This Podcast is all about the best online marketing and sales funnel strategies to take your business off the ground or scale your business to the next level
Here's something A-MA-ZING that will help you stop competing on price and dominate the marketplace.
Yes, most E-commerce stores are focusing on getting that main product to hit and try to scale it solely through paid advertising.
That's good, but it's only 25% of the equation. The other 75% consists of converting landing pages, resonating sales messages, and unique irresistible offers.
I want to help you increase your prices and stop fighting over pennies!
You will get a 7 figure business for sure if I help you break-even at the front end.
But how can you increase your prices, you're asking?
Well by just simply turning your product into a unique irresistible offer.
There are 4 product categories that you can use to create your unique irresistible offer.
(P.S. If you didn't know, "free shipping" or "10% off your first purchase" isn't a REAL offer. Besides that, everybody is using it already...)
Let's jump right into the 4 categories;
1. Written Words:
These are products that are in a written format. Some examples are:
Ebooks
Blueprint/Rapport
Worksheet
Cheat Sheet
Checklist
2. Spoken Words:
These are products that are formatted in a video or an audio format. Think about these:
Video Training
Video Interview
Audiobook
Access Exclusive Content
3. Physical items:
Here is where most people tend to focus on when trying to sell their products.
But there are many ways you can turn something into a physical item;
Product
Resource Kit (Just look at the what Russel Brunson did with the OFA)
Worksheet
USB Stick with Content
4. Other things
This can be everything you can think of besides the three categories mentioned above. So let me give you some examples;
Free Tickets
Access To Private Community (Facebook Groups are currently the most popular ones)
Free Coaching Calls
Free Apps/Google Extensions Access
Even though it seems like a lot of work, it actually is!
But you are already sitting on a ton of possible products.
You just need to repackage them or put them in another format.
Hope you keep selling more and keep making an impact on your audience.
Thanks for listening.
PS: I know that sales funnel and building a business in today's day & age can be confusing. What platforms should I use, can I build a product, how can I drive traffic? These are the questions I had in my beginning phase as well. But not long ago I joined a challenge where they go through everything you need to know to set up a successful business from scratch.
Wanna know more? Go to → www.salesfunneljunkies.com/ofa (http://www.salesfunneljunkies.com/ofa)
6 Aug 2020
Scale Your Ecommerce Business With Funnels - SFJ 041
Looks like a lot of startup eCommerce start branding their business by using the following platforms to scale 6 figure; Shopify, Woocommerce, or Amazon...
But their profit margins are sadly between 1 - 10%
Today I'm going to go over some critical points why you need an ecom funnel for your online store
THERE ARE MANY REASONS WHY YOU NEED A FUNNEL INSTEAD OF A WEBSITE
> Offer
> Sales message
> Website/funnel functionality
So let's start...
#1 OFFER IS THE HOLY GRAIL
99% of the industry is doing this. Put a product online and pay for online ads and hope that they sell their stuff.
That's why everyone is fighting over the same damn fish.
What most ecom stores sell are just products. They look into what's the hottest "NICHE" to go into or How can I beat him on price.
Well, let me tell you this. Dan Kennedy, The GODFATHER of direct response marketing, said it best
"if you can’t be THE cheapest, there’s no benefit in being almost the cheapest"
You'd rather be the most expensive then.
In order to do that you have to STOP talking about price and start shifting towards providing VALUE.
And create an unique OFFER that helps solve your client/customer's pain. (Cuz at the end we're all problem solvers)
#2 YOUR SALES MESSAGE
Your sales message comes second because without an offer you don't have anything to sell. Make sense right?
Now we can split the sales message into two parts.
- Landing page copy. This is the text after your prospect clicks on an ad and lands on.
The copy should be incongruent with the ads that you show them prior to clicking.
The LP should be going to hit the pain points of your prospect and where they currently are to what desired result they want to achieve. Your OFFER is just the bridge between their current situation and their desired situation.
- Ad copy. The ad copy has 1 goal, which is to get people clicking on your ad. Look at some things(HOOKS) you can find in your offer or message to throw at your ideal prospect to get their attention.
Let me finish this part with this...
"10% off your first purchase" is NOT a hook 😉.
#3 FUNNEL/WEBSITE
Don't just take my words for it, but even Shopify has posted that their conversion rates are between 1-3%.
If you don't know what that means is that for every 100 people that come across your website, only 3 people convert to paying clients at best.
What about the other 97?
Yeah, I know already what you are screaming…
RETARGETING.
But let me ask you this
Isn't it the whole purpose of a website to convert people into $$$ in your bank account?
This is why you need a funnel.
One of the main reasons why websites don't convert is because there are too many options on it, too many distractions.
On the other hand, on a funnel, there is only 1 option.
There is always 1 offer. (if done correctly)
And before that, you capture people's emails and you don't have to retarget them with money anymore.
But just with a press on a button.
Thanks for listening,
Shanon Faneyte
P.S. I know that sales funnel and building a business in today's day & age can be confusing. What platforms should I use, can I build a product, how can I drive traffic? These are the questions I had in my beginning phase as well. But not long ago I joined a challenge where they go through everything you need to know to set up a successful business from scratch.
Wanna know more? Go to → www.salesfunneljunkies.com/ofa (http://bit.ly/30days2Prosperity)
23 Jul 2020
Jonathan Montoya - How To Build 6 figure Affiliate Marketing Business In 9 Months | SFJ 040
Are you looking into how to earn a living online or how to replace your job with internet money?
Many people come up with excuses on how things are going their way, but this guy found his way after failure and failure.
His name is Jonathan and today's episode, will be all about how Jonathan quit his 80k a year engineering job to pursue his online business.
On this call we are going to talk about:
His early days
The commitment
How to affiliate marketing the right way
But believe me, there is tons of value in this episode. Jonathan also went out of his way to give the exact system he used to build his affiliate marketing business to over +$10K a month passively.
Thanks for listening,
Shanon Faneyte
PS: I know that sales funnel and building a business in today's day & age can be confusing. What platforms should I use, can I build a product, how can I drive traffic? These are the questions I had in my beginning phase as well. But not long ago I joined a challenge where they go through everything you need to know to set up a successful business from scratch.
Wanna know more? Go to → www.salesfunneljunkies.com/ofa (http://www.salesfunneljunkies.com/ofa)
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