A ghostwriter talks about voice, conviction, and the gap between how people sound and how they write. Unfiltered, unscripted, and probably a bit too honest. <br/><br/><a href="https://newsletter.yourwords.work?utm_medium=podcast">newsletter.yourwords.work</a>
Rebel Marketing
Claim This Podcastby Sarra Richmond | The Ghost
7 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇬🇧
3
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality6
Social0
YouTube0
Engagement0
Podcast Overview
A ghostwriter talks about voice, conviction, and the gap between how people sound and how they write. Unfiltered, unscripted, and probably a bit too honest. <br/><br/><a href="https://newsletter.yourwords.work?utm_medium=podcast">newsletter.yourwords.work</a>
Language
🇺🇲
Publishing Since
6/30/2025
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3
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality6
Social0
YouTube0
Engagement0
5
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2
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12
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excellent
Episode Length
11 minutes
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Every 9 days
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Recent Episodes
September 29, 2025
The Messy Middle: A Rebel Marketing Podcast
<p>I gave my first keynote as Rebel Marketing on Friday.</p><p>My voice shook. My hands trembled. It was hilariously imperfect. And it absolutely worked. </p><p>This is the honest story of speaking publicly for the first time, the canteen conversation that followed (we got kicked out), and the reality of being in the messy middle, where success meets chaos, hiring feels impossible, and scaling without losing your soul is the real work. </p><p>No frameworks. </p><p>No polish. </p><p>Just under 20 minutes of unfiltered truth about building something real.</p><p></p> <br/><br/>This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit <a href="https://rebelmarketer.substack.com?utm_medium=podcast&utm_campaign=CTA_1">rebelmarketer.substack.com</a>
August 20, 2025
The Magic Easel Lie:
<p>Key Takeaways</p><p><strong>The Real Fight Isn't About AI</strong></p><p>* Two writers had a public battle: one claiming AI made her brilliant, the other calling her a fraud</p><p>* Both missed the point - this is about power dynamics and positioning, not technology</p><p><strong>The Van Gogh Test</strong></p><p>* If Van Gogh had a magic easel that painted on command, did he actually paint?</p><p>* AI users give orders and art-direct, but don't touch the canvas</p><p>* Power without effort is always suspicious</p><p><strong>The Craft vs. Content Divide</strong></p><p>* Real writing: Harper Lee crying in snow, Hemingway rewriting endings 39 times</p><p>* AI writing: 20 articles before lunch, zero struggle required</p><p>* Ideas aren't words. Descriptions aren't sentences. Art direction isn't artistry.</p><p><strong>The Positioning Game</strong></p><p>* Winners understand influence and perception, not just clever prompts</p><p>* Audiences sense when content cost effort to produce</p><p>* Honesty about process builds stronger relationships than deception</p><p><strong>The Future Is Hybrid</strong></p><p>* Deep audience connection requires human craft</p><p>* Educational content at scale benefits from AI assistance</p><p>* Context matters more than ideology</p><p>Best Quotes</p><p>"Power without effort is always suspicious. Always."</p><p>"It's like calling yourself a sculptor because you pressed print on a 3D machine."</p><p>"Writers write because they have to, not because they want to hit publish quotas."</p><p>"In a world full of magic easels, the people holding actual brushes become infinitely more valuable."</p><p>Action Items</p><p>* Stop pretending AI prompting equals manual craftsmanship</p><p>* Be honest about your actual process</p><p>* Master your chosen approach instead of defending ideology</p><p>* Understand when craft matters vs. when efficiency matters</p><p>* Control your tools rather than letting them control you</p><p>The market rewards authenticity over efficiency theatre. Choose your approach, own it completely, and stop lying about what you're actually doing.</p><p></p> <br/><br/>This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit <a href="https://rebelmarketer.substack.com?utm_medium=podcast&utm_campaign=CTA_1">rebelmarketer.substack.com</a>
July 22, 2025
The B******t Detector: Why Clear Messaging Is Your Only Defense Against Industry Charlatans
<p>The Breakdown</p><p>Sarra's proper fed up after watching brilliant founders torture themselves with corporate word salad in three different masterminds. Time for some truth about why clear messaging beats performative complexity every damn time.</p><p>What You'll Get</p><p><strong>The Science Bit:</strong></p><p>* Stanford research on "cognitive ease"</p><p>* MIT study: complex language = distrust</p><p>* Harvard data: 23% better retention with message clarity</p><p><strong>The Brutal Truth:</strong></p><p>* Why ego-driven messaging is killing your credibility</p><p>* How "linguistic contamination" spreads like a virus</p><p>* The loyalty loop: Clarity → Trust → Return → Community</p><p><strong>The Tests:</strong></p><p>* The Mum Test (can she explain what you do?)</p><p>* The Teenager Test (would a 16-year-old get it?)</p><p>* The B******t Detector Test (are you performing or communicating?)</p><p>Key Quotes</p><p>"The most powerful people in any room sound most like themselves."</p><p>"People don't recommend what they can't explain."</p><p>"Every time you resist sounding smarter than you are, you're actually being smarter than everyone else."</p><p>Listener Challenge</p><p>Send Sarra a voice note explaining what you do in one sentence. If she gets it immediately, you win. If she has to listen twice, we need to talk.</p><p><strong>Connect:</strong> www.rebelmarketing.uk</p><p><strong>Next Episode:</strong> "Why Your Brand Voice Sounds Like Everyone Else's"</p><p><strong>Warning:</strong> May cause sudden clarity and the urge to leave boring masterminds.</p> <br/><br/>This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit <a href="https://rebelmarketer.substack.com?utm_medium=podcast&utm_campaign=CTA_1">rebelmarketer.substack.com</a>
7 total episodes available
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Frequently asked questions
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- What is Rebel Marketing?
- How often does this podcast release new episodes?
This podcast updates daily.
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This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
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No, this podcast does not typically feature guests.
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