Real Estate Common Sense is a series of conversations with Lisa Spencer who grew up in a real estate family, was a top producing agent and a managing broker with 400 agents for over a decade.
What she discovered is: Common sense is not that common, especially when it comes to launching, building or expanding a real estate business.
Join Lisa for her helpful insights, and creative ideas for sustaining your business and tune in for her interviews with top agents, lenders, home inspectors, attorneys and title companies.
Construction to Closings: How David Lovitch Found His Place in Real Estate
What if the experience you had before real estate is exactly what helps you succeed in it? In this episode of Real Estate Common Sense, Lisa Spencer sits down with David Lovitch of the Lovitch Group at Keller Williams in Apollo Beach, Florida, to talk about how his real estate career actually began—the early decisions, challenges, adjustments, and lessons that eventually helped him build a business he still loves more than two decades later. David did not begin with a polished real estate bus...
6 Oct 2026
From New Agent to Team Leader: Tony Baroni on Determination, Specialization & Building a Real Estate Business
What separates agents who continually build their real estate careers from those who keep starting over? In this episode of Real Estate Common Sense, Lisa Spencer talks with Tony Baroni, founder and team leader of the Tony Baroni Team, about the determination, discipline, specialization, and mentorship that helped him grow from a new real estate agent into the leader of one of Central Florida's prominent real estate teams. Tony's career began in 2005 working with first-time homebuyers. But af...
30 Sept 2026
Starting from Zero: Ken Brownlee on Open Houses, Mentorship & Building a Real Estate Business
What would you do if you started your real estate career with no database, no local network, and only a limited marketing budget? In this episode of Real Estate Common Sense, Lisa Spencer sits down with Ken Brownlee of The Brownlee Group in Tampa Bay, Florida, to talk about how he built a successful real estate career from the ground up—and why many of the strategies that worked for him more than 20 years ago still work today. Ken didn’t enter real estate with a large sphere of influence or a...
8 Mar 2024
The Role of the Transaction Coordinator on the "Real Estate Dream Team"
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This episode is an interview with Melissa Gilbert of Right Hand Real Estate. Melissa is a top notch transaction coordinator in the state of Georgia, and she shares some great information.
Whether you are ready to get some leverage or just looking for improving your own internal systems, you will find a few nuggets here.
26 Feb 2024
Building Your Real Estate "Dream Team"
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We took a break from the interview style of Season 2 to disuss why and how you should build your "Real Estate Dream Team."
There are potentially over 30 people involved in a real estate transaction and the agent is the connection that can enhance the experience for our clients.
11 Feb 2024
The Role of a Credit Analyst on "The Real Estate Dream Team"
22 Jan 2024
The Role of the Home Inspector on the Real Estate "Dream Team"
14 Jan 2024
The role of the Title Company on the Real Estate "Dream Team."
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Every agent needs to have a trusted Title Company to refer to our Buyers and Sellers. This interview with Amy Gregory, Chief Administrative Officer and President of Title Operations at Florida Agents Network Title.
From understanding how an earnest money deposit begins the escrow process to preventing wire fraud as we approach the closing date, this podcast is chock full of helpful information.
When we fully understand the process and what our partner professions do in the home sale process, we provide better services to consumers. The role of the Title Company on the real estate "dream team" is essential.
2 Jan 2024
The role of the Mortgage Lender on the real estate "Dream Team"
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This epidsode launches season 2 with an interview with Lynn Whitefall of Supreme Lending.
Understanding the role of the other professionals in a real estate transaction, helps us provide better service.
Lynn will detail the role of the lender and how we can all work together to provide the best experience for our buyers and sellers.
4 Dec 2023
The Life of a Realtor
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This is the final episode in Season 1. It is a way of putting the skills discussed in previous episodes in motion.
We begin with "A year in the life of a Realtor." Which reveals establishing a plan that details goals, focus and strategies around the key elements of success.
Then there is a dive into the month, week and finally the day in the life of a Realtor. This episode outlines how to put action steps in place.
25 Oct 2023
Presenting and Negotiating Offers
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We're going to explore the nuances of presenting and negotiating offers. The post COVID market was frenzied and shortcuts were taken by many agents that had to put multiple offers on spreadsheets and evaluate the best price in terms at lightning speed so that their seller could move quickly to go compete with multiple offers on their move up property. The pace was fast and furious. Speaking of furious, that market left many consumers disenchanted with the home buying or selling experience. And if you intend to be a real estate professional for the long haul, You will have to be diligent about increasing your skills, service, and systems to provide an improved customer experience.
This episode will uncover a method for presenting offers, then the "5 Stages of Negotiation" that help us move offers into contracts and navigate the contingency period to arrive at the closing, where everyone achieves their goal.
8 Oct 2023
Marketing Listings to a Maximum Buyer Pool
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In this episode we share strategies for reaching 4 audiences with your marketing and how to communicate with the seller to re-enforce your value.
24 Sept 2023
Reviewing the Market Analysis and Establishing an "Offered At" Price
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Episode 7 "Reviewing the Market Analysis and Establishing an 'Offered At' Price" is the third episode covering the 5 Steps in a Listing Consultation.
This episode does not cover the mechanics of putting together a market analysis. Rather, it reviews the process and tools agents can use to have the conversation about the analysis.
We hope you enjoy this episode.
7 Sept 2023
Helping Sellers List in a Dynamic Market
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This podcast reviews the first 3 steps to a successful listing consultation, then takes a deep dive into how agents help sellers understand the market and the process of selling their home.
This is a content rich podcast with suggestions on how agents on a budget can articulate their value to sellers.
25 Aug 2023
10 Questions that Reveal Seller Motivation
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In this episode we discuss the first step to a successful listing consultation. The "Getting to Know You" questions that reveal seller motivation and so much more.
13 Aug 2023
8 Ways to Touch Your Sphere of Influence
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The National Association of Realtors claims as much as 82% of an agent's business can be traced to their sphere of influence. Yet, many agents resist tapping into this valuable resource.
In this episode we will share the 8 ways to Touch Your Sphere of Influence.
6 Aug 2023
Providing Value with the Buyer Consultation
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Lisa Spencer walks through the "5 Elements of a Successful Buyer Consultation" and offers helpful suggestions on how to serve buyers in the ever changing landscape of the real estate industry.
28 Jul 2023
Finding New Business
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It is time to get into action.
If we are just launching a career in real estate, finding business or lead generation is where we have to begin.
This episode reviews our Top 10 sources for finding real estate leads, and includes scripts and ideas for capturing and converting real estate business.
24 Jul 2023
Selecting a Broker and Joining Teams
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In Episode 1 of Real Estate Common Sense we start at the beginning.
This episode breaks down 10 questions every agent should ask their broker, and other common sense details that assist in launching a career in real estate.
Although this episode talks about one of the most basic assumptions, choosing a broker, it also discusses the importance of making an informed decision about where you will launch your real estate career.
Real estate coaching, mentoring and training are highlighted as the first essential decision an agent makes.
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