Profound

About Profound

Ramblings about W. Edwards Deming in the digital transformation era. The general idea of the podcast is derived from Dr. Demming's seminal work described in his New Economics book - System of Profound Knowledge ( SoPK ). We'll try and get a mix of interviews from IT, Healthcare, and Manufacturing with the goal of aligning these ideas with Digital Transformation possibilities. Everything related to Dr. Deming's ideas is on the table (e.g., Goldratt, C.I. Lewis, Ohno, Shingo, Lean, Agile, and DevOps).

Publisher

John Willis

Category

business

Language

en

Explicit

No

First episode

27 Apr 2021

Latest episode

3 Sept 2026

Latest episodes

32 of 99 episodes have a transcript.

1. 

   3 Sept 2026

   S6 E10 - Evan Campbell – Adapting to Win: Turning Strategy into Action

   I have a fascinating conversation with Evan Campbell in this episode. Evan brings an unusually broad perspective to organizational transformation, drawing on a career that spans the U.S. Army Special Forces, telecommunications, software development, entrepreneurship, Lean consulting, and executive leadership. He is also the author of Adapt to Win, a book focused on helping organizations turn strategy into execution while developing the adaptability required to compete in a rapidly changing wo...

2. 

   11 Aug 2026

   S6 E9 - Katie Anderson, Rob Park & Glenn Wilson – Learning to See: Why We Went to Japan

   I have a conversation with Katie Anderson, Rob Park, and Glenn Wilson in this episode as we reflect on an experience that is difficult to replicate from a book, conference, or classroom: going to Japan to see the principles behind Lean, continuous improvement, and Toyota firsthand. Katie, author of Learning to Lead, Leading to Learn, leads immersive learning experiences in Japan, and Rob, Glenn, and I have joined her on different cohorts. Together, we explore what happens when ideas from W....

3. 

   30 Jul 2026

   S6 E8 - Laksh Raghavan – Seeing the Systems We Cannot See

   In this episode, I have a conversation with Laksh Raghavan. We dive deep into the origins of cybernetics, second-order systems thinking, and why W. Edwards Deming's philosophy remains as relevant as ever in today's AI-driven world. Laksh, founder of Cybersyn Labs and a systems thinker specializing in cybersecurity and executive coaching, shares how cybernetics provides a powerful framework for understanding organizations, leadership, and digital transformation. The conversation begins by tr...

Inside a recent episode

S6 E6 - Kendra MacDonald – Navigating Innovation Across the Digital Ocean

Published 20 May 2026 · Transcript excerpt

[…] And then I think if you look at the ocean economy overall, life underwater, which is one of the 17 sustainable development goals, is the most under-invested. So you're in a moment in time where you've got the ocean under significant pressure. It touches so many communities all around the world and And then you are not necessarily optimizing or working together. And so how do you encourage not only that collaboration across the country, but where we can, that collaboration all around the world so we're able to understand things faster and make better decisions for our limited resources? Brilliant. […]

Who has been a guest on Profound

Names identified in recent episode analyses. Showing up to five guests.

• Kendra MacDonald
• Farhan Sheikh
• Glenn Wilson
• Carol Houle
• Dr Bill Bellows

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

3 ratings

Podcast Authority Score: 37 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

41

Social presence

0

YouTube

0

Engagement

81

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Questions about Profound