Why Bother? Why It's So Important to Align Product and Product Marketing
In this episode of Product Therapy, we're joined by Jonathan Rende. Jonathan is SVP and General Manager of Product at PagerDuty.
Join our conversation as we discuss how product and product marketing should work together, and how to better align on shared responsibilities and priorities.
23 Nov 2021
Product Therapy: How Product and Marketing Can Work Better Together
In this episode of Product Therapy, we're joined by Jill Soley. Jill is a product management and marketing executive and the author of Beyond Product.
Join our conversation as we discuss why it's so hard for product and marketing to work together, and how you can better align on priorities across the company.
10 Nov 2021
Product Therapy: How Do You Know When to Give Up vs. When to Keep Trying?
In this episode of Product Therapy, we're joined by Jill Soley. Jill is a product management and marketing executive and the author of Beyond Product.
Join our conversation as we discuss how to measure product effectiveness, and when you should keep trying or just give up.
2 Nov 2021
Product Therapy: How to Improve Product Discoverability, Understandability, and Usability
In this episode of Product Therapy, we're joined by Jill Soley. Jill is a product management and marketing executive and the author of Beyond Product.
Join our conversation as we discuss why so many products and features fail and what product teams can do to improve the success of what they're shipping.
24 Aug 2021
Product Therapy: What Do You Do With A HIPPO
In this episode of the Product Therapy Videocast, we're joined by Rich Mironov. Founder of Product Camp, Rich Mironov provides product management leadership and coaching to both large and small tech companies, with more than 150 clients since 2001.
Join our conversation as we discuss how to manage a HIPPO (Highest Paid Person's Opinion), as well as strategies for practicing empathy and communicating effectively with leadership.
10 Aug 2021
Product Therapy: Why Finding Insights Is So Painful (and What You Can Do About)
In this episode of the Product Therapy Videocast, we're joined by Rich Mironov. Founder of Product Camp, Rich Mironov provides product management leadership and coaching to both large and small tech companies.
Join our conversation as we discuss common analytics pain points for product teams and how digital experience owners can more easily and effectively measure product success.
22 Jul 2021
ProductTherapy: Benefits of Proactive Insights
Tugce Erten is the Head of Product Strategy and Operations at Freshworks. In this episode she discusses the benefits of Proactive Insights and how product analytics has changed at Freshworks.
1 Jul 2021
Product Therapy: When Product Data Reveals the Unexpected
In this episode of the Product Therapy Videocast, we're joined by Dan Olsen. Dan Olsen is an entrepreneur, consultant, author, speaker, and expert in product management and Lean Startup. At Olsen Solutions, he works with CEOs and product leaders to help them build great products and strong product teams, often as interim VP of Product.
In this episode we discuss how to map product metrics to business success, new advances in product analytics, and what to do when your product data proves you wrong.
16 Jun 2021
Product Therapy: How to Align Around Key Metrics
In this episode of the Product Therapy Podcast, we're joined by Dan Olsen. Dan Olsen is an entrepreneur, consultant, author, speaker, and expert in product management and Lean Startup. At Olsen Solutions, he works with CEOs and product leaders to help them build great products and strong product teams, often as interim VP of Product.
In Episode 1, we discuss key metrics, how to be data-driven, and the differences between KPIs and OKRs!
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