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Profit by Design

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by Dr. Sabrina Starling

416 episodes

Updated Daily

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Podcast Overview

You work hard in your business. On the Profit by Design Podcast, we ask the BIG question: What has your business done FOR YOU lately? Join Dr. Sabrina Starling, The Business Psychologist™ and founder of Tap the Potential weekly, as she brings you tips, tools and strategies to support YOU in making intentionally profitable AND sustainable business decisions to live the lifestyle you desire. After all, work supports life, not the other way around. Dr. Sabrina is the author of the The 4 Week Vacation® and the How to Hire the Best Series. Profit by Design is a Tap the Potential Production.

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9/19/2018

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Podcast Authority

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FairBased on show quality, social media presence, reviews, charts, and more

Quality87

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YouTube68

Engagement0

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Recent Episodes

July 16, 2026

410: The Business is Growing. Is Your Life?

Could your business survive without you for six weeks? For most business owners, the answer is NO. It’s not because they aren’t capable, but because the business has been built to depend on them. If taking a week off feels impossible, it’s a sign that you’re carrying too much of the business on your shoulders. In this episode, Dr. Sabrina Starling shares how she prepared to take a six-week vacation without her business missing a beat. It’s not about working harder before you leave; it’s about building the right systems, developing a self-managing team, and leading in a way that creates true freedom. Imagine coming back from vacation refreshed, instead of returning to chaos, missed opportunities, and a mountain of problems waiting for you. That’s what happens when you intentionally build a business that supports your life. The measure of a healthy business isn’t how hard the owner works, but how well the business performs when the owner steps away. In this episode, you’ll discover why owner dependency is limiting your growth, the leadership shifts that make time away possible, how to build trust and accountability with your team, the systems every business needs before the owner can truly unplug, and why taking extended time away is one of the best tests of a healthy business. Profit by Design is a Tap the Potential production. Show Highlights:<ul><li>Dr. Sabrina is on the brink of a six-week vacation! Hear her explain how she prepared.</li><li>What we are risking when we don’t prioritize vacations</li><li>“What is your biggest fear if you were away for two weeks?”</li><li>Melissa’s perspective, as a team member, on Dr. Sabrina’s vacations</li><li>The #1 reason you should take vacations is so that your team can grow and break their dependency on you.</li><li>The key to preparing for an extended vacation is to have the right systems in place. </li><li>“What 20% of my effort gets 80% of my results?”</li><li>“What 20% of what you do in your life produces 80% of your impact on those you love?”</li><li>Getting your business shrunk down to size–not taking over your life!</li><li>Ready to take your life back from your business? Need help knowing where to start?<a href="https://www.tapthepotential.com/" rel="noopener noreferrer" target="_blank"> </a><a href="https://www.tapthepotential.com/" rel="noopener noreferrer" target="_blank">Book a call</a> with Kaitlyn today!</li></ul> Resources:Take the<a href="https://www.tapthepotential.com/assessment" rel="noopener noreferrer" target="_blank"> </a><a href="https://www.tapthepotential.com/assessment" rel="noopener noreferrer" target="_blank">Better Business, Better Life Assessment</a> to identify the next steps toward creating a sustainably profitable business that gives you more time, more freedom, and more peace of mind.

July 9, 2026

409: Every Time You Rescue Your Team, You Make the Problem Worse

How many times this week have you answered a question your team could have figured out, fixed a mistake because it was faster, rewritten an email before it went out, or jumped in because you didn't want something done wrong? Most business owners don't realize they're doing it, but every time you rescue your team, you make the problem worse. When you step in and solve a problem your team could solve, you unintentionally train dependency. Ownership isn't built when leaders provide answers. Ownership is built when leaders develop thinkers. Join Kaitlyn Beaver and Dr. Sabrina Starling as they unpack this topic today and offer proven, practical strategies for being the leader your team needs. Join us!Profit by Design is a Tap the Potential production.Show Highlights:<ul><li>The simple truth about business owners and the compulsion to be problem solvers</li><li>The right leadership skills will help you to NOT over-function.</li><li>The value in having clear expectations, measurable and monitored results, and accountability on your team</li><li>Lack of clarity leads the business owner to rescue the team, which creates business owner dependency.</li><li>Does your team feel safe and supported?</li><li>Are you holding your team in a place of competence or incompetence?</li><li>Dr. Sabrina’s examples of leadership skills in action from Tap the Potential clients</li><li>The cumulative “snowball” effect of a coaching culture</li><li>Ready to stop rescuing your team? Need help knowing where to start?<a href="https://www.tapthepotential.com/" rel="noopener noreferrer" target="_blank"> </a><a href="https://www.tapthepotential.com/" rel="noopener noreferrer" target="_blank">Book a call</a> with Kaitlyn today!</li></ul> Resources:If you’re listening and realizing that you’ve become the answer for everything, you’re not alone. Most business owners were taught how to work hard, but very few were taught how to coach. That’s exactly why we created Coach Approach.Inside this program, you’ll learn how to:-develop critical thinking-build ownership-create stronger leaders-stop carrying every decision yourself.We will help you identify where dependency is showing up and where ownership is breaking down.<a href="https://www.tapthepotential.com/coach-approach" rel="noopener noreferrer" target="_blank"> </a><a href="https://www.tapthepotential.com/coach-approach" rel="noopener noreferrer" target="_blank">Enroll now in Coach Approach</a> and start building a team that thinks, solves problems, and takes ownership without everything routing back to you. Your business should support your life–not require you to carry it every day!

July 2, 2026

408: Why Your Team Isn’t Taking Ownership (Even If They’re “Good”)

You’ve hired smart people, so why does it still feel like every question comes back to you? Mistakes keep happening, and your team waits for direction before moving forward. You’re not imagining it, because this scenario is far too common among business owners who build teams but still end up carrying the emotional and operational weight of the business themselves. You hired, trained, delegated, and tried to empower your team. However, it’s exhausting that everything still depends on you, especially for high-performing business owners who genuinely care about doing things well. The truth is, this isn’t usually a hiring problem; it’s a structural ownership problem. Your team may not be underperforming; they may simply be responding to the environment around them. Ownership is built intentionally, and only then can your business become scalable and finally give you some breathing room. In this episode, Dr. Sabrina Starling and Kaitlyn Beaver break down why good employees still struggle to take initiative, the hidden leadership and system gaps creating owner dependency, why delegation alone isn’t fixing the issue, and how to build a team that leads without routing everything back to you. We help business owners build sustainably profitable businesses that support life rather than consume it. Join us!Profit by Design is a Tap the Potential production. Show Highlights:<ul><li>Shifting the dynamic and solving problems at the root instead of putting band-aids on the issues</li><li>Our Coach Approach program helps you learn to build a coaching culture and a team that takes ownership.</li><li>Building a mindset around curiosity</li><li>The goal is for a business owner to say, “I trust my team, and I can delegate to them.”</li><li>Team members who “come alongside” vs. team members who are “across the desk”</li><li>In your team members’ emotional bank accounts, are you making more “deposits” or “withdrawals”? (Aim for a 9:1 or at least a 7:1 ratio of deposits to withdrawals.)</li><li>Ask yourself, “How many problems have I solved in the last two days?” (If it’s more than one, YOU need to be in Coach Approach.)</li><li>Need help knowing where to start?<a href="https://www.tapthepotential.com" rel="noopener noreferrer" target="_blank"> </a><a href="https://www.tapthepotential.com" rel="noopener noreferrer" target="_blank">Book a call</a> with Kaitlyn today!</li></ul> Resources:Ready to stop carrying everything alone? Join our upcoming Free<a href="https://www.tapthepotential.com/jumpstart" rel="noopener noreferrer" target="_blank"> </a><a href="https://www.tapthepotential.com/jumpstart" rel="noopener noreferrer" target="_blank">Jumpstart workshop</a>!

416 total episodes available with 3 transcripts

Recent guests on Profit by Design

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Kaitlyn Beaver

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Sabrina Starling

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Melissa Kay

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Dr Sabrina Starling

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Robin Berning

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Tammy Little

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Frequently asked questions

Have a different question and can't find the answer you're looking for? Reach out to our support team by sending us an email and we'll get back to you as soon as we can.

What is Profit by Design?: You work hard in your business. On the Profit by Design Podcast, we ask the BIG question: What has your business done FOR YOU lately?

Join Dr. Sabrina Starling, The Business Psychologist™ and founder of Tap the Potential weekly, as she brings you tips, tools and strategies to support YOU in making intentionally profitable AND sustainable business decisions to live the lifestyle you desire. After all, work supports life, not the other way around. Dr. Sabrina is the author of the The 4 Week Vacation® and the How to Hire the Best Series.

Profit by Design is a Tap the Potential Production.
How often does this podcast release new episodes?: This podcast updates daily.
Where can I listen to this podcast?: This podcast is available on 7 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
Does this podcast accept guests?: Yes, this podcast regularly features guests.

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