Real Estate Revamp | Robbie Lafaro – CEO & Founder, Place Purpose Group
🎙️ Real Estate Revamp | Robbie Lofaro – CEO & Founder, Place Purpose Group
In this episode of Real Estate Revamp, Rex and Daniel welcome Robbie Lofaro, CEO and Founder of Place Purpose Group.
Robbie shares his journey from selling televisions at Harvey Norman to becoming a million-dollar real estate agent and eventually building a rapidly growing real estate business across Brisbane.
After generating over $1 million in GCI in his first full financial year, Robbie made the decision to step away from sales and focus entirely on leadership, recruitment, and creating opportunities for other agents to succeed.
The conversation explores the challenges of business ownership, scaling from a small office into a multi-office operation, and why Robbie believes real estate principals should treat their agents as their primary clients.
He also shares his approach to developing leaders, building strong teams, managing financial pressures, and creating a business that doesn't rely entirely on its founder.
Robbie discusses his decision to join the Place network, the importance of operational support, and how strategic partnerships have helped accelerate the growth of Place Purpose Group.
From high-performing agent to business owner, Robbie's story offers valuable lessons on leadership, entrepreneurship, resilience, and creating sustainable growth.
🎧 Tune in to this episode of Real Estate Revamp.
6 Oct 2026
Real Estate Revamp | Jon Iceton – Managing Principal, McGrath Estate Agents
🎙️ Real Estate Revamp | Jon Iceton – Managing Principal, McGrath Estate Agents
In this episode of Real Estate Revamp, Rex and Daniel welcome Jon Iceton, Managing Principal at McGrath Estate Agents.
Jon shares his unconventional journey from spending 11 years in the Air Force working on airframes and engines to entering real estate in the late 1990s and eventually becoming a business owner and leader within one of Australia’s most recognised real estate brands.
The conversation explores leadership, recruitment, culture, and why Jon believes people remain the most important asset in any successful business. He discusses his “fewer, better people” approach, investing in agent development, and understanding the individual motivations that drive high-performing teams.
Jon also shares the story behind joining forces with Alex Jordan and Tony O’Doherty under McGrath, creating a combined five-office Brisbane operation, and why structure, alignment, and strong brand support matter when scaling a real estate business.
The episode also covers professional standards in real estate, negotiation, local market knowledge, mentorship, and Jon’s positive outlook on Queensland’s property market as Brisbane continues to grow.
From the Air Force to leading a major real estate operation, Jon’s story offers practical lessons on people, leadership, adaptability, and sustainable business growth.
🎧 Tune in to this episode of Real Estate Revamp.
18 Sept 2026
Real Estate Revamp | Dean Yeo – Specialist Rent Roll Broker
🎙️ Real Estate Revamp | Dean Yeo – Specialist Rent Roll Broker
In this episode of Real Estate Revamp, Rex and Daniel welcome Dean Yeo, Specialist Rent Roll Broker and long-time real estate industry commentator.
From competing as a professional BMX rider to working across corporate health, business, realestate.com.au, agency sales, and property management, Dean’s career eventually led him to specialise in the buying and selling of rent rolls.
Dean shares why rent roll acquisitions can be such a powerful growth strategy for real estate businesses and breaks down what actually drives the value of a portfolio. He discusses management agreements, rental reviews, fee structures, geographic efficiency, and the importance of preparing a rent roll well before taking it to market.
The conversation also explores succession planning and why principals should start thinking about their eventual exit years in advance rather than waiting until they’re ready to leave.
Dean also shares his thoughts on AI, remote professionals, and the future of property management, including how automation could free property managers from repetitive administration and give them more time to build meaningful client relationships.
From acquisitions and profitability to succession, technology, and the future of boutique agencies, this episode offers a valuable look into the business behind one of a real estate agency’s most important assets.
🎧 Tune in to this episode of Real Estate Revamp.
Who has been a guest on Real Estate Renovators
Names identified in recent episode analyses. Showing up to five guests.
Avi Khan
Nikolina Stevens
Daniel Bullen
Josh Phegan
Todd Alexander
Reach and audience
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Spotify
5.0 / 5
1 ratings
Podcast Authority Score: 48 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
68
Social presence
0
YouTube
0
Engagement
68
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Based on episode analysis; this does not confirm that the show is currently accepting guests.
Questions about Real Estate Renovators
Who hosts Real Estate Renovators?
Rex and Chanell host the show. Published by Real Estate Revamp.
How often do new episodes come out?
The show publishes bi-weekly, based on its RSS feed.
Does Real Estate Renovators take guests?
Yes. Guests have been identified in episode analyses.
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