This podcast is the definitive guide to simplifying your team’s sales process and learning to #SellLikeYou. Downloading and installing someone else’s playbooks will only help you become mediocre. When you Rethink The Way You Sell, you learn how to maintain your integrity while creating world-class results for your customers.
The frameworks and sales strategies I’m sharing are tried and proven over the last two decades, both in the field and with my clients. In this podcast, I’m going to take you behind the scenes to show you how and why they work.
I'm exploring the mindsets, skillsets, and fundamentals that are necessary for top performance as a professional seller. I cover the entire sales process: prospecting, discovery, presentation, objections, closing, account management, and everything in between.
If you're a salesperson or a sales manager and want to be your very best, this podcast will enable you to take these frameworks and make them your own.
Getting in front of a microphone is my favorite way to think. It’s where I do my best work, and I will help you do yours. This podcast was made to help you Rethink The Way You Sell.
Most companies are leaving multiple six- or even seven-figures on the table every year.
Not because they're not working hard enough. Because they don't know well enough why they win, why their best performers are so good, and why their best customers actually buy from them.
This is the audio version of my ebook, Know Why You Win.
You can grab the PDF version at the link below.
Read it, or listen to it, with two questions in mind: why do your best people win, and why do your best customers buy?
The answers might be different from what you expect.
0:00 Why I wrote this and put it here
1:10 The Success You Can't Explain
5:10 You Don't Really Know Yourself
13:21 You Don't Really Know Your Best Customers
17:46 The Unconscious Competence Trap
24:12 Starting To See Clearly
31:37 The Feedback Loop
33:51 What Happens Next
Download the ebook: jeffbajorek.com/know-why-you-win
Take the free self-assessment: jeffbajorek.com/wgllh
Work with Jeff: bookme.jeffbajorek.com
21 Oct 2025
Navigating the Trauma Journey with Vince Fowler
While we’re on hiatus preparing for a new season of Rethink the Way You Sell, we wanted to bring you some content from Jeff you probably haven’t heard before. Jeff produced a premium podcast called Deeper Thought from 2020-2022 and you’re about to hear one of those episodes. Enjoy!
In the last of our series on trauma and how it affects your life and business we talk to one of our regular contributors, Vince Fowler, who has spoken often and eloquently on his own battle with trauma. Vince is a husband, father and military veteran who was unexpectedly diagnosed with Post-Traumatic Stress Disorder. He goes in-depth into the denial, discover and decisions of his particular trauma.
16 Oct 2025
Salespeople Ruin Everything with Todd Caponi
While we’re on hiatus preparing for a new season of Rethink the Way You Sell, we wanted to bring you some content from Jeff you probably haven’t heard before. Jeff produced a premium podcast called Deeper Thought from 2020-2022 and you’re about to hear one of those episodes. Enjoy!
This is an enhanced audio version of the Rethink The Way You Sale post "Hear yee! Hear yee! Save Video For Prospecting - Before It's Too Late!" written by Todd Caponi, including an interview with the author.
Hear yee! Hear yee! Save Video For Prospecting - Before It's Too Late!
Save the clock tower! Save the power of sales technology! Save VIDEO before it crumbles like the rest of them!
Remember the movie, "Back to the Future"? Marty McFly, played by Michael J. Fox, ends up accidentally leaving the year 1985, stranded in the year 1955.
The movie’s premise is about Marty getting back to 1985 - and not only getting “back to the future”, but in time to save the life of his friend, Doc.
In looking back through history, if we could see into the future, would we do things differently to prevent the demise of the great gifts of technology we’ve been given?
Who has been a guest on Rethink The Way You Sell
Names identified in recent episode analyses. Showing up to five guests.
Andy Racic
Mike Simmons
Camille Clemons
Todd Caponi
Liz Wendling
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
5.0 / 5
24 ratings
Spotify
4.9 / 5
12 ratings
Podcast Authority Score: 63 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
91
Social presence
0
YouTube
0
Engagement
85
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Guest appearances
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