Return On Racing Powered by Vaucher Analytics

About Return On Racing Powered by Vaucher Analytics

Business Of Motorsport is the podcast where motorsport meets money. Hosted by motorsports business strategist David Vaucher, each episode breaks down how racing teams, sponsors, series, and sim racers can improve sponsorship ROI, manage rising costs, and build sustainable growth models in a rapidly changing industry.

Publisher

David Vaucher

Category

business

Language

en

Explicit

No

First episode

7 Jun 2025

Latest episode

12 May 2026

Latest episodes

60 episodes in the feed.

1. 

   12 May 2026

   Chinese EVs and the “Sheinification” of the Automobile Industry

   Relevant links for this episode: Chinese EVs and the "Sheinification" of the Automobile IndustryChinese EVs: Strategic Options For Legacy CarmakersTurning the Tables: How Legacy Automakers Can Counter the Chinese EV OnslaughtFrance's EV Recommendations Are Missing One Crucial DimensionChinese EVs are usually analyzed through a supply-side lens: subsidies, battery supply chains, manufacturing scale, and industrial policy. But what if the deeper disruption is actually happening on the dem...

2. 

   7 May 2026

   From Virtual Simracing to Real-World “Simshifting”: Why EVs Could Become Real-Life Sim Rigs

   Relevant links for this episode: From Virtual Simracing to Real-World "Simshifting": Why EVs Could Become Real-Life Sim RigsThe Drivecast: Porsche Set Hyundai As the Bar For Fun EVs. Let That Sink In.Inside Sim Racing Expo 2025: Passion, Progress, and a Market Searching For Maximum GripUnlocking the Business and Racing Potential of Sim Racing: Insights from Actual Race Driver Louis DelétrazIn this episode of the Business Of Motorsport podcast, we explore the emerging concept of “simshifting”,...

3. 

   5 May 2026

   The Brand Every Racing Team Should Aspire to Be Is…

   Relevant links for this episode: The Brand Every Racing Team Should Aspire To Be Is...Alpine's WEC Exit Raises a Bigger Question About the Value of Its Formula 1 InvestmentAre Rising Oil Prices Setting the Stage For Chinese EVs the Way the 1970's Oil Crises Launched Japanese Cars?The Business Case For MotorsportChinese EVs: Strategic Options For Legacy AutomakersRacing's Second Revolution Part 1: Why Motorsport Racing Teams Must Move Beyond SponsorshipMost racing teams think their job is to w...

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

2 ratings

Podcast Authority Score: 20 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

39

Social presence

0

YouTube

0

Engagement

0

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Guest appearances

Does not typically book guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.