
SaaS Simplified Podcast - The 3-Pronged-Approach to SaaS Sales
Hosted by Michael Feichtner · Michael Feichtner
- 56
- Episodes
- 38
- Transcribed
- Weekly
- Cadence
- 2021
- First episode
About SaaS Simplified Podcast - The 3-Pronged-Approach to SaaS Sales
The SaaS Decision Cycle is a podcast about how B2B software buyers actually decide. Every deal follows the same underlying pattern—three phases, three decision criteria, and three pivotal moments that determine whether a deal moves forward or quietly stalls. The SaaS Decision Cycle isn't just a model—it's a lens. It shows you where your buyer is mentally, emotionally, and tactically—so you can meet them there and move the deal forward. // Michael Feichtner
- Publisher
- Michael Feichtner
- Category
- business
- Language
- en
- Explicit
- No
- First episode
- 14 Dec 2021
- Latest episode
- 6 Feb 2026
Latest episodes
38 of 56 episodes have a transcript.

6 Feb 2026TRANSCRIPT
#55 - Why Intuitive Tools Still Lose

23 Jan 2026TRANSCRIPT
#54 - When Withholding Information Stalls Information Gathering

23 Jan 2026TRANSCRIPT
#53 - When Alignment Is Strong but Validation Is Missing
Inside a recent episode

#55 - Why Intuitive Tools Still Lose
Published 6 Feb 2026 · Transcript excerpt
[…] If users aren't satisfied, there is absolutely no debate. We will have to change the software. And if they are satisfied, I want to understand what your product could actually add. We are not in an RFP. If there's a dual change, it would be at the beginning of the year. But you have to start now. This is the buyer placing the deal on the decision cycle time. April, Groofgate, for the incumbent. Early next year, realistic change window. And now, information card. That window is a wide open now to build the creditable alternative. And finally, the stakeholder clue that should change how you think about the Dutch. […]
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See plansWho has been a guest on SaaS Simplified Podcast - The 3-Pronged-Approach to SaaS Sales
Names identified in recent episode analyses. Showing up to five guests.
- Varun Jain
- [Guest Name]
- James D Wilton
Podcast Authority Score: 49 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 67
- Social presence
- 91
- YouTube
- 0
- Engagement
- 32
Contact SaaS Simplified Podcast - The 3-Pronged-Approach to SaaS Sales
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Questions about SaaS Simplified Podcast - The 3-Pronged-Approach to SaaS Sales
Who hosts SaaS Simplified Podcast - The 3-Pronged-Approach to SaaS Sales ?
Michael Feichtner host the show. Published by Michael Feichtner.
How often do new episodes come out?
The show publishes weekly, based on its RSS feed.
Does SaaS Simplified Podcast - The 3-Pronged-Approach to SaaS Sales take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
38 of 56 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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