Ryan Spelts - Get Attention Podcast
Claim This Podcastby Ryan Spelts
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Podcast Overview
<p>My name is Ryan Spelts. I am an entrepreneur and marketing expert (that doesn't sound cocky, lol). In this podcast, I deep dive in to what it takes to actually market a small local business. Most businesses have no idea where to even start. I am unique as a marketer because I spent the first 25 years of my career as a sales person and sales leader amassing over $50 million in career sales in consumer goods and services. In this podcast, I apply the principles of selling to my marketing approach. This mixed with 8 years of helping companies be creative and find ways to market their products make this a must listen for the small business owner. I am here to help, please reach out with questions or ideas. </p>
Language
🇺🇲
Publishing Since
12/29/2022
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Recent Episodes
May 8, 2025
If Your Phone’s Not Ringing, This Episode Is for You
<p><strong>Episode Title: If Your Phone’s Not Ringing, This Episode Is for You</strong></p><p>If you’re a local business owner wondering why your phone isn’t ringing, this episode is for you.</p><p>In this episode of The Ryan Spelts Get Attention Marketing Podcast, we dive into the 10 most common (and costly) mistakes that are keeping local businesses like yours invisible online. You’re likely leaving money on the table—and it’s not because your product or service isn’t great. It’s because your digital presence is falling short in ways you might not even realize.</p><p>We cover essential SEO and marketing insights you can take action on today, including:</p><ul><li><strong>Why your website might be chasing customers away instead of attracting them</strong>Learn how poor design, unclear messaging, and friction in the user experience could be turning visitors off before they even reach out—and what to do instead.</li><li><strong>The LaunchScape website format</strong>I’ll walk you through the proven layout we use with our clients that boosts conversions, builds trust fast, and makes it easy for people to do business with you.</li><li><strong>Making it easy to contact you</strong>Are you forcing people to call when they prefer to text or message? You’re losing leads. Meet customers where they are.</li><li><strong>The content gap that’s costing you visibility</strong>If your website doesn’t clearly explain what you do, show examples, and educate, you’re not just confusing people—you’re also hurting your Google ranking.</li><li><strong>Stop ignoring your best free lead source: Google Business Profile</strong>We’ll talk about active searchers, posting strategies, keyword placement, Q&A, and why our GBP Readiness Kit is a must-have.</li><li><strong>Technical SEO: the hidden stuff that matters</strong>Fix site errors, ensure mobile responsiveness, improve load speed, and get your page structure right. I’ll explain why headings (H1, H2, etc.) matter and how to use them properly.</li><li><strong>Keyword strategy that attracts the right traffic</strong>From big, broad terms like “plumber near me” to ultra-specific long-tail phrases like “emergency plumber in Ogden open now,” we break down how to target high-converting searches.</li><li><strong>Learn the words your customers actually use</strong>“Davenport vs. couch”—I’ll show you how understanding search intent and language can make or break your rankings.</li><li><strong>Build authority the smart way</strong>Get tips on acquiring local backlinks, improving trust signals, and showing up as the expert in your industry through E-E-A-T principles.</li><li><strong>Why site age, content depth, and topical coverage still matter</strong>We’ll discuss how older, well-maintained sites with detailed, keyword-rich content still have the edge—and how you can catch up.</li></ul><p>This episode isn’t theory. It’s a checklist of action steps—based on what I see working (and not working) every day for local businesses across industries.</p><p><strong>Mentioned in this episode:</strong></p><ul><li>LaunchScape Website Framework</li><li>Free Google Business Profile Readiness Kit</li><li>Connect with Ryan Spelts Marketing at <a target="_blank" rel="noopener noreferrer nofollow" href="http://ryanspelts.com">ryanspelts.com</a></li></ul><p>If your business is good but your phone isn’t ringing, don’t assume the market is slow. Your marketing might just be broken.</p><p></p><p>Fix that. Hit play.</p>
April 25, 2025
How Not to Run a Business
<p>In this raw and honest episode, I open up about the painful lessons I learned from running — and eventually closing — Connection Publishing. I share the mistakes that cost me dearly, the turning point that led to my pivot, and the surprising wins that came from starting over. Whether you’re just starting out or deep in the trenches of entrepreneurship, this episode is packed with real talk, hard-earned wisdom, and a few things I wish someone had told me sooner.</p>
April 23, 2025
How Now To Run a Business
<p>In this raw and honest episode, I open up about the painful lessons I learned from running — and eventually closing — Connection Publishing. I share the mistakes that cost me dearly, the turning point that led to my pivot, and the surprising wins that came from starting over. Whether you’re just starting out or deep in the trenches of entrepreneurship, this episode is packed with real talk, hard-earned wisdom, and a few things I wish someone had told me sooner.</p>
32 total episodes available
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- What is Ryan Spelts - Get Attention Podcast?
<p>My name is Ryan Spelts. I am an entrepreneur and marketing expert (that doesn't sound cocky, lol). In this podcast, I deep dive in to what it takes to actually market a small local business. Most businesses have no idea where to even start. I am unique as a marketer because I spent the first 25 years of my career as a sales person and sales leader amassing over $50 million in career sales in consumer goods and services. In this podcast, I apply the principles of selling to my marketing approach. This mixed with 8 years of helping companies be creative and find ways to market their products make this a must listen for the small business owner. I am here to help, please reach out with questions or ideas. </p> - How often does this podcast release new episodes?
This podcast updates bi-weekly.
- Where can I listen to this podcast?
This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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