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This podcast is available on 6 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

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Yes, this podcast regularly features guests.

Quiz-Centered Marketing

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by The Quiz Creator

5.0(9 reviews)

23 episodes

Updated Daily

Accepts GuestsHas Sponsors

Podcast Authority

Beta

FairBased on show quality, social media presence, reviews, charts, and more

Quality84

Social91

YouTube0

Engagement32

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Podcast Overview

Welcome to Quiz-Centered Marketing – the podcast that helps entrepreneurs, course creators, and small business owners turn quizzes into their most powerful marketing tool. Hosted by Yesenia Faiella, Founder of The Quiz Creator and launch strategist extraordinaire, this show is your go-to resource for leveraging quizzes to grow your email list, segment your audience, and sell with confidence. Each episode is packed with actionable insights, real-world examples, and proven strategies to simplify and amplify your marketing. Whether you’re creating your first quiz or looking to optimize your existing strategy, you’ll learn how to use quizzes to attract the right leads, create personalized experiences, and build a marketing funnel that converts. We’ll dive into topics like: > Choosing the perfect quiz topic for your audience > Writing irresistible questions and results > Using quizzes to create high-converting email funnels > Running quiz-powered Facebook ads > Segmenting your audience for tailored offers You’ll walk away from every episode feeling equipped to take your marketing to the next level. If you’re ready to turn casual quiz takers into ready-to-buy customers and grow your business without overwhelm, you’re in the right place.

Language

🇺🇲

Publishing Since

1/12/2025

Visit Website View on Apple Podcasts RSS Feed

🇺🇸 Charts #3

Outreach generated

Apple 142

Spotify 827

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Podcast Authority

Beta

FairBased on show quality, social media presence, reviews, charts, and more

Quality84

Social91

YouTube0

Engagement32

Learn more

Excellent Areas

Good Performance

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excellent

Publishing Consistency

Every 3 days

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iTunes Tags

6.2/10

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Recent Episodes

March 26, 2025

Ep. 22 How Your Quiz Can Help You Uncover Buyer Behaviors

You’ve been told to speak to your “ideal client.” But what if your audience is filled with multiple types of buyers—each with different motivations, needs, and decision-making styles? We’re exploring how a quiz helps you identify where someone is in their journey, what drives them to take action, and how to follow up in a way that truly resonates. If you’ve been stuck wondering how to “nurture” effectively, this one’s for you.In this episode you'll learn:<ul><li>Why people with the same goal are still very different buyers</li><li>How a quiz gives you insight into motivation and buyer behavior</li><li>Why traditional lead magnets fall short when it comes to segmentation</li><li>The 4 buyer types you need to be speaking to (and how to spot them)</li></ul> You’ll leave this episode with a fresh perspective—and a clear strategy—for turning one quiz into a personalized path for every kind of buyer.Resources & Links<ul><li>Ready to create your own high-converting quiz? Check out <a href="https://www.createyourquiz.com" rel="noopener noreferrer" target="_blank">The Quiz Creator</a></li><li>Take Our Quiz > <a href="https://www.createyourquiz.com/funnel-quiz" rel="noopener noreferrer" target="_blank">Is Your Funnel a Yellow Brick Road or a Tornado?</a></li><li>Follow us on Instagram for more tips: <a href="https://www.instagram.com/thequizcreator" rel="noopener noreferrer" target="_blank">@thequizcreator</a></li></ul> Thanks for tuning in! Don’t forget to subscribe, leave a review, and share this episode with fellow entrepreneurs who want to grow their email lists with ready-to-buy leads. And if this episode gave you an aha! moment, DM me on Instagram and tell me your biggest takeaway!

March 26, 2025

Ep. 21 Why Some Quizzes Don't Convert (And How to Fix Them)

You’ve seen the quizzes that go viral… but what about the ones that just don’t work? In this episode, we’re breaking down the three biggest reasons some quizzes fail—and how to avoid those mistakes so your quiz actually grows your list and leads to sales. Whether you're just starting your quiz or revisiting one that’s underperforming, this episode will help you bring strategy, clarity, and conversion power to your funnel.Inside this episode you'll learn: <ul><li>Why a “fun” quiz isn’t always a profitable one</li><li>The difference between a quiz that builds your list vs. one that builds your funnel</li><li>What your quiz needs to do for you—not just for your audience</li><li>How to make sure your quiz isn’t a dead end, but a bridge to your offer</li></ul> You’ll walk away knowing exactly what to fix—or what to focus on—to turn your quiz into your most strategic lead-gen tool.Resources & Links<ul><li>Ready to create your own high-converting quiz? Check out <a href="https://www.createyourquiz.com" rel="noopener noreferrer" target="_blank">The Quiz Creator</a></li><li>Take Our Quiz > <a href="https://www.createyourquiz.com/funnel-quiz" rel="noopener noreferrer" target="_blank">Is Your Funnel a Yellow Brick Road or a Tornado?</a></li><li>Follow us on Instagram for more tips: <a href="https://www.instagram.com/thequizcreator" rel="noopener noreferrer" target="_blank">@thequizcreator</a></li></ul> Thanks for tuning in! Don’t forget to subscribe, leave a review, and share this episode with fellow entrepreneurs who want to grow their email lists with ready-to-buy leads. And if this episode gave you an aha! moment, DM me on Instagram and tell me your biggest takeaway!

March 20, 2025

Ep. 19 The 3 Parts of a Funnel (And How a Quiz Strengthens Each One)

If your funnel feels like a tornado—chaotic, confusing, and leaving leads spinning—you’re not alone. But it doesn’t have to stay that way.In this episode, I’m breaking down the three essential parts of every funnel: Attract, Nurture, and Convert, and I'm showing you exactly how a quiz strengthens each stage.In this episode, you’ll learn:<ul><li>Why quizzes are more magnetic than static freebies (and why they attract the right people) </li><li>How knowing the “why behind the why” helps you nurture leads with laser focus </li><li>How quiz results naturally lead to higher conversions—without feeling salesy</li></ul> And if you’re wondering whether your current funnel is leading people down a clear path or tossing them into chaos—I’ve got a brand new quiz for you:<a href="https://www.createyourquiz.com/funnel-quiz" rel="noopener noreferrer" target="_blank">Is Your Funnel a Yellow Brick Road or a Tornado?</a>Take the quiz and find out exactly where your funnel shines—and where it might be costing you leads.Resources & Links<ul><li>Ready to create your own high-converting quiz? Check out <a href="https://www.createyourquiz.com" rel="noopener noreferrer" target="_blank">The Quiz Creator</a></li><li>Take Our Quiz > <a href="https://www.createyourquiz.com/funnel-quiz" rel="noopener noreferrer" target="_blank">Is Your Funnel a Yellow Brick Road or a Tornado?</a></li><li>Follow us on Instagram for more tips: <a href="https://www.instagram.com/thequizcreator" rel="noopener noreferrer" target="_blank">@thequizcreator</a></li></ul> Thanks for tuning in! Don’t forget to subscribe, leave a review, and share this episode with fellow entrepreneurs who want to grow their email lists with ready-to-buy leads. And if this episode gave you an aha! moment, DM me on Instagram and tell me your biggest takeaway!

23 total episodes available

Deep-dive analytics for Quiz-Centered Marketing

Frequently asked questions

Have a different question and can't find the answer you're looking for? Reach out to our support team by sending us an email and we'll get back to you as soon as we can.

What is Quiz-Centered Marketing?: Welcome to Quiz-Centered Marketing – the podcast that helps entrepreneurs, course creators, and small business owners turn quizzes into their most powerful marketing tool. Hosted by Yesenia Faiella, Founder of The Quiz Creator and launch strategist extraordinaire, this show is your go-to resource for leveraging quizzes to grow your email list, segment your audience, and sell with confidence.

Each episode is packed with actionable insights, real-world examples, and proven strategies to simplify and amplify your marketing. Whether you’re creating your first quiz or looking to optimize your existing strategy, you’ll learn how to use quizzes to attract the right leads, create personalized experiences, and build a marketing funnel that converts.

We’ll dive into topics like:

Choosing the perfect quiz topic for your audience Writing irresistible questions and results Using quizzes to create high-converting email funnels Running quiz-powered Facebook ads Segmenting your audience for tailored offers

You’ll walk away from every episode feeling equipped to take your marketing to the next level.

If you’re ready to turn casual quiz takers into ready-to-buy customers and grow your business without overwhelm, you’re in the right place.
How often does this podcast release new episodes?: This podcast updates daily.
Where can I listen to this podcast?: This podcast is available on 6 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
Does this podcast accept guests?: Yes, this podcast regularly features guests.

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