Sales SO Podcast is your go-to show for sharp insights, real-world strategies, and unfiltered conversations about everything sales. Whether you’re a seasoned pro or just starting out, tune in for actionable tips, expert interviews, and stories that fuel your sales game.
Hello World: The Beginning of Something Big at Salesso
Every journey starts with a first step—and this is ours. In this debut episode, we introduce the Salesso mission, the problems we're solving, and what to expect from future content, tools, and conversations around modern sales strategy, outreach, and tech-powered growth.
Whether you're a sales leader, marketer, or founder looking to scale smarter, you’re in the right place.
Get to know what Salesso is all about in our launch post: https://salesso.com/hello-world/ (https://salesso.com/hello-world/)
3 May 2025
Lead Generation Unlocked: Strategies That Actually Convert
Tired of chasing leads that go nowhere? In this episode, we break down proven lead generation strategies that not only attract attention—but drive real conversions. From content-driven inbound methods to cutting-edge outbound tactics, we explore what’s working in today’s competitive landscape.
Whether you're in B2B sales, SaaS, or service-based industries, this episode will give you practical insights to boost your pipeline and close more deals.
This discussion is inspired by the in-depth guide from Salesso. Read the full article here: https://salesso.com/lead-generation-strategies/ (https://salesso.com/lead-generation-strategies/)
3 May 2025
The Power of Unpredictability: Why Randomness Works in Marketing
Can randomness actually improve your marketing strategy? In this episode, we explore how unexpected angles, quirky headlines, and unpredictable messaging can break through the noise and grab attention in crowded inboxes and timelines.
We dig into the psychology of curiosity, pattern disruption, and how randomness—when used strategically—can create engagement, build intrigue, and drive action.
This conversation is inspired by Salesso’s deep dive on the topic. Read the full article here: https://salesso.com/random-heading/ (https://salesso.com/random-heading/)
30 Apr 2025
Bounce Back Blues: Why Your Emails Fail (And How to Fix Them)
Email bounce backs can wreck your outreach efforts—but what exactly causes them, and how do you stop them? In this episode, we unpack the different types of email bounces (hard vs. soft), the hidden factors behind high bounce rates, and the impact they have on your sender reputation and campaign success.
Whether you're sending cold emails, newsletters, or automated sequences, we’ll help you diagnose common issues and implement fixes that improve deliverability.
This episode is based on the in-depth guide from Salesso. Check out the full article here: https://salesso.com/email-bounce-back/ (https://salesso.com/email-bounce-back/)
29 Apr 2025
Call, Text, or Email? Choosing the Right Sales Communication Channel
In today's fast-paced sales environment, choosing the right communication method—whether it's a phone call, text message, or email—can make or break a deal. In this episode, we dive into the key insights from Salesso's guide (https://salesso.com/call-vs-text-vs-email/) on how to strategically decide the best way to reach your prospects and close more deals. Discover the pros and cons of each channel, when to use them, and how top salespeople tailor their outreach for maximum response. Whether you're just starting in sales or refining your outreach game, this episode will help you communicate smarter and sell better.
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25 Apr 2025
Online Lead Generation For Professional Services
In this episode, we explore online lead generation for professional services. Learn how to master LinkedIn outreach, find verified emails, and build a system to attract high-quality leads. Whether you're a consultant or agency owner, these tips will help you grow your pipeline. For tools and resources on LinkedIn and email outreach, visit salesso.com (https://www.salesso.com)
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