About Real Talk (and a Slice of Cake) with Business Besties Emma & Leanne
No fluff. No jargon. Just straight-talking advice, smart strategies…and the right amount of mischief from your favourite business besties, Emma & Leanne.
Ready for some real talk about the highs and lows of starting and growing a business?
Whether you’re turning a hobby into a hustle, starting from scratch, or struggling to find structure, you’re in the right place. This is for you if you are done Googling, tired of overthinking, and ready to actually get stuff done. Emma & Leanne have a shared love of honesty over hype, and absolutely no time for fluff. Between them they have built four thriving businesses, over six decades (gulp) and now they’re serving up the real talk (and cake) to help you do the same.
Each episode is short and sharp, packed with honest conversations, practical tips, and plenty of laughs…because building a business doesn’t have to be boring or complicated.
We keep it real. We keep it simple. We keep it moving.
E16: WTF is a Lead Magnet (and Why Do You Need One)?
In this fun and refreshingly honest episode, Leanne and Emma unpack the term “lead magnet’ What it actually means and why it’s a crucial part of growing your business. They reflect on how baffling the phrase can be at first (yep, even with decades of business experience) and break it down in simple terms. You’ll learn why your email list is your most powerful asset and how a well-crafted lead magnet can help you build trust, provide real value, and guide your audience toward becoming pa...
23 Sept 2025
E15: Do You Have a Business, a Hobby, or Just a Side Hustle?
In this real and relatable conversation, Emma and Leanne dive into an important mindset question that many self-employed people wrestle with: "Am I running a business, or do I just have a hobby or side hustle?" They unpack what truly defines a business, why mindset matters more than your current income, and how seeing yourself as a business owner can shift everything. Whether you’re making five pence or five million, if you're working for yourself…you have a business. Key Takeaways: If you're...
9 Sept 2025
E14: ChatGPT Made Me Do It
ChatGPT Made Me Do It The honest truth about AI, content, and keeping your voice in business Emma wasn’t thrilled when Leanne first suggested building a lead magnet using ChatGPT (understatement of the year, really). But spoiler alert — she came around. In this episode, we’re getting honest about AI: the good, the bad, and the very robotic. We’re talking about how to use tools like ChatGPT without sounding like a walking algorithm, and why your unique voice is still the most powerful asset in...
26 Aug 2025
E13: Quick & Dirty: How to Make £1,000 from a Low-Ticket Offer (Yes, Even If Maths Isn’t Your Thing)
If we gave you £1,000 right now, what would you spend it on? A holiday? Well... what if you could make that £1,000 instead? In this episode, Emma and Leanne break down the girl maths behind turning a simple, low-ticket offer into real money - no overthinking, no overcomplicating, and absolutely no 100-page PDFs required. Inside this episode: What £10 and £100 offers actually look likeThe “quick & dirty” mindset shift (that somehow stuck)One problem. One solution. That’s all your off...
12 Aug 2025
E12: You Don’t Need More Time...You Need a Deadline
Still waiting for the right time to start or grow your business? Spoiler: it’s not coming. In this short and sweet episode, Emma and Leanne cut through the noise and deliver a dose of truth: time isn’t the issue...lack of deadlines is. If you're feeling stuck, overwhelmed, or constantly “too busy,” this one's a must-listen. We’re chatting about: Why “not enough time” is often a mindset, not a realityHow deadlines create momentum and accountabilityThe difference between intention and action (h...
8 Aug 2025
How Tracy Bradbury rebuilt her life (and business) one bold move at a time
This one’s a banger. Leanne’s flying solo today (Emma's off...don’t worry, she’ll be fuming she missed this one), and she’s joined by the absolute firecracker that is Tracy Bradbury, founder of Enhance of Cheshire. Once a Facilities Manager in a high-pressure corporate world, Tracy swapped boardrooms for brows after a life-changing stroke forced her to completely rethink what success looked like. Now? She runs a thriving clinic, makes people feel amazing in their own skin, and shares the kind...
Let’s talk visibility and why it feels so hard when you’re the one putting yourself out there. In this episode, Emma and Leanne tackle one of the biggest (and most uncomfortable) parts of building an online business: being visible. Whether you’re camera-shy, stuck in perfectionism, or just unsure where to start, this one’s for you. We’re chatting about: Why visibility matters (no audience = no sales)What makes it so scary — especially after a corporate careerThe difference between being every...
22 Jul 2025
E10: From Corporate to CEO: The Truth About Going It Alone
You’ve built a brilliant career. You’ve worn all the hats. And now…it’s just you. Welcome to the messy middle between corporate comfort and business ownership. In this episode, Emma and Leanne dive into their own experiences of leaving corporate life behind to build their own businesses and the unexpected identity shift that comes with it. This isn’t about glorifying the leap. It’s about keeping it real. They share: What it really feels like to leave the structure and title behindWhy the tran...
15 Jul 2025
E9: No Audience…No Sales
You’ve got the offer. The branding. Maybe even a logo you love. But if there’s no one to sell to? You’ve got a hobby, not a business. In this episode, we get straight to the point: you need an audience. Not thousands of random followers but the right people who are interested, engaged, and ready to buy from you. We cover: What an “audience” actually is (and isn’t)Why your audience doesn’t have to be big — just rightWhen to start building it (spoiler: before launch day)How to avoid the Google ...
8 Jul 2025
E8: Looks Like We’ve Got It All Together…LOL
Hosts Emma and Leanne reveal the humorous behind-the-scenes mishaps of running a business and podcast, including tech issues and planning challenges.
1 Jul 2025
E7: How to Manage Your Time When You’ve Got a Million Things to Do
Emma and Leanne discuss effective time management strategies for busy business owners, revealing practical tools to prioritize productivity over constant activity.
24 Jun 2025
E6: Don’t Ask Google… Ask Us!
Hosts Emma and Leanne discuss their free bi-weekly business sessions, offering listeners direct access to expertise and support, bypassing the need for endless online searches in this interview episode.
17 Jun 2025
E5: Do You Really Need to Be on Every Social Media Platform?
Hosts Emma and Leanne explore the common pressure for new business owners to maintain a presence on every social media platform, offering strategies for choosing the right platforms and focusing on ideal clients.
10 Jun 2025
E4: What do you actually need to make your first sale?
Hosts Emma and Leanne discuss the essential steps entrepreneurs must take to achieve their initial sales, drawing from personal experiences to help listeners overcome common obstacles in converting leads.
3 Jun 2025
E3: What does success actually look like to you?
Hosts Emma and Leanne explore the multifaceted concept of success, prompting listeners to define their personal aspirations beyond conventional metrics and societal expectations in this episode.
27 May 2025
E2: Are you really ready to start your Business?
Hosts Emma and Leanne explore the common misconception of needing to be fully prepared before launching a business, highlighting how perfectionism can impede progress.
27 May 2025
E1: Whatttt…We’ve got a podcast!
Hosts Emma and Leanne introduce their new podcast, promising honest business talk with a relatable approach based on their corporate experience, offering listeners practical insights.
14 May 2025
Trailer - Who We Are, Why Cake, and What’s Coming
Hosts Emma and Leanne introduce their podcast, promising to share their business expertise to help listeners achieve success with less stress.
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
414
Score snapshot 15 Sept 2025
Podcast Authority Score: 63 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
82
Social presence
90
YouTube
64
Engagement
0
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