Rooted At West Oak is podcast for salon owners, hairstylists and beauty lovers. We discuss topics like salon ownership, how to build your beauty business, beauty industry hot takes and so much more!
Daniel interviews Mindy Thomas: Paul Mitchell Alumni Relations Manager. Part 2.
Hi everyone! I had the pleasure of interviewing Mindy Thomas who is the Paul Mitchell Alumni Relations Manager for Paul Mitchell product lines. Mindy has worked as a stylist, worked first hand in the Paul Mitchell School system, as a UGC creator and now is also the Paul Mitchell Alumni Relations Manager for Paul Mitchell Systems. She has used her expertise to Create an alumni community of stylists who have graduated from Paul Mitchell The School. She has had the opportunity to help Paul...
22 Sept 2026
Daniel interviews Mindy Thomas: Paul Mitchell Alumni Relations Manager.
Hi everyone! I had the pleasure of interviewing Mindy Thomas who is the Paul Mitchell Alumni Relations Manager for Paul Mitchell product lines. Mindy has worked as a stylist, worked first hand in the Paul Mitchell School system, as a UGC creator and now is also the Paul Mitchell Alumni Relations Manager for Paul Mitchell Systems. She has used her expertise to Create an alumni community of stylists who have graduated from Paul Mitchell The School. She has had the opportunity to help Paul...
14 Sept 2026
Why we never gave up on our career as hairstylists.
Hi everyone! On this week's episode Emily and I talk about our WHY in the beauty industry and how it has always kept us progressing and moving forward. The beauty industry is TOUGH and we know just as well as every other hairstylist how much continuous effort it takes to be successful in the industry. We hope you enjoyed our personal stories and hopefully they help give you the courage to continue pursuing success in the industry! Thank you so much for being here! Keep up wi...
7 Sept 2026
How to create a high end experience for your clients in the salon.
Hello, and welcome to this weeks episode of The Rooted At West Oak Podcast. In this episode Devon Whitmer and I talk about how to easily create a luxury experience in the salon for your clients, how to utilize your skills to your advantage and offer tips on what we like to do behind the chair to elevate our customers experience while they are in the salon. Thank you so much for being here! Keep up with Daniel and West Oak Salon. Daniel's Instagram: https://www.instagram.com/daniel...
31 Aug 2026
Why do people think being a hairstylist is easy?
Hey Divas, welcome to the season 2 premiere of Rooted At West Oak! Emily and discuss so many fun topics during this episode. We gab about why people think its easy to be a hairstylist, building our personal careers, the differences between our careers being a gay man and a straight woman, and answer som deeper and more serious questions about the industry. Thank you so much for being here! Keep up with Daniel and West Oak Salon. Daniel's Instagram: https://www.instagram.com/dani...
13 Jul 2026
Meet Jason Montana: The curly hair specialist.
Hi everyone on the season finale of rooted at west oak podcast Im chatting with the one and only Jason Montana. Jason is not only my partner in life but also one of the most talented natural curly hair stylists I know. West Oak Salon is so very lucky to have him in house and I can't wait for you all to hear and understand his purpose. Thank you so much for being here! Keep up with Daniel and West Oak Salon. Daniel's Instagram: https://www.instagram.com/daniel_does_my_hair?ig...
6 Jul 2026
How to build a brand as a hairstylist in 2026. Part 2.
Hello Everyone! On this weeks episode of Rooted at West Oak Emily and I discuss how to build a luxury brand as a hairstylist in 2026. It can definitely be tricky figuring out who, what, when, where and why when it comes to your beauty business so we figured we would share a portion of our 2 cents! Remember, what works for us may not work for you and vice versa. That's okay! This is just what works for us! (: Thank you so much for being here! Thank you so much for being here! Kee...
29 Jun 2026
How to build a brand as a hairstylist in 2026. Part 1.
Hello Everyone! On this weeks episode of Rooted at West Oak Emily and I discuss how to build a luxury brand as a hairstylist in 2026. It can definitely be tricky figuring out who, what, when, where and why when it comes to your beauty business so we figured we would share a portion of our 2 cents! Remember, what works for us may not work for you and vice versa. That's okay! This is just what works for us! (: Thank you so much for being here! Keep up with Daniel and West Oak Salon. Danie...
22 Jun 2026
How the salon industry has changed over the last 20 years plus some extra advice for new stylists with Devin Whitmer. Part 2.
In this weeks episode Devon and I wrap up our discussion about the differences between the beauty industry 20 years ago vs. today. Devon opens up more about her journey in the beauty industry and offers her 3 biggest tips to new stylists entering the industry. The good, the not so good and everything in-between. Thank you so much for being here! Keep up with Daniel and West Oak Salon. Daniel's Instagram: https://www.instagram.com/daniel_does_my_hair?igsh=MTZ2dGNoMmw0eTN4ZA==...
15 Jun 2026
How the salon industry has changed over the last 20 years with Devon Whitmer. Part 1.
In this weeks episode Devon and I compare and discuss what the beauty industry was like 20 years ago in comparison to the beauty industry currently. Devon gives us an inside look at her beauty journey, offers tips for younger stylists and talks about how much the industry has changed over the last 20 years. The good, the not so good and everything in-between. Thank you so much for being here! Keep up with Daniel and West Oak Salon. Daniel's Instagram: https://www.instagram.com/dan...
8 Jun 2026
How to build a dream clientele in the midwest as a hairstylist.
In this weeks episode Emily and I talk about how we have built a solid clientele of dream and loyal clients. we had so much fun recording this episode because this is a topic that we both love to talk about. Thank you so much for being here! Keep up with Daniel and West Oak Salon. Daniel's Instagram: https://www.instagram.com/daniel_does_my_hair?igsh=MTZ2dGNoMmw0eTN4ZA== Emily's Instagram: https://www.instagram.com/emilypaszke?igsh=MXNidnJrN2p5ZTU1OA== West Oak Salon's Insta...
31 May 2026
What Daniel and Emily wish they knew before entering the beauty industry. Part 1.
On this week's episode of the Rooted At West Oak podcast Daniel and Emily discuss the very beginning of their career and what they wish they knew before entering the beauty industry in the early 2010's. We discuss Emily's journey entering the salon world during the 2010's. Her experience, thoughts and fears when she first began and how she successfully navigated the industry. We discuss the competitiveness of the beauty industry and how it can make or break us as beauty prof...
24 May 2026
Meet Emily Paszke: Hairstylist Of 13 Years.
In this episode Daniel introduces Emily Paszke. Emily has been a hairstylist in Columbus, Ohio for 13 years and specializes in hair color, hair extensions and bridal styling. Daniel and Emily have worked together since 2018 and have grown through the beauty industry ever since! Thank you so much for being here! Keep up with Daniel and West Oak Salon. Daniel's Instagram: https://www.instagram.com/daniel_does_my_hair?igsh=MTZ2dGNoMmw0eTN4ZA== Emily's Instagram: https://www.instagram...
24 May 2026
Cosmetology School: What to expect and tips on how to survive it with Daniel and Emily.
In this episode of Rooted At West Oak Daniel and Emily Discuss Cosmetology school. Our personal experiences, our advice and everything in-between! Thank you so much for being here! Keep up with Daniel and West Oak Salon. Daniel's Instagram: https://www.instagram.com/daniel_does_my_hair?igsh=MTZ2dGNoMmw0eTN4ZA== Emily's Instagram: https://www.instagram.com/emilypaszke?igsh=MXNidnJrN2p5ZTU1OA== West Oak Salon's Instagram: https://instagram.com/westoaksalon?igish=bXI0Mnk0MDI1ajhu
24 May 2026
Who is Daniel Stoffel: Salon Owner and Hairstylist.
Welcome to the very first Rooted At West Oak Podcast Episode. This is Season 1, Episode 1. In This episode you will get to know Me - Daniel Stoffel, Owner of West Oak Salon and West Oak Hair Extensions. I am also a full time hairstylist and mentor to stylists in the Columbus Ohio area. Thank you so much for being here! Keep up with Daniel and West Oak Salon. Daniel's Instagram: https://www.instagram.com/daniel_does_my_hair?igsh=MTZ2dGNoMmw0eTN4ZA== Emily's Instagram: https:/...
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