Project Seed Money

About Project Seed Money

H.E.R. Amplified—Hear Every Ripple—is where women's voices, stories, work, ideas, and businesses are given room to travel. Formerly Project Seed Money, the show began by helping women authors discover grants, funding opportunities, and practical publishing resources. Today, host Sharissa Bradley speaks with women authors, entrepreneurs, creatives, and publishing professionals about writing, publishing, business, funding, resilience, and creating meaningful change. Each conversation offers honest stories, practical insight, and resources to help women feel seen, heard, supported, and equipped to move their work forward—because every ripple begins with a voice.

Publisher

Sharissa Bradley

Category

arts · education

Language

en

Explicit

No

First episode

20 Mar 2025

Latest episode

19 Oct 2026

Latest episodes

89 episodes in the feed.

1. 

   19 Oct 2026

   Building Your Publishing Team: Allyson Wilkins on Developmental Editing, Self-Editing, and Author Community

   Find your team! In this episode of H.E.R. Amplified, host Sharissa Bradley sits down with developmental editor and author Allyson Wilkins. Allyson shares her unique journey into the publishing industry—from studying theater arts and working in transcription to discovering plot holes in Kindle ebooks and falling in love with developmental editing. She explains the distinct differences between developmental, line, and copy editing, why she specializes in fantasy and fairy tale retellings for self-published authors, and what every author should look for during a discovery call. Allyson also discusses stepping into the author's shoes with her forthcoming book, Self Edit with Confidence: A First-Time Guide for Authors. She shares how consulting multiple editor peers, working with a book coach, and utilizing beta readers gave her a profound appreciation for the vulnerability authors feel—and why building a trusted publishing team is the single best investment an author can make. In this video, you'll learn: How a background in theater and transcription translates directly into story structure and line editing. The essential differences between developmental, line, copy editing, and proofreading. What critical questions to ask an editor during a 30-minute discovery call (including AI policies and trigger topics). Why editors should book out 3–4 months in advance and offer sample edits. What it's like to write a guide on self-editing as a professional editor. Why having a network of editor referrals is a massive "green flag." Timestamps: 00:00 – Welcome to H.E.R. Amplified! 00:37 – From Theater Arts & Transcription to Developmental Editing 02:18 – The Connection Between Theater Structure and Story Editing 03:05 – Specializing in Fantasy, Romantasy, and Fairy Tale Retellings 04:00 – The Onboarding Process: Discovery Calls & Free Sample Edits 07:00 – Booking Timelines: Why You Should Reach Out 3–4 Months Ahead 08:50 – Questions to Ask an Editor: Experience, AI Policies, & Trigger Topics 10:20 – Spotting Editing Red Flags & Communication Styles 12:50 – Stepping into the Author's Shoes: Writing Self Edit with Confidence 16:00 – The Vulnerability of Sending Work to Beta Readers 17:35 – Why Editors Hire Editors: Creating Your Publishing Team 19:00 – Green Flags in Editors & Why You Can't Proofread Your Own Book 21:00 – Where to Find Allyson's Services 22:15 – Words of Encouragement: Finding Your Team and Community Connect with Allyson Wilkins: Website getitwrite-editing.com Instagram @getitwrite_editing Facebook https://www.facebook.com/getitwriteedit LinkedIn www.linkedin.com/in/allyson-wilkins-563baa32 Scheduling Link https://calendly.com/getitwrite-editing/30min Watch this interview on youtube: https://youtu.be/w9M4qlzORAU HER Amplified—Hear Every Ripple—is a platform devoted to amplifying women's voices and helping their stories, work, ideas, and businesses create ripples in the world. Formerly Project Seed Money. Explore interviews, grants, resources, and community: https://heramplified.com Subscribe to HER Amplified: https://www.youtube.com/@heramplified Connect with us: Facebook: https://www.facebook.com/HERAmplified Instagram: https://www.instagram.com/h.e.r.amplified TikTok: https://www.tiktok.com/@h.e.r.amplified Hosted by author, publisher, and educator Sharissa Bradley. If this conversation stayed with you, share it with another woman and help keep the ripple moving.

2. 

   5 Oct 2026

   Embracing the Season: Liisa Kovala on Hygge House Mysteries, Mindset, and Starting Before You're Ready

   Start before you're ready! In this episode of H.E.R. Amplified (formerly Project Seed Money), host Sharissa Bradley sits down for a insightful conversation with author, book coach, and community builder Liisa Kovala. Liisa shares how she transitioned from years of painstaking historical fiction research to crafting her delightful Hygge House Cozy Mystery Series. She details the magic of a six-hour road trip where an entire six-book series downloaded into her mind, how she balances a looming book deadline with organizing literary festivals, and why tracking what you've already accomplished is a game-changer for recovering perfectionists. Finally, Liisa delivers a powerful reminder for every woman waiting for the "perfect time" to write her book. In this video, you'll learn: How to pivot between heavy historical writing and lighter contemporary genre fiction. The 6-hour road trip spark behind the Hygge House Cozy Mystery Series. How to manage writing deadlines while supporting community initiatives like Wordstock and Book Coaches Canada. A flexible time-tracking method that eliminates overwhelm for busy authors. Why waiting until you feel "ready" is a myth—and how starting creates your readiness. Timestamps: 00:00 – Welcome back to H.E.R. Amplified! 00:52 – What Liisa's been up to: Book 3, a new book deal, and literary retreats. 02:32 – Evolving into community leadership after leaving full-time teaching. 03:59 – Honoring the seasons of motherhood and creative capacity. 05:34 – The road trip inspiration behind the Hygge House Cozy Mystery Series. 08:45 – Balancing a 6-book series with new contracts and changing timelines. 09:54 – Practical time management: Time blocking vs. tracking what you've done. 12:21 – Giving yourself grace as a recovering perfectionist. 16:20 – Words of encouragement: Starting before you feel ready. Watch this on youtube: https://youtu.be/WM2Iw987o5w Connect with Liisa Kovala: Website https://www.liisakovalabookcoach.com/ Instagram https://www.instagram.com/liisakovala/ Facebook https://www.facebook.com/liisakovalawriter/ Substack: https://liisakovalawomenwriting.substack.com/ Youtube: https://www.youtube.com/@LiisaKovala HER Amplified—Hear Every Ripple—is a platform devoted to amplifying women's voices and helping their stories, work, ideas, and businesses create ripples in the world. Formerly Project Seed Money. Explore interviews, grants, resources, and community: https://heramplified.com Subscribe to HER Amplified: https://www.youtube.com/@heramplified Connect with us: Facebook: https://www.facebook.com/HERAmplified Instagram: https://www.instagram.com/h.e.r.amplified TikTok: https://www.tiktok.com/@h.e.r.amplified Hosted by author, publisher, and educator Sharissa Bradley. If this conversation stayed with you, share it with another woman and help keep the ripple moving.

3. 

   29 Sept 2026

   The 29th Degree of Transformation: Kelly Watt on Astrological Healing, Hybrid Publishing, and Conquering Creative Panic

   In this episode of H.E.R. Amplified, host Sharissa Bradley welcomes author, playwright, and healer Kelly Watt. Kelly shares her lifetime journey with story—from writing her first crayon book at age six to studying playwriting, being mentored by renowned Canadian author Timothy Findley on her debut Gothic novel Mad Dog, and navigating the turbulent release of her first book two days after 9/11. She dives deep into her award-winning collection of poetry and flash prose, The Weeping Degree: How Astrology Saved Me from Suicide, explaining the astrological significance of the 29th degree and how a pandemic pivot led her to Wild Rising Press. Kelly also reveals her practical tools for overcoming author anxiety, including EFT tapping and her step-by-step Fear Inventory System for when her mind starts going crazy. Timestamps: 00:00 – Welcome to H.E.R. Amplified! 00:56 – Early Storytelling & Seeing Books as Gateways 02:39 – Dual Callings: The Intersection of Healing and Writing 04:20 – Mentorship with Timothy Findley & Writing Mad Dog 05:25 – Pandemic Pivot: The Weeping Degree: How Astrology Saved Me from Suicide 08:35 – Understanding the 29th Astrological Degree & Collective Healing 11:30 – Comparing Traditional vs. Indie Hybrid Publishing 15:00 – Award Validation & Marketing with Social Media Intention 18:09 – Overcoming Self-Doubt: EFT Tapping & The Fear Inventory System 22:27 – Courage is Action: Why Confidence Comes After You Take the Leap 24:58 – Remembering "You Are Not Your Book" & Where to Find Kelly Connect with Kelly Watt: Website https://www.kellywatt.ca Instagram @kellywattauthor Facebook https://www.facebook.com/kellywattauthor LinkedIn https://www.linkedin.com/in/kelly-watt-0b987958/ HER Amplified—Hear Every Ripple—is a platform devoted to amplifying women's voices and helping their stories, work, ideas, and businesses create ripples in the world. Formerly Project Seed Money. Explore interviews, grants, resources, and community: https://heramplified.com Subscribe to HER Amplified: https://www.youtube.com/@heramplified Connect with us: Facebook: https://www.facebook.com/HERAmplified Instagram: https://www.instagram.com/h.e.r.amplified TikTok: https://www.tiktok.com/@h.e.r.amplified Hosted by author, publisher, and educator Sharissa Bradley. If this conversation stayed with you, share it with another woman and help keep the ripple moving.

Who has been a guest on Project Seed Money

Names identified in recent episode analyses. Showing up to five guests.

• Kristen Letendre
• Ann Charles
• Kim Lengling
• KT Anglehart
• Randi-Lee Bowslaugh

Podcast Authority Score: 37 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

73

Social presence

0

YouTube

0

Engagement

0