Join us weekly for new perspectives not only in the promotional products industry but also in deep dives into other industries and explorations of marketing strategies for promo product distributors!
Promo Perspectives by SAGE
Claim This Podcastby SAGE
5.0(3 reviews)
81 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇺🇸
35
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality46
Social0
YouTube0
Engagement60
Podcast Overview
Join us weekly for new perspectives not only in the promotional products industry but also in deep dives into other industries and explorations of marketing strategies for promo product distributors!
Language
🇺🇲
Publishing Since
3/29/2024
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35
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality46
Social0
YouTube0
Engagement60
6
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11
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excellent
Episode Length
24 minutes
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Recent Episodes
July 8, 2026
Promo Perspectives: SAGE Stores
Are company stores worth it? In this episode of Promo Perspectives, host Nicole Cook sits down with Chris Jordan, Distributor Sales Account Advisor at SAGE, to explore how company stores are helping distributors win more business, strengthen customer relationships, and simplify branded merchandise programs. From employee apparel and onboarding to pop-up stores, incentive programs, and franchise brand consistency, Chris shares real-world examples of how distributors are using company stores to solve customer problems—not just sell products. You'll also learn: What a company store is (and who should have one) Why pop-up stores are growing in popularity Creative ways distributors are using stores to win new business How stores improve brand consistency across locations Why company stores increase customer retention Tips for identifying store opportunities with your clients Best practices for launching a successful SAGE Store Whether you're new to company stores or looking for fresh ideas to grow your business, this episode is packed with practical insights you can put to work. 💬 Have questions about SAGE Stores? Reach out to your SAGE Account Advisor to learn how a company store can help your customers—and your business. This episode is brought to you by Safety Made.
July 1, 2026
Promo Perspectives: What Gen Z keeps vs. tosses
What does Gen Z actually want from promotional products? In this episode of Promo Perspectives, host Anne Marie sits down with fellow Gen Z team member Emily Pritchard to discuss what makes branded merchandise worth keeping—and what ends up in the trash. From quality and usefulness to sustainability and memorable brand experiences, they share an honest Gen Z perspective on what today's consumers value most. You'll also hear their thoughts on why subtle branding beats constant advertising, the products they reach for every day, and a rapid-fire "Keep or Toss" challenge featuring some of the most common promotional products in the industry. Whether you're a distributor, supplier, marketer, or brand looking to connect with younger audiences, this conversation offers practical insights into creating promotional products that people actually want to use. In this episode: What Gen Z values most in promotional products Why quality and usefulness matter more than ever The role sustainability plays in purchasing decisions How thoughtful experiences create lasting brand impressions Favorite promotional products—and the ones they'd leave behind Advice for distributors marketing to Gen Z Subscribe for more conversations about trends, products, and strategies shaping the promotional products industry. This episode is brought to you by Safety Made
June 24, 2026
Promo Perspectives: Behind the Scenes of Sourcing with JournalBooks
How do custom journals become powerful brand experiences? In this episode of Promo Perspectives, host Nicole Cook sits down with Don Manchester from JournalBooks, a division of PCNA, to explore the world of custom journal sourcing and how distributors can create memorable branded experiences for their clients. Don shares insights into JournalBooks' 50+ years of U.S.-based manufacturing, the sourcing process behind custom notebooks and journals, and how distributors can move beyond simply placing a logo on a product to creating something truly meaningful. Topics include: 📓 What makes JournalBooks different from traditional notebook suppliers 📓 How sourcing works from a supplier perspective 📓 Creating custom journals for onboarding, events, and premium gifting 📓 Custom inserts, packaging, QR codes, and other creative enhancements 📓 The benefits of collaborating with suppliers during the sourcing process 📓 How distributors can become more valuable to their clients through custom solutions 📓 What information helps suppliers create the best recommendations Whether you're new to promotional products or looking for fresh ideas to elevate your next project, this episode offers practical insights into creating branded experiences that leave a lasting impression. Subscribe for more Promo Perspectives episodes featuring industry experts, marketing strategies, and promotional product insights. This episode is brought to you by JournalBooks. #PromoPerspectives #JournalBooks #PCNA #PromotionalProducts #BrandedMerchandise #CustomJournals #Marketing #BrandExperience #PromotionalMarketing #SupplierSpotlight
81 total episodes available
Recent guests on Promo Perspectives by SAGE
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William Rubsamen
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Jenna Quaranta
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Lafonso Brown
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Lafonso
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Frequently asked questions
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- What is Promo Perspectives by SAGE?
- How often does this podcast release new episodes?
This podcast updates daily.
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This podcast is available on 7 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
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Yes, this podcast regularly features guests.
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