first appearance in 2024. In that conversation, Alex predicted a major shift toward AI-driven, contextual pricing in retail. Today, he revisits those predictions, assesses how the space has evolved, and shares what's coming next — from autonomous pricing decisions to four-dimensional optimisation models and algorithmic trading-style speed. Key Topics: How AI ad...

Who has been a guest on #Pricing_Heroes

Names identified in recent episode analyses. Showing up to five guests.

• Seth Nieman
• Per Sjöfors
• Josh Pollack
• Stephan Liozu
• Dr Markus Husemann-Kopetzky

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

2 ratings

Spotify

5.0 / 5

7 ratings

Podcast Authority Score: 44 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

65

Social presence

0

YouTube

0

Engagement

60