Life is short, work is long, fun is important.
Join Erin on a podcast journey to more living, laughing, and loving in business and life.
Your host, Erin Lindstrom, is a sales strategist, ops consultant, and coach who helps cool people figure out how to position, sell, and communicate their services so they can make money and have fun while surviving the the shit show that is capitalism. She’s also a comedian.
Tune in to hear from talk all things biz and life with the single mom next door.
@erinlindstrom
www.erinlindstrom.com
054: Stop Copying Funnels That Aren’t Built for You
Welcome to Thank You For You—the show where we get real about what it means to run a business without losing yourself in the process. I’m Erin Lindstrom, strategic advisor, sales nerd, and Founder of (https://commonwealth-co.com)Commonwealth Co. (https://commonwealth-co.com). I help values-driven entrepreneurs build businesses that grow with integrity, sustainability, and a little bit of magic. Grab my free guide to writing a masterclass script that actually converts at (https://erinlindstrom.thrivecart.com/materclass-script-template--guide/)this link (https://erinlindstrom.thrivecart.com/materclass-script-template--guide/), and learn more about my work at (https://erinlindstrom.com)erinlindstrom.com (https://erinlindstrom.com).
In this episode, I’m breaking down a pattern I see all the time: entrepreneurs making strategic decisions based on what they think is working for someone else. I’m calling out the trap of funnel envy (with love), sharing why that approach rarely works in the long run, and offering a grounded alternative based on your actual goals, needs, and context.
Takeaways
Mimicking someone else’s funnel doesn’t guarantee you their results.
What looks like success from the outside might not feel successful on the inside.
Just because you need money fast doesn’t mean you should copy what’s trending.
Your strategy should support your life—not just your launch.
You get to build a business based on your strengths, values, and desired experience.
⏱️ Timestamps
00:00 Introduction and Personal Background
01:10 The Problem with Copying Business Strategies
02:53 Building a Business from the Ground Up
07:20 Understanding Your Audience and Offer
15:01 Monetizing Your Skills and Services
18:27 The Importance of Clarity in Business Goals
19:16 Understanding Financial Needs and Realities
21:08 Building a Stable Bridge to Success
22:31 Personal Stories and Motivations
26:47 Creative Solutions for Business Growth
34:45 Final Thoughts and Takeaways
Links & Resources:
Erin’s Website (https://erinlindstrom.com/)
Commonwealth Co. (https://commonwealth-co.com/)
If you enjoy this episode please leave a 5 star review!
And if you need any sales/growth support, reach out to hello@erinlindstrom.com
More info about working together at erinlindstrom.com (http://erinlindstrom.com/)
Andddddddd hang out w me on Instagram (http://instagram.com/erinlindstrom) for behind the scenes and current hot takes!
7 Apr 2025
053: Before You Hire a Tech VA, Sign Up for New Software, or Say “I’m Not Techy”… Listen to This
Before You Hire a Tech VA, Sign Up for New Software, or Say “I’m Not Techy”… Listen to This
Welcome to Thank You For You—the show where we get real about what it means to run a business without losing yourself in the process. I’m Erin Lindstrom, strategic advisor, sales nerd, and Founder of (https://commonwealth-co.com)Commonwealth Co. (https://commonwealth-co.com). I help values-driven entrepreneurs build businesses that grow with integrity, sustainability, and a little bit of magic. Grab my free guide to writing a masterclass script that actually converts at (https://erinlindstrom.thrivecart.com/materclass-script-template--guide/)this link (https://erinlindstrom.thrivecart.com/materclass-script-template--guide/), and learn more about my work at (https://erinlindstrom.com)erinlindstrom.com (https://erinlindstrom.com).
In today’s episode, we’re diving into one of those spicy topics: tech. Specifically, how to choose and use software in your business—whether you’re DIYing or delegating. I’m sharing my honest take on the mindset that holds people back, what your responsibility actually is as a business owner, and how to approach tech without overwhelm (or giving your power away).
What We Get Into:
Why “I’m not techy” isn’t a free pass (and what to say instead)
What you actually need to understand if you want your systems to work
A behind-the-scenes look at how I evaluate and choose tools
Delegation vs. abdication when it comes to hiring help
The moment I realized I had to own my decisions—even in the weeds
Timestamps:
00:00 Introduction and Podcast Overview
00:55 Today's Topic: Using Tech Platforms in Business
02:42 Understanding Software Basics
04:44 Effective Communication with Tech VAs
08:08 Choosing the Right Software
10:20 Hiring and Working with Tech VAs
14:45 Real-Life Example: Hiring a Contractor
21:30 Conclusion and Final Thoughts
Links & Resources:
Erin’s Website (https://erinlindstrom.com)
Commonwealth Co. (https://commonwealth-co.com)
Free Masterclass Script Template & Guide (https://erinlindstrom.thrivecart.com/materclass-script-template--guide/)
If you enjoy this episode please leave a 5 star review!
And if you need any sales/growth support, reach out to hello@erinlindstrom.com
More info about working together at erinlindstrom.com (http://erinlindstrom.com/)
Andddddddd hang out w me on Instagram (http://instagram.com/erinlindstrom) for behind the scenes and current hot takes!
11 Nov 2024
052: "Nice to Meet Me" How to improve team communication
To get the Google Doc template and example head to Instagram (https://instagram.com/erinlindstrom) (@erinlindstrom) and send me a message with the word "meet" and I'll send it right over!
In this episode I introduce the 'Nice to Meet Me' communication style guide, a resource designed to enhance team communication and onboarding. I share my own guide and explains how it fosters clarity, honesty, and collaboration among team members. I emphasize the importance of understanding and leveraging each team member's strengths and preferences to create an efficient and supportive work environment.I provide insights into creating custom communication guides and offers practical steps on how to implement them in your own business.
00:00 Introduction: The Importance of Asking Questions
00:27 Welcome to the Podcast
00:44 Introducing Erin Lindstrom
01:17 Sales Strategy and Microagency Operations
02:22 The Power of Team Collaboration
03:28 Onboarding and Communication Style Guides
07:07 Erin's Personal Communication Style Guide
17:39 Team Member Insights and Reflections
26:08 Conclusion and How to Get the Guide
Wanna work together? Email me! hello@erinlindstrom.com
If you enjoy this episode please leave a 5 star review!
And if you need any sales/growth support, reach out to hello@erinlindstrom.com
More info about working together at erinlindstrom.com (http://erinlindstrom.com/)
Andddddddd hang out w me on Instagram (http://instagram.com/erinlindstrom) for behind the scenes and current hot takes!
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
5.0 / 5
7 ratings
Podcast Authority Score: 31 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
48
Social presence
0
YouTube
0
Engagement
32
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