The Food Business Marketing Podcast helps food business owners and farmers build stronger brands, make better decisions, and grow businesses that are easier to choose.
Hosted by Food Brand Strategist Katie Mleziva and co-hosted by food entrepreneur and sales leader Clint Matthews, each episode explores the real-world decisions that shape successful food and farm businesses.
Whether you're launching a new product, refining your brand positioning, rebranding your business, prioritizing growth opportunities, improving your marketing, or developing a sales strategy, you'll find practical insights you can put to work right away.
Topics include:
Food brand strategy Brand positioning and messaging Food marketing Consumer insights Product portfolio decisions Food business growth Farm marketing Food sales strategy Leadership and decision-making Building a business aligned with your values
If you're asking questions like:
What do I want my brand to be known for? How do I stand out in a crowded market? Which opportunities should I pursue—and which should I decline? How can I make my business easier to choose? How do I align my marketing, sales, and operations around a clear strategy? How can I train my team on my strategy?
This podcast is for you, and you'll find new episodes every Wednesday, so be sure to follow.
Let's go shake up shopping carts!
Brought to you by Real Food Brands (www.RealFoodBrands.com). Join Katie and other food business owners to continue the conversation by joining the free Real Food Brands Marketing Round Table group on Facebook!