This is your go-to podcast for all things marketing, branding, and customer experience. We’re bringing you honest and fun conversations with bite-sized insights. Hosted by BrightSign’s CMO Brian Rowley and Head of Integrated Marketing Laura Smith, you’ll hear from industry pros, creatives, and innovators about what’s actually working in today’s evolving, digital-first world. No fluff — just real insights on how brands are connecting with audiences and driving growth. Tune in for fresh ideas, big thinking, and all the tips you need to take your marketing game to the next level.
Prose + Comms: Engagement, Unplugged
Claim This Podcastby BrightSign
5.0(6 reviews)
28 episodes
Updated Daily
Accepts GuestsHas Sponsors
21
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality29
Social0
YouTube0
Engagement32
Podcast Overview
This is your go-to podcast for all things marketing, branding, and customer experience. We’re bringing you honest and fun conversations with bite-sized insights. Hosted by BrightSign’s CMO Brian Rowley and Head of Integrated Marketing Laura Smith, you’ll hear from industry pros, creatives, and innovators about what’s actually working in today’s evolving, digital-first world. No fluff — just real insights on how brands are connecting with audiences and driving growth. Tune in for fresh ideas, big thinking, and all the tips you need to take your marketing game to the next level.
Language
🇺🇲
Publishing Since
5/23/2025
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21
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality29
Social0
YouTube0
Engagement32
6
Excellent Areas
2
Good Performance
11
Growth Opportunities
excellent
Episode Length
35 minutes
Performing excellently!
good
Publishing Consistency
Every 10 days
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Recent Episodes
June 24, 2026
Back to Office, Remote, Hybrid: What Does It Mean for Marketing Culture?
<p>Return to office is back in the spotlight, but for marketing teams, the real question is bigger than where people sit. It’s about trust, creativity, collaboration, and whether great work actually depends on being in the same room.</p><p>In this episode of Prose + Comms: Engagement, Unplugged, Brian Rowley and Laura Smith unpack this tension through the lens of modern marketing leadership. They explore why “collaboration” is often used as a blanket argument for return-to-office mandates, when in-person time can truly accelerate creative work, and how remote teams can build stronger communication without sacrificing flexibility. </p>
June 10, 2026
The Customer Experience Gap: What Brands Promise vs. What Customers Remember
<p>Every brand says it cares about customer experience, but customers remember what actually happens, not what the campaign promised. This episode of Prose + Comms: Engagement, Unplugged explores why customer centricity is harder to achieve than most companies think.</p><p><br>Brian Rowley and Laura Smith are joined by Katie Stabler, a certified CX leader known for helping organizations drive growth through better customer experiences. Katie breaks down the psychology behind CX, from the everyday interactions that create emotion to the memories that shape long-term brand perception. The conversation explores why CX must be embedded across culture, operations, technology, and measurement, rather than treated as a single metric or customer service function. They also discuss the promise-delivery gap in B2B, the limitations of NPS, the role of customer effort and conversational analytics, and how companies can use AI to improve experiences without losing the human element.</p><p>If you'd like to hear more from Katie Stabler, you can find her on <a href="https://www.linkedin.com/in/katie-stabler-ccxp/">LinkedIn</a>. </p>
May 27, 2026
The Marketing Jargon Hall of Shame
<p>Marketing loves a good buzzword. But somewhere between “omnichannel,” “synergy,” and “authentic storytelling,” the words we use to sound strategic can start to lose all meaning.</p><p>In this episode of Prose + Comms: Engagement, Unplugged, Brian and Laura share their Marketing Jargon Hall of Shame nominees, calling out the phrases marketers love, hate, and maybe secretly still use. From overused industry terms to the words that make colleagues and customers tune out, they unpack why jargon happens and how marketers can communicate with more clarity, personality, and purpose.</p>
28 total episodes available
Recent guests on Prose + Comms: Engagement, Unplugged
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Bob Osmond
Guest
Alesia Hendley
Guest
Bryan Meszaros
Guest
Jez Rose
Guest
Deep-dive analytics for Prose + Comms: Engagement, Unplugged
Frequently asked questions
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- What is Prose + Comms: Engagement, Unplugged?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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