- 56
- Episodes
- 13
- Transcribed
- 9
- Ratings
- Bi-weekly
- Cadence
- 2023
- First episode
- 61K
- YouTube views
About Radical Content
Welcome to Radical Content a new content and social marketing show where our mission is to help brands stop interrupting and start connecting. Eric Gray, former head of Fortune 500 Social and Content teams, now the founder of Maverick Content Studio, highlights how content & engagement is the brand-building superpower you are missing. On this podcast we talk to the brand leaders, creators, and storytellers who have built rabid fans, to help us learn how marketing can shift from transactional selling to a brand that entertains, connects, and creates raving fans. Radical Content is a Maverick Content Studio production. Maverick Content Studio is a social and digital-first content agency helping the biggest brands engage the next generation of fans. If you need help with social media, YouTube, podcasting, or building a fan-first content strategy email us at hello@maverickcontentstudio.com.
- Publisher
- Eric Gray
- Category
- business · business · business
- Language
- en
- Explicit
- No
- First episode
- 14 Aug 2023
- Latest episode
- 2 Sept 2026
Latest episodes
13 of 56 episodes have a transcript.

2 Sept 2026TRANSCRIPT
How Sour Patch Kids Went Viral (with Shelby Jacobs)

17 Aug 2026TRANSCRIPT
6 Things the Best Social Teams in Sports Do Differently (with NASCAR's Jess Smith)

3 Aug 2026TRANSCRIPT
50 Minutes with the Guy Behind the Empire State Building's Social Media (Tyler O'Day)
Inside a recent episode

How Sour Patch Kids Went Viral (with Shelby Jacobs)
Published 2 Sept 2026 · Transcript excerpt
[…] Yeah, that's the thing that I kind of wonder is where is the anchor for your brand? Yeah. So I think that to your point, yeah, you need to set some type of messaging. So I don't think that like, you know, brands or social teams need to do those things is lazy. Reactive is a massive reactive. I've always said is a tactic. It's not a strategy. you need to have like a true strategy in order and you can anchor, react to that to your point to say like, hey, maybe this doesn't work for us. And also at the same time, you should still be able to, as a social strategist, sit back and say, is this thing right for our brand? […]
Read the full transcript with a Pod Engine plan.
See plansWho has been a guest on Radical Content
Names identified in recent episode analyses. Showing up to five guests.
- Shelby Jacobs
- Jess Smith
- Tyler O'Day
- Bari Tippett
- Erin Balsa
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 61,196
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 5.0 / 5
- 5 ratings
- Spotify
- 5.0 / 5
- 4 ratings
Podcast Authority Score: 70 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 67
- Social presence
- 91
- YouTube
- 76
- Engagement
- 60
Contact Radical Content
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Questions about Radical Content
Who hosts Radical Content?
I host the show. Published by Eric Gray.
How often do new episodes come out?
The show publishes bi-weekly, based on its RSS feed.
Does Radical Content take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
13 of 56 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
Host of Radical Content?
Claim your podcast to manage its listing and keep your show details accurate.
Pod Engine is an independent podcast discovery and analytics service and is not affiliated with or endorsed by this podcast. Artwork and show content belong to their owners. Full legal notice.
Explore this show
Podcast research with Pod Engine