The Road 2 Retail has been developed to help emerging and challenger brands best determine when and how to go about securing distribution in food, drug, mass, club and dollar brick and mortar classes of trade. Our insight is based upon years of experience, interviews with buyers at a dozen large retailers, and ongoing discussions with manufacturers and suppliers that support brands. After years of leading and managing these business building initiatives for companies we worked for directly, we now help emerging brands navigate this important, yet complex, process.

Road 2 Retail
Claim This Podcastby Tracey Priest & Bruce Montgomery
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Podcast Overview
The Road 2 Retail has been developed to help emerging and challenger brands best determine when and how to go about securing distribution in food, drug, mass, club and dollar brick and mortar classes of trade. Our insight is based upon years of experience, interviews with buyers at a dozen large retailers, and ongoing discussions with manufacturers and suppliers that support brands. After years of leading and managing these business building initiatives for companies we worked for directly, we now help emerging brands navigate this important, yet complex, process.
Language
🇺🇲
Publishing Since
7/4/2022
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Recent Episodes

July 14, 2026
Episode # 164 Kiowa Kavovit Co-Founder Eco Bandage
<p>Episode #164 Today the Road 2 Retail team spends time with the Co-founder of Eco Bandage- Kiowa Kavovit. Listen to her very unique story of brand building as a true family business and as likely one of the youngest contestants ever on Shark Tank! Who says bandages aren't cool? Details on how to follow the Road 2 Retail podcast are below. Plus- give us a follow-on LinkedIn. Learn more at www.road2retail.com. Today's discussion points include: </p><p> - The idea for Eco Bandage came about from old school bandages being boring, gross, and ineffective</p><p>- Building a brand with your family- Learning how to succinctly pitch your business in environments from Shark Tank to Walmart Open Call</p><p>- Why discipline is important to make sure you can manage brand growth and fulfill promises- How ECRM and RangeMe have been so helpful to Eco Bandage</p><p>- What the Eco Bandage team looks for in an investor and in advisors</p><p>- A fan of Stevie Nicks and the brand Poppi. Follow the Road 2 Retail podcast on the following platforms</p><p>Apple podcasts-https://lnkd.in/gs3BfXbd </p><p>Spotify- https://lnkd.in/ewWcnYpY YouTube channel- https://lnkd.in/gH2Dk_q6.</p><p>Thanks to our sponsors: The Emerson Group- A trusted CPG partner and omni channel expert to brands. https://www.emersongroup.com</p><p><br></p><p>Big Chalk- The Emerging Brands Launch & Growth Toolkit gives you retailer-ready evidence to answer every buyer’s hardest question before they ask – gaining shelf space through consumer-led insights, not hope. https://bigchalk.co/emerging-brands-launch-growth-toolkit/Enjoy the show! </p><p>Please share the Road 2 Retail with a colleague and leave us a review. Learn more at www.road2retail.com. Want to be on the show? DM us on LinkedIn!</p>

July 1, 2026
Episode # 163 Jesse Bartley- Chief Commercial Officer at Scent Beauty
<p>Episode # 163</p><p>On the Road 2 Retail today, we talk about brand building with Jesse Bartley- Chief Commercial Officer at Scent Beauty. Listen to how Jesse and the team established criteria for the fragrance brands they purchase or the celebrity-driven brands they launch from scratch. Additionally, the importance of the partnerships they have established to build their business across the globe. Details on how to follow the Road 2 Retail podcast are below. Plus- give us a follow-on LinkedIn. Learn more at www.road2retail.com. Specific topics discussed today include: - How the idea for a DTC fragrance company came about- The thinking behind building brands from the iconic Stetson brand to the Sabrina Carpenter Sweet Tooth fragrances collection - The importance of authenticity- consumers know when it's not present- Scent Beauty's use of social media and digital marketing plans are unique to each brand- Not all brands belong in every retailer!- A Knicks fan!Follow the Road 2 Retail podcast on the following platformsApple podcasts-https://lnkd.in/gs3BfXbd Spotify- https://lnkd.in/ewWcnYpY YouTube channel- https://lnkd.in/gH2Dk_q6.Thanks to our sponsors:Market Performance Group- A leading omni channel commerce. agencyhttps://www.marketperformancegroup.comRetail and Response- a media companyhttps://www.retailandresponse.comBig Chalk- The Emerging Brands Launch & Growth Toolkit gives you retailer-ready evidence to answer every buyer’s hardest question before they ask – gaining shelf space through consumer-led insights, not hope.https://bigchalk.co/emerging-brands-launch-growth-toolkit/Enjoy the show! Please share the Road 2 Retail with a colleague and leave us a review. Learn more at www.road2retail.com. Want to be on the show? DM us on LinkedIn!</p>

June 30, 2026
Episode # 163 Jesse Bartley- Chief Commerial Officer at Scent Beauty
<p>Episode # 163. On the Road 2 Retail today, we talk about brand building with Jesse Bartley- Chief Commercial Officer at Scent Beauty. Listen to how Jesse and the team established criteria for the fragrance brands they purchase or the celebrity-driven brands they launch from scratch. Additionally, the importance of the partnerships they have established to build their business across the globe. Details on how to follow the Road 2 Retail podcast are below. Plus- give us a follow-on LinkedIn. Learn more at www.road2retail.com. Specific topics discussed today include: - How the idea for a DTC fragrance company came about- The thinking behind building brands from the iconic Stetson brand to the Sabrina Carpenter Sweet Tooth fragrances collection - The importance of authenticity- consumers know when it's not present- Scent Beauty's use of social media and digital marketing plans are unique to each brand- Not all brands belong in every retailer!- A Knicks fan!Follow the Road 2 Retail podcast on the following platformsApple podcasts-https://lnkd.in/gs3BfXbd Spotify- https://lnkd.in/ewWcnYpY YouTube channel- https://lnkd.in/gH2Dk_q6.Thanks to our sponsors:Market Performance Group- A leading omni channel commerce. agencyhttps://www.marketperformancegroup.com</p><p>Retail and Response- a media companyhttps://www.retailandresponse.comEnjoy the show! Please share the Road 2 Retail with a colleague and leave us a review. Learn more at www.road2retail.com. Want to be on the show? DM us on LinkedIn!</p>
165 total episodes available
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Frequently asked questions
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- What is Road 2 Retail?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 8 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
No, this podcast does not typically feature guests.
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