Radically Transparent, presented by Oktopost, is a podcast geared towards the modern-day B2B marketer. Host Jennifer Gutman and her guests are a mixture of renowned marketing and sales leaders from B2B marketing organizations around the globe. Each episode shines a light on the inner workings of B2B leadership-- including what keeps successful CEOs, CMOs and VPs up at night, professionally. The conversations are real, raw and authentic all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers.
Radically Transparent
Claim This Podcastby Oktopost
5.0(9 reviews)
175 episodes
Updated Bi-weekly
Accepts GuestsHas Sponsors
55
Podcast Authority
BetaFairBased on show quality, social media presence, reviews, charts, and more
Quality49
Social0
YouTube76
Engagement76
Podcast Overview
Radically Transparent, presented by Oktopost, is a podcast geared towards the modern-day B2B marketer. Host Jennifer Gutman and her guests are a mixture of renowned marketing and sales leaders from B2B marketing organizations around the globe. Each episode shines a light on the inner workings of B2B leadership-- including what keeps successful CEOs, CMOs and VPs up at night, professionally. The conversations are real, raw and authentic all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers.
Language
🇺🇲
Publishing Since
10/7/2019
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55
Podcast Authority
BetaFairBased on show quality, social media presence, reviews, charts, and more
Quality49
Social0
YouTube76
Engagement76
6
Excellent Areas
3
Good Performance
10
Growth Opportunities
excellent
Episode Length
24 minutes
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good
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Every 13 days
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Recent Episodes
April 29, 2026
Employer branding that actually drives hiring results with Daniel Callaghan
<p>What really makes top talent choose and stay at your company? Daniel Callaghan, Global Employer Brand Manager at Payoneer, breaks down the human side of employer branding and how B2B companies can turn connections into lasting engagement on this episode of Radically Transparent.Marketing leaders will find particular value in Daniel's take on employee advocacy. He explains why HR professionals and marketers must collaborate to empower employees to share their own stories, noting that personal posts often garner significantly higher engagement than polished corporate content. </p><p>Whether it's discussing the "magic" of immeasurable referrals or the shift of how candidates evaluate employers in the age of AI and Glassdoor transparency, Daniel provides a masterclass in building a brand that attracts and retains top-tier talent.Hot topics:- Defining the "Employer Brand Dust": Why employer branding is just as much about internal retention and employee happiness as it is about external candidate attraction (we even talk about it in this blog).- The great ownership debate: Should employer branding sit in Marketing, HR, or the Office of the CEO? Daniel shares his vision for the future of the role.- The power of employee advocacy: How to balance human, vulnerable storytelling with corporate messaging to drive real ROI and "micro-decisions" in the minds of candidates.- Measuring the immeasurable: Practical tips for tracking the impact of employer brand through data, from career site funnels to the influence of "verified" social profiles.Love what you heard? Be sure to like and subscribe!<br></p>
April 23, 2026
Is your brand LLM-ready? The death of the funnel with Lisa Vecchio
<p>The traditional B2B funnel isn't just dying, it’s being rewritten by LLMs as a B2B marketing AI strategy that prioritizes brand equity and discoverability. Lisa Vecchio, Senior Director of Marketing at Veed, joins the Radically Transparent podcast to discuss why the C-suite is spiraling into 'AI anxiety' and why your SEO strategy might be obsolete by next quarter.</p><p><br></p><p><br></p>
February 26, 2026
How to architect B2B influencer marketing for pipeline, not just impressions, with Justin Levy
Justin Levy explains to Jennifer Gutman how B2B influencer marketing can be structured to generate revenue and prove ROI, not just impressions, in this interview.
175 total episodes available with 13 transcripts
Recent guests on Radically Transparent
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Justin Levy
Guest
Roy Sexton
Guest
Michael Yehoshua
Guest
Shaun Ma
Guest
Archana Dhankar
Guest
Tori Jeffcoat
Guest
Marcy Comer
Guest
Chelsea Lassen
Guest
Ofir Bloch
Guest
Noa Magal Snir
Guest
Rebecca Cradick
Guest
Saima Rashid
Guest
Deep-dive analytics for Radically Transparent
Frequently asked questions
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- What is Radically Transparent?
- How often does this podcast release new episodes?
This podcast updates bi-weekly.
- Where can I listen to this podcast?
This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Information about guest appearances is not available.
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