SaaS Stories
Claim This Podcastby Joana Inch
Podcast Authority
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Podcast Overview
<p><b>SaaS Stories</b> is my not-so-secret quest to learn what it truly takes to succeed in the world of SaaS—and I’m inviting you along for the ride! I have the pleasure of sitting down with brilliant minds and industry trailblazers to explore their journeys, uncovering the secrets behind their growth, the gaps they spotted in the market, and what really drives them.<br><br></p><p>It’s not all smooth sailing—there are challenges, unexpected turns, and moments of reflection where they share what they’d love to change about their journey. Think of it as a candid, insider’s look into the world of SaaS, with just the right amount of curiosity, empathy, and wit.<br><br></p><p>Join me as I dive deep, selfishly soak up all the insights, and hopefully share a little inspiration with you along the way—one SaaS story at a time.</p>
Language
🇺🇲
Publishing Since
10/25/2022
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Recent Episodes
May 22, 2026
The Human Edge in an AI World with Nik Froehlich, CEO of Saritasa
When the travel agency industry vanished overnight, Nik Froehlich saw what was coming for every industry and built a business to help them navigate it. In this episode of SaaS Stories, the President & CEO of Saritasa shares why 20+ years of bridging business and technology still comes down to one thing: people who can speak both languages. From coaching CEOs through digital transformation to adding AI agents that delivered an 83% improvement in customer service for a youth sports Sa...
April 27, 2026
The 80/20 Growth Strategy: How to Find Your Most Valuable Customers
Is your SaaS business growing but somehow still feeling stuck? You might be spending 80% of your energy on the wrong 20% of clients. In this episode of SaaS Stories, host Jo is joined by Christine Day, B2B growth strategy consultant, published author, software developer, and fractional CMO, to explore the 80/20 Growth Strategy and what it really means for SaaS businesses trying to break through growth plateaus. Christine shares the moment everything clicked for her: sitting in a client's offi...
March 31, 2026
Account-Based Marketing Fundamentals with Hat Media
Joana interviews Nigel Houghton, co-founder of Hat Media, exploring how Account-Based Marketing is essential for enterprise SaaS growth by focusing on the right accounts.
69 total episodes available
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Frequently asked questions
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- What is SaaS Stories?
<p><b>SaaS Stories</b> is my not-so-secret quest to learn what it truly takes to succeed in the world of SaaS—and I’m inviting you along for the ride! I have the pleasure of sitting down with brilliant minds and industry trailblazers to explore their journeys, uncovering the secrets behind their growth, the gaps they spotted in the market, and what really drives them.<br><br></p><p>It’s not all smooth sailing—there are challenges, unexpected turns, and moments of reflection where they share what they’d love to change about their journey. Think of it as a candid, insider’s look into the world of SaaS, with just the right amount of curiosity, empathy, and wit.<br><br></p><p>Join me as I dive deep, selfishly soak up all the insights, and hopefully share a little inspiration with you along the way—one SaaS story at a time.</p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
No, this podcast does not typically feature guests.
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