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Builders & Believers with Amanda Stassen is a show for entrepreneurs, founders, CEOs and senior leaders navigating the real decisions behind growth and impact, where belief meets execution. The show goes beyond surface-level success stories to unpack the tensions and opportunities of building, scaling and leading. Each episode features candid conversations with builders and operators, paired with strategic insight you can put to work not just in hindsight, but in the messy middle, before the outcome is clear. Because building something that matters takes both the builder and the believer.

Publisher

Amanda Stassen

Category

business

Language

en

Explicit

No

First episode

1 Apr 2022

Latest episode

29 Sept 2026

Latest episodes

42 episodes in the feed.

1. 

   29 Sept 2026

   What Guinness’ 1759 Story Can Teach Today’s Founders

   What if doing good wasn’t something a business did with its profits, but something built into the business itself? In this solo episode of Builders & Believers, Amanda Stassen explores the story of Arthur Guinness and the beliefs that helped shape a business founded in 1759 into something much bigger than beer. Through the Guinness story, Amanda explores the difference between business for mission and business as mission, how conviction can shape vision and purpose, and what can happen when “someone should do something about this” becomes “maybe that someone is me.”Because building something that matters takes both the builder and the believer. IN THIS EPISODE· Why the problem you keep wishing someone else would solve might be pointing you toward what to build next What Arthur Guinness did when he realized he couldn’t stop people from drinking, and what that teaches founders about solving the problem that actually exists Why the solution to a problem you care about may already be hiding in what you know how to do What a centuries-old Guinness belief about making money from people reveals about building a company employees want to work for and customers can believe in RESOURCES MENTIONED * The Search for God and Guinness: A Biography of the Beer That Changed the World by Stephen Mansfield ---- Builders & Believers with Amanda Stassen explores the thinking, decisions, and beliefs behind building enduring businesses, organizations, and ideas. Powered by BIZU Innovation (www.bizu.co), where the same thinking behind these conversations helps organizations clarify strategy, strengthen brands, and build ideas that performand matter. Follow Amanda Stassen on LinkedIn (https://www.linkedin.com/in/amandastassen/) for more conversations on leadership, innovation, and growth, or learn more about working with BIZU at bizu.co (https://www.bizu.co/lets-talk-1). Follow & subscribe to Builders & Believers wherever you listen. And if this episode made you think differently, leave a review and share it with someone who should hear it.

2. 

   1 Aug 2026

   When You're Early: How Personal Conviction Becomes Commercial Opportunity | Co-founder of Manitoba Harvest

   When do you trust your conviction, and when do you question it? Every founder eventually faces the same dilemma: Is this an idea the market simply hasn't caught up to yet, or is it time to let it go? In this episode of Builders & Believers, Amanda Stassen sits down with Mike Fata, co-founder of Manitoba Harvest, to explore how a personal health journey became a company that helped redefine an entire food category. Long before healthy fats became mainstream, Mike believed the market was headed in a different direction. That conviction led him to build Manitoba Harvest into one of the world's leading hemp food companies before its acquisition in 2019. Together, Amanda and Mike explore what it takes to turn personal conviction into commercial opportunity, including: Knowing when to trust your vision, even when others don't see it yet Why the best market research still happens through conversations with customers The risks of growing too quickly and the lessons learned from getting it wrong Building a personal brand alongside your business Why purpose and profit work best together, not in opposition The B!G Idea Every founder reaches a moment when conviction is tested before results appear. Mike's story is a reminder that building something meaningful isn't just about seeing opportunities. It's about having the courage to stay with them long enough for others to see them too. Learn more about Mike Fata at www.mikefata.ca (https://www.mikefata.ca/) Connect with Mike on LinkedIn (https://www.linkedin.com/in/themikefata/) and Instagram (https://www.instagram.com/mikefata/) Resources Mentioned in This Episode Grow: 12 Unconventional Lessons for Becoming an Unstoppable Entrepreneur by Mike Fata (available at Amazon (https://www.amazon.ca/Grow-Unconventional-Becoming-Unstoppable-Entrepreneur/dp/1774583410)) Manitoba Harvest www.manitobaharvest.ca (www.manitobaharvest.ca) *** Builders & Believers explores the thinking, decisions, and beliefs behind building enduring businesses, organizations, and ideas. Powered by BIZU Innovation (https://www.bizu.co/), where the same thinking behind these conversations helps organizations clarify strategy, strengthen brands, and build ideas that perform and matter. Follow Amanda Stassen on LinkedIn (https://www.linkedin.com/in/amandastassen/) for more conversations on leadership, innovation, and growth, or learn more about working with BIZU at bizu.co (www.bizu.co). If this conversation challenged your thinking, subscribe, leave a review, and share it with a founder, leader, or team building something that matters. Because building something that matters takes both the builder and the believer.

3. 

   27 May 2026

   Rebuilding Canadian Manufacturing, One Food Brand at a Time | Sheena Russell, Made with Local

   Canada is rich in natural resources and grows extraordinary food. Yet much of the processing and value creation still happens elsewhere. What happens when founders decide to build differently, and keep more of the process closer to home? In this episode of Builders & Believers, Amanda sits down with Sheena Russell, founder and CEO of Made with Local, a Canadian snack company built around locally sourced ingredients, partnerships with farmers and food producers, and a belief that business can strengthen both communities and supply chains. What started at a small farmer’s market table in Nova Scotia has grown into a nationally recognized brand found in more than 3,000 retailers across Canada, while choosing a harder path: manufacturing at home and building closer to the source. Together, Amanda and Sheena explore a bigger question emerging across Canada: What would it take to rebuild more manufacturing capacity here at home and what role can entrepreneurs play in that future? They unpack: • The realities behind Canadian food processing and manufacturing capacity • Why “Made in Canada” is more complicated than it sounds • Building a purpose-led company while staying focused on profitability • What founders can learn about resilience, priorities, and long-term growth This is a conversation about entrepreneurship, manufacturing, food systems, and building businesses that create impact beyond the product itself. Learn more about Made with Local at www.madewithlocal.com (https://www.madewithlocal.com/) *** Builders & Believers with Amanda Stassen is created by BIZU Innovation (https://www.bizu.co/), a strategic brand and innovation agency turning ideas into brands, products and experiences to help people live, work, and perform better. Follow Amanda Stassen on LinkedIn (https://www.linkedin.com/in/amandastassen/) for more ideas on leadership, growth, and the real decisions behind building businesses that perform and matter. If this episode resonated, subscribe, leave a review, and share it with a founder, leader, or team building something that matters.

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Spotify

3.4 / 5

5 ratings

Podcast Authority Score: 38 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

37

Social presence

91

YouTube

0

Engagement

51

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Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.