Sales for Nerds

About Sales for Nerds

The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We interview experts and other technical folks who have figured out how to hack the sales and marketing world the way they used to hack code. Don't believe the myth that only "natural" sales people can sell.

Publisher

Reuben Swartz

Category

business · business

Language

en

Explicit

No

First episode

3 Oct 2016

Latest episode

15 Jan 2025

Latest episodes

2 of 104 episodes have a transcript.

1. 

   15 Jan 2025

   S4N 104 John Vlach on Video Marketing for Beginners

   John "the Video Guy" Vlach talks about how to get started with online video, even if you're not a professional and you've never recorded or posted a video before. John gives you the hardware and software tools you need, and more importantly, great how-to's on what video(s) to make, how to edit, and how to share them. Brought to you, as always, by Mimiran, fun, "anti-CRM" for independent consultants, coaches and fractionals who like serving clients, not "selling" (but who need a tool to keep track of relationships, instead of a tool for a VP of sales to keep track of a sales team). More at www.mimiran.com.

2. 

   16 Dec 2024

   S4N 103: Reuben Swartz on the Secret of Secrets

   Reuben Swartz, a veteran sales expert and founder of Mimiran, reveals how letting ideal prospects in on your secret can help them see their world with new insight and drive meaningful differentiation.

3. 

   17 Nov 2024

   S4N 102 Jill Lublin on Publicity and Kindness

   When you've got a tiny business, getting people to know about you is often your biggest problem. Getting other people to talk about your business can be a huge help, but how do you get them to do that? In this episode, PR expert and author Jill Lublin discusses how she got into publicity, and how you can use it to your advantage. Have something interesting to say, not about how great you are, but that will be useful to readers and/or viewers. Find out more about Jill at www.JillLublin.com. And for developing an interesting perspective, including the essential Origin Story, and nurturing relationships with journalists-- along with prospects, partners, and clients-- check out Mimiran (www.mimiran.com), the "anti-CRM" not for a VP of Sales to track a sales team, but for an independent consultant who's great at serving clients but hates selling.

Inside a recent episode

S4N 077: Jonathan Stark on how to ditch hourly billing

Published 15 Sept 2022 · Transcript excerpt

[…] They're forced to make a purchase decision in that moment and they have no choice but to treat it as a price. It doesn't matter if you have it in red flashing lights. This is an estimate. You can't hold me to this. It could go over by double or more, which is not uncommon. They treat it as a price and they say, go ahead. You start working. You turn on the meter, you start working. You send them an invoice every week or two weeks or a month. And you realize when you're 90% through the budget that you've got 90% to go. And they start to get real cranky. And they start to go over every invoice and timesheet with a fine tooth comb. […]

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

4.9 / 5

28 ratings

Spotify

5.0 / 5

3 ratings

Podcast Authority Score: 50 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

80

Social presence

0

YouTube

0

Engagement

51

Contact Sales for Nerds

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

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