The raw, real, and unfiltered podcast that takes you behind the scenes of what it really takes to build a thriving coaching business. Both the strategy behind the brand and the human behind the business.
293. 7 Things Coaches Making $30K Months Do Differently
When I look back at my journey from working five casual jobs at 60 hours a week to building a multi-million dollar coaching business, I realize that success truly leaves clues. Over the years, I’ve invested hundreds of thousands of dollars to be in rooms with founders making $30k, $50k, and even half a million dollars a month. What I’ve noticed is a profound shift in how these high-level CEOs think, move, focus, and make decisions compared to those just starting out. In this episode, I’m pulling back the curtain on the exact behaviors, mindsets, and operational shifts that separate coaches making under $30K a month from those scaling past it with spaciousness and ease.
Inside this episode, you’ll learn:
Why overthinking minor business decisions is quietly sabotaging your revenue growth (and how to adopt the "30K CEO" decision-making filter).
How to keep your goals front and center so you stop wasting energy on shiny objects and distractions.
The dangerous trap of making business decisions based on how you feel rather than what your goals demand.
Why "dabbling" across five different strategies keeps you stuck, and how committing to the "Five Ones" framework creates true mastery.
The vital importance of investing in high-level support and coaching to fast-track your results by years.
How to ruthlessly audit your time and prioritize revenue-generating activities over busywork like color-coding folders.
The operational shift required to build a business that scales far beyond your own personal time and calendar capacity.
Other Links:
Latest Resources: Here (https://sofiarosebernardi.com/links)
Instagram: @sofiarosebernardi (https://www.instagram.com/sofiarosebernardi)
Website: Here (http://sofiarosebernardi.com/)
26 Oct 2026
292. You Don’t Need Another Strategy, You Need to Get Better at THIS
Do you actually need a new strategy to grow your coaching business, or do you just need to get better at the one you've already got?
The same marketing strategy that helped me reach $30K months is the strategy that helped me scale to $100K months and now over $300K months.
I didn't grow by constantly adding new strategies, offers, funnels or marketing activities. I focused on building one simple, sustainable and scalable strategy, and then getting really good at it.
In this episode, I'm sharing 5 questions to help you determine whether your current business growth strategy needs to change, or whether the real opportunity is to master and amplify what you're already doing.
Because there's a big difference between sticking with a strategy that isn't working and abandoning a great strategy before you've given yourself the opportunity to master it.
What You’ll Learn:
How to determine whether you actually have a clear marketing and sales strategy.
The 3 questions that reveal whether your strategy is repeatable, sustainable and scalable.
How to identify the specific bottleneck holding back your business growth rather than starting over.
Why consistent execution alone isn't enough, and how to improve your strategy through data and optimisation.
How to amplify what's already working so you can generate more revenue without adding more to your workload.
Plus, I'll walk you through the 3 categories every coach falls into and help you identify whether your next step is clarity, mastery or amplification.
Other Links:
Latest Resources: Here (https://sofiarosebernardi.com/links)
Instagram: @sofiarosebernardi (https://www.instagram.com/sofiarosebernardi)
Website: Here (http://sofiarosebernardi.com/)
19 Oct 2026
291. 5 Places to Find More Revenue in Your Business Right Now
What if you don't need more leads to make more money in your coaching business?
So many coaches are focused on creating more content, attracting more followers and generating more leads, while overlooking the revenue opportunities already sitting inside their business.
In this episode, I'm sharing 5 practical ways you can generate more sales from your existing audience, leads and clients, without adding more to your workload.
From recovering lost sales and reactivating past clients to improving client retention and making more offers, I'll walk you through exactly where to look, what to do and how to identify your biggest opportunity for generating more revenue.
Because growing your business doesn't always mean doing more. Sometimes, it's about leveraging what you've already got.
What You’ll Learn:
How to follow up with warm leads from the last 90 days and create more sales conversations.
How to recover cancelled calls, no-shows and previous sales opportunities.
How to bring past clients back with personalised, no-brainer offers.
How to increase revenue through client renewals, retention and upgrades.
How to make more offers to your existing audience and uncover opportunities you're currently missing.
Plus, I'll share a simple exercise to identify where the most money could be sitting in your business so you know exactly what to prioritise first.
Other Links:
Latest Resources: Here (https://sofiarosebernardi.com/links)
Instagram: @sofiarosebernardi (https://www.instagram.com/sofiarosebernardi)
Website: Here (http://sofiarosebernardi.com/)
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
281,920
Score snapshot 15 Sept 2025
Spotify
5.0 / 5
42 ratings
Podcast Authority Score: 82 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
96
Social presence
0
YouTube
86
Engagement
85
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