How to Instill Customer Obsession into your Product
In this episode I explain the importance of Customer Obsession and decision making in Product Management. Startups, mid-companies large corporations they all focus on being customer-focused companies and put their customers first in terms of sales marketing, services and product development. However in an arena of bloody competition, the competitive landscape eventually equalized and the customer focused strategy is no longer a differentiator. To better understand customer obsession I show case Netflix as a company which continuously proves to be customer focused.
26 May 2020
Marketplace platforms and their impact in the society
This episode defines the marketplace platforms and elaborates the challenges and journey that companies like Uber, Airbnb, Lyft go through. I specifically elaborate the impact of network effect, different types of supply, two sided incentives etc. The content has been created through reading the great blog of the first Airbnb PM Jonathan Golden called "Four Questions Every Marketplace Startup Should Be Able to Answer" on Medium
25 May 2020
Product Metrics - How to diagnose issues with your product?
As a Product Manager it is very important to understand why the users might have issues while using your platform. In this episode I give concrete examples on different industry spaces such as e-commerce, mobile etc. and solutions on how to find out what's bothering your users in order to fix it.
25 May 2020
Predictive Analytics: What it is and why does it matter?
In this episode, I explore the importance of predictive analytics in Product Management and businesses as a whole. I further elaborate on the importance of predictive analytics in optimizing marketing campaigns, detecting fraud, improving operations and reducing risks. Enjoy it :)
25 May 2020
The bridge between product management and engineering team - a conversation with Rugved
Rugved who is a software engineer at a startup called Insurdata in San Francisco explores the dynamics between the engineering and product teams and the skills that he’d appreciate for a PM to have
25 May 2020
Product Analytics, understanding user behavior
In this episode I will be exploring the importance of Product analytics. Product analytics allow companies to fully understand how users engage with what they build. It is especially useful for technology products where teams can track users' digital footprints step-by-step to see what they like or dislike and what leads them to engage, return, or churn.
14 May 2020
Establishing a successful Product Launch
In this episode I explore ways to clearly and effectively establish new product launch and product position. A successful product launch creates immediate opportunities for sales, VAR, and distributor channels. The role of the Product Manager is to understand different phases and how to deal with uncertainty during product launch.
13 May 2020
Product Design Frameworks
This episode elaborates different product design frameworks such as CIRCLES, 5Ws, SCAMPER etc. A great Product Manager could you any of these while designing a product and/or answering interview questions.
6 May 2020
Thincrs and startups with John-Michael Scott
In this episode the inspiring JM Scott explores the startup world and he’s experience on managing multiple tech startups at the same time
3 May 2020
Gaming products with Adi
Adi talks about his favorite products and focuses on users pain and the future of gaming industry
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