Products to users.
Interviews with key leaders about what is produced and packaged by an organization and how to best understand the end user. This includes B2B, B2C, non-profit, and even government. Come learn with us as we dig into various industries, all under the lens of creating better products that people love.
Terry, from YouVersion, discusses the organization's background, team structure, and audience size. He explains the challenges of building a product for a global audience and the importance of user research. Terry also highlights the role of content contribution and partnerships in providing value to users. He emphasizes the focus on engagement and the prioritization process for product development. Lastly, Terry shares his own background and the importance of being a lifelong learner in the product field.
Takeaways:
Scale and global ramifications for apps
User research and audience understanding
Prioritization and team structure
How to be successful in product
10 Apr 2024
Erin Mendenhall – Data-driven Community
In this conversation, Jeremy Wold and Joshua Wold interview Erin Mendenhall, the Mayor of Salt Lake City. They discuss the role of government in relation to products and services, the responsibilities of the mayor, and the services provided by Salt Lake City. They also explore the economic opportunities and challenges faced by the city, as well as the importance of understanding and engaging with the audience. The conversation highlights the use of data analysis and feedback gathering to inform decision-making and prioritize needs. Mendenhall emphasizes the importance of transparency and accountability in achieving goals and recommends other cities to adopt similar practices.
Quote about users feedback:
"...caused us to throw everything up in the air for good reasons in 2020 and beyond. And try to build equity into the hub of how we function, and to question every way that we've gone about soliciting feedback so far."
Key Takeaways
Products from a government perspective.
Engaging with the audience and gathering feedback is essential for understanding the needs and priorities of the community.
Data analysis and surveys can provide valuable insights for decision-making and prioritizing resources.
Setting goals and creating a roadmap helps guide the actions and priorities of a city government.
Transparency and accountability are key in building trust and achieving goals.
Other cities can benefit from adopting similar practices of transparency, accountability, and community engagement.
8 Mar 2024
Joe Casson – Product Evolution
In this conversation, we discuss the evolution of product development, specifically focusing on Joe’s experiences at Qualified and Optimizely.
Key Takeaways:
- Understand the competitive landscape and identify gaps in the market to drive product evolution.
- Gather feedback from passionate customers who care deeply about the product.
- Develop internal empathy and build relationships within the organization to facilitate effective communication and decision-making.
- Utilize the Circle Framework to guide the comprehension, innovation, renovation, and creation of projects.
Key Points:
00:00: Evolution of Product
06:30: Catalyst for Product Change
11:00: Understanding the Competitive Landscape
16:22: Gathering Feedback from Customers
25:48: Internal Empathy within the company
39:19: The Circle Framework
2 Feb 2024
Dan Gebler – Experience-driven Products
This episode includes Dan Gebler, Director of Product Management at Meta. Dan has led product orgs at Soundcloud and Adobe, to name a few, and we cover the following topics:
- Product vision: how to create and sell it
- User testing (Qual/Quant)
- Global: things to consider
- AI ramifications
- Getting into and the role of Product Management
- Advice: Importance of curiosity
A couple of quotes from Dan:
“The experience has to have a great outcome, whether you are an end-user customer, or you're an internal business customer. There really isn't any excuse for designing something and building something that won't work really well.”
About testing:
"...the testing culture, experimentation culture, and growth cultures are just so different place to place. And often that depends on how solid your understanding or discovery work is at the beginning of a project.”
About AI:
“the companies that will be really successful with AI will have the right balance of customer facing applications: how can an end user, how can a customer actually feel empowered by working with something that's automated and has the superpower of being able to discover, find, match solve at a high speed and the technology actually improving on the back end.”
“The responsible companies will see AI as an accelerator and a way to enhance.”
11 Jan 2024
Leslie Snavely – Empathetic Leadership
Leslie is the President of CHG Healthcare which is a healthcare staffing and technology company of thousand of employees.
We are going to discuss leadership and product within a few categories.
Paths to change:
- What can any role inform you for where you want to be
Product innovation:
- User research as a foundation
Leadership:
- Cultivating a growth mindset
- Efficient communication
Empowering women:
- Deliberate empowerment vs passive
Ok, a lot to cover around leadership and products.
21 Nov 2023
Kyle Snarr – User Connection in Consumer Spaces
Kyle has been a leader in multiple companies that span media, consumer products, and agencies. He is currently the Head of Partnerships at Worn & Wound.
Topics that we cover:
- The importance of authenticity & connection
- Trends: Recognizing and leveraging
- Enthusiast: what are they and how they can help
- Community Building
31 Oct 2023
Joel Worrall – Product Vision for Not-For-Profits
Joel Worrall: Chief Product Officer at BibleProject, former Head of Engineering at Stripe, Head of Open-Source Program at New Relic.
BibleProject has quite a few products with a huge global reach.
A couple of stats:
Largest ad-free channel on YouTube
Hundreds of millions of views
1 million+ weekly listens to their podcast
Translated into 56 languages
Topics covered:
Core Values driving product decisions
Scaling an org's reach without scaling the org
Small bets vs. running large scale projects
Vision vs. immediate needs
6 Oct 2023
Alex Amado – Creativity and AI
Alex Amado
Adobe: VP of Experience Marketing
Vibes + Logic: Advisor
Topics:
Balance between human intuition and machine learning
Nuances of prompt engineering
Shift in professional roles due to AI advancements such as ChatGPT
Career strategies and advice in this rapidly changing landscape.
Learn more about Products for People Podcast and check out upcoming interviews. (https://www.productsforpeoplepodcast.com/)
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Apple Podcasts (US)
5.0 / 5
4 ratings
Spotify
5.0 / 5
1 ratings
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