Top leaders in Growth, Marketing, Sales, and Product share their PLG experiences. These are their confessions
Product-Led Growth Confessions
Claim This Podcastby MadKudu
21 episodes
Updated Daily
Accepts GuestsHas Sponsors
Podcast Overview
Top leaders in Growth, Marketing, Sales, and Product share their PLG experiences. These are their confessions
Language
🇺🇲
Publishing Since
6/3/2021
1 verified contact email on file for Product-Led Growth Confessions
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Recent Episodes
February 16, 2023
How PLG is Changing RevOps [ft. Mallory Lee]
<p><a rel="noreferrer noopener" target="_blank" href="https://www.linkedin.com/in/mallorylee/">Mallory Lee</a>, Vice President, Operations at <a rel="noreferrer noopener" target="_blank" href="https://www.nylas.com/">Nylas</a> dissects the differences between PLG and ABM, how PLG impacts the RevOps function, building a RevOps team in the era of hybrid funnels, and how to incentive sales reps on expansion.</p>
January 12, 2023
The Many Facets of PLG [ft. Peter Ikladious]
<p><a rel="noreferrer noopener" target="_blank" href="https://www.linkedin.com/in/peterikladious/">Peter Ikladious</a>, co-founder at <a rel="noreferrer noopener" target="_blank" href="https://www.unlockinggrowth.co/">Unlocking Growth</a>, talks about the main struggles in trying to layer a PLG approach in a sales-led motion, using PLG to feed sales, incentivizing sales in a consumption-based model, and strategies to get pay-as-you go customers into annual contracts.</p>
December 1, 2022
100% Dedication to PLG (ft. Nichole Mace)
<p><a rel="noreferrer noopener" target="_blank" href="https://www.linkedin.com/in/nichole-mace-44bb65/">Nichole Mace</a>, VP, Product Growth at <a rel="noreferrer noopener" target="_blank" href="https://www.pendo.io/">Pendo</a> chats about organizational best practices for PLG, helping sales overcome uncertainty when introducing a free product, the reality of North Stars, why PLG is a company unifier, and starting PLG initiatives with data-heavy products.</p>
21 total episodes available
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This podcast updates daily.
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