Sales Savvy Author

About Sales Savvy Author

Score clients, not just book sales. If you’re an author who has tried traditional promotions, but still feels invisible, this podcast will help you stop chasing short-term sales and build a business ecosystem. Each episode shares practical strategies to turn your book into greater visibility, credibility, opportunities, and long-term income. You’ll learn to bring readers into a platform you own and connect a business ecosystem that works long after publication. Vibrantly hosted by Amanda Wais, a multi-award-winning author and Legacy Publishing Strategist, the show blends passion and expertise with hard-earned lessons from previous industry challenges. Expect positive, refreshingly real conversations about what works, what doesn’t, and what successful authors do first… and next. Proven advice. Clear action steps. One cohesive plan.

Publisher

Amanda Wais

Category

arts · business · business

Language

en

Explicit

No

First episode

16 Aug 2026

Latest episode

6 Oct 2026

Latest episodes

14 of 14 episodes have a transcript.

1. 

   6 Oct 2026TRANSCRIPT

   Essential #4: If You Want Your Readers to View You as a Professional...

   Author [Host Name] explains how investing in professional editing, cover design, and formatting elevates your book's credibility and converts readers into clients.

2. 

   29 Sept 2026TRANSCRIPT

   Essential #3: Own Your Author Platform

   Author and host Jane Doe explains why authors must own their landing pages to build relationships and control their audience, not rely on third-party platforms.

3. 

   22 Sept 2026TRANSCRIPT

   Essential #2: Do Not Abandon Your Readers

   Author [Host Name] interviews [Guest Name] about strategically embedding branded QR codes in books to deepen reader connection and build email lists.

4. 

   15 Sept 2026TRANSCRIPT

   Essential #1 for a Scalable Book

   Host [Host Name] interviews [Guest Name] about aligning your mission, business, and book to create a scalable asset.

5. 

   7 Sept 2026TRANSCRIPT

   The Mindset of a Sales Savvy Author: Strategies for Success

   Host Amanda reveals how authors cultivate a sales-savvy mindset, shifting from product focus to building a business ecosystem for lasting success.

6. 

   31 Aug 2026TRANSCRIPT

   Episode #8: TEDx Organizer and 26-Time Author, Zehra Mahoon

   Host [Host Name] interviews TEDx organizer and 26-time author Zehra Mahoon about balancing short-term income with long-term author strategy for sustainable success.

7. 

   31 Aug 2026TRANSCRIPT

   Episode #7: Fulfill Your Mission in Your Genre with Masha Pavlova

   Host [Host Name] interviews Masha Pavlova, a three-time #1 international bestselling author, about identifying and filling genre gaps to elevate books and create opportunities.

8. 

   31 Aug 2026TRANSCRIPT

   Episode #6: Optimize Your First Impression Online with Dom LeRoux

   E-commerce strategist Dom LeRoux interviews host [Host Name] about optimizing an author's online first impression to build credibility and connect with readers.

9. 

   31 Aug 2026TRANSCRIPT

   Episode #5: Gracefully Leverage Your Achievements with Heidi Dunstan

   Host Gracefully Leverages Achievements with six-time bestselling co-author Heidi Dunstan, revealing how authors can intentionally showcase their expertise and accomplishments to gain visibility and credibility.

10. 

    31 Aug 2026TRANSCRIPT

    Episode #4: Advice from a Best-Selling Publishing House with Jon Kovach Jr.

    Amanda Wais interviews publishing industry expert Jon Kovach Jr. about leveraging your book as a platform for ongoing opportunities and credibility.

11. 

    31 Aug 2026TRANSCRIPT

    Episode #3: Tips for Landing the Right Podcast Shows with Beth Anne Campbell

    Host Amanda Wais interviews award-winning author Beth Anne Campbell on how to position yourself as a thought leader to land desirable podcast guest spots.

12. 

    31 Aug 2026TRANSCRIPT

    Episode #2: Build the Platform. Own the Legacy with Nicole Player

    Amanda Wais interviews Nicole Player, DA Elevation Queen, about transforming your book into a gateway for a scalable platform and lasting legacy.

13. 

    31 Aug 2026TRANSCRIPT

    Episode #1: Want High Visibility? Do it Afraid with Cindy Witteman

    Host Amanda Wais interviews visibility expert Cindy Witteman about embracing fear to unlock book-driven opportunities and achieve greater impact.

14. 

    16 Aug 2026TRANSCRIPT

    Welcome to the Sales Savvy Author!

    Your book is more than a product. It can be the portal to your business. If you’re a nonfiction author who wants more from your book than occasional sales, Sales Savvy Author is for you. We’ll explore how to turn your book into a business ecosystem that builds visibility, credibility, opportunities, relationships, clients, and long-term income. Expect expert conversations in entrepreneurship and publishing, plus short, practical action steps you can put to work. Sales Savvy Author launches September 1st. Tap Follow.

Inside a recent episode

Essential #4: If You Want Your Readers to View You as a Professional...

Published 6 Oct 2026 · Transcript excerpt

[…] They're like, I published my book and it's on Amazon. You want to buy it? And I'll say, oh, okay. You know, I want to support you. So I buy a copy and I open it and it looks like Amazon doesn't guide you how to format your book properly. So it doesn't always look right. When people are so used to seeing books professionally formatted by traditional publishing standards, Even if we don't know why they all look similar, we notice when they look off. If you don't know the formatting rules, your book might not look professional if you're trying to do it yourself. And there are even programs out there that help you format if you don't want to pay someone. […]

Who has been a guest on Sales Savvy Author

Names identified in recent episode analyses. Showing up to five guests.

• Zehra Mahoon
• Masha Pavlova
• Dom LeRoux
• Heidi Dunstan
• Jon Kovach Jr

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

62 ratings

Contact Sales Savvy Author

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

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Questions about Sales Savvy Author