
Psychology of Customer Success
Claim This Podcastby Rachel Provan
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Podcast Overview
<p>Humans don’t think and act like computers. So why are you setting your CS strategy based solely on logic? </p><p> </p><p>Join Customer Success Expert turned Brain-based CS Leadership and Strategy Coach, Rachel Provan, each Wednesday as she pulls back the curtain on how to use Cognitive, Behavioral, and Evolutionary psychology to create positive influence with your customers, and your internal teams.</p><p><br>So if you want to unlock customer-led growth, get buy-in from the C-suite, and skyrocket your career - this show is for you. </p><p> </p>
Language
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Publishing Since
12/17/2023
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Recent Episodes

June 30, 2025
From Junk Drawer to Revenue Engine: How Psychology Transforms CS Teams
Rob Zambito explains how customer success teams use behavioral psychology to evolve from reactive departments into proactive revenue generators in this interview.

November 15, 2024
Mind Games: Using Psychology to Boost Customer Success
Rachel Provan reveals the psychological secrets behind customer behavior and decision-making, providing insights on how to effectively guide customers toward success with a product; this is an informational episode.

October 9, 2024
When You’re Promoted Above Your Peers
Industry experts discuss the psychological challenges of leading former peers after a promotion, offering insights for navigating new responsibilities and relationships in an interview.
29 total episodes available with 28 transcripts
Recent guests on Psychology of Customer Success
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Rob Zambito
Guest
Rachel Provan
Guest
Dan Smaida
Guest
Easton Taylor
Guest
Madelyn DePrey
Guest
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Frequently asked questions
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- What is Psychology of Customer Success?
<p>Humans don’t think and act like computers. So why are you setting your CS strategy based solely on logic? </p><p> </p><p>Join Customer Success Expert turned Brain-based CS Leadership and Strategy Coach, Rachel Provan, each Wednesday as she pulls back the curtain on how to use Cognitive, Behavioral, and Evolutionary psychology to create positive influence with your customers, and your internal teams.</p><p><br>So if you want to unlock customer-led growth, get buy-in from the C-suite, and skyrocket your career - this show is for you. </p><p> </p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 10 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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